PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
February 5, 2021
The Continent’s Best Obstacle Course Racers Descend on North Lake Tahoe, CA for the 2021 Spartan North American Championship Presented by Yokohama
BOSTON, Mass. (February 4, 2021) – Spartan®, the world’s leading endurance sports and wellness brand, will once again return to the rugged mountains of Squaw Valley | Alpine Meadows in North Lake Tahoe, CA — host of the 1960 Winter Olympics — for the 2021 Spartan North American Championship on...
February 4, 2021
Kahiau Together: IRONMAN Hawai’i Staff Members Take Action to Help Locals in Need; IRONMAN Foundation Supports Through Pledge of $1 Million to Help Feed Island of Hawai’i Community
KAILUA-KONA, Hawai`i / TAMPA Fla. (February 4, 2021) – As the pandemic roared on in 2020, the impact on the Island of Hawai`i became clear as hotels closed, restaurants and shops were shuttered, and the very volunteers who help make the iconic IRONMAN® World Championship® happen became one of the...
February 4, 2021
Peter Sagan and 100% Invite You To Enter The Ultimate Cycling Sweepstakes
SAN DIEGO, Calif. – February 4, 2021 – 100%®, the San Diego-based sports performance company, has joined forces with Peter Sagan and Specialized for the Ultimate Cycling Sweepstakes. The grand-prize winner will receive all the gear that helps make the seven-time Tour de France green jersey winner the fastest man...
February 4, 2021
Saucony® Unveils the Kinvara 12
WALTHAM, MA (Feb. 4, 2021) –Global performance running lifestyle brand Saucony announces thelaunch of the Kinvara 12, the latest iteration of its award-winning, athlete-loved running shoe franchise. Featuring the brand’s exclusive PWRRUN™ cushioning technology, updated geometry, and a simplified upper, the Kinvara 12 is featherlight and fast. The Kinvara 12...
February 4, 2021
Saucony® Launches All-New Guide 14
WALTHAM, MA (Feb. 4, 2021) –Global performance running lifestyle brand Saucony introduces the Guide 14, a streamlined update to the brand’s venerable stability shoe. The Guide 14 provides all the comfort and support stability-seeking runners expect, but with less bulk, resulting in an overall lighter package. Newly formulated PWRRUN foam...
February 4, 2021
ATRA Announces 2021 Theme: Resilience
Feb. 4, 2021. - The American Trail Running Association (ATRA), announces “Resilience” as our theme for 2021. This important topic follows our recent annual themes including last year’s Climate Action, 2019’s Trail Running Responsibly, 2018’s Trail Stewardship: Leaving a Lasting Legacy, and the 2017 theme, Community: Building Trail Running Connections....
February 4, 2021
Saucony® Unveils the Kinvara 12
WALTHAM, MA (Feb. 4, 2021) –Global performance running lifestyle brand Saucony announces the launch of the Kinvara 12, the latest iteration of its award-winning, athlete-loved running shoe franchise. Featuring the brand’s exclusive PWRRUN™ cushioning technology, updated geometry, and a simplified upper, the Kinvara 12 is featherlight and fast. The Kinvara...
February 4, 2021
2021 IRONMAN 70.3 Lubbock Triathlon designated as IRONMAN 70.3 North American Triclub Championship – Central Region
LUBBOCK, Texas / TAMPA, Fla. (February 4, 2021) – IRONMAN® today announced that the IRONMAN®70.3® Lubbock triathlon taking place on June 27, 2021 will be designated as the IRONMAN 70.3 North American TriClub Championship – Central Region for 2021. Lubbock joins the 2021 Global TriClub Championship Series as the seventh event internationally and...
February 4, 2021
Legendary Relay Team at Challenge Gdansk
A team of legendary Polish athletes will join the inaugural CHALLENGE GDANSK as the so-called Champions Relay. This Relay Team will participate at the sprint distance and consists of Alicja Pęczak, Przemysław Miarczyński and Adam Korol. All participants, solo or relay, can try to beat the finish time of the Champions Relay. ...
February 4, 2021
2021 Ambassadors Announced for Race Day Events
Race Day Events is proud to announce their 2021 Ambassadors. “We love connecting with the endurance sports community and launching our ambassador program allows us to expand that reach even further,” Director of Marketing Victoria Rouse said. “This is our inaugural year for the program, and we’re excited to build...
