PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
June 8, 2021
Hyland’s Powered Announces Official Sponsorship of Belgian Waffle Ride Series
LOS ANGELES – June 8, 2021 –Hyland’s, a century-old leader in products to support a healthy, active lifestyle, today announced their official sponsorship of the Belgian WaffleRide (BWR) series. Produced by Monuments of Cycling, the BWR series is modeled after the extremely grueling European one-day Spring Classics. The four events in the...
June 8, 2021
Liv Cycling Welcomes Anita Naidu
NEWBURY PARK, Calif. (June 8, 2021) - Liv Cycling, the company dedicated to getting more women on bikes, today introduced its Liv Global Ambassador program with the announcement of new ambassador Anita Naidu. Celebrating the trailblazers and programs that elevate inclusion in cycling, the Liv Global Ambassador program recognizes outstanding...
June 7, 2021
Implus LLC Announces Balega Brand Leadership Transition Appoints Jenna Campbell as VP Category and Brand Development
DURHAM, N.C. (June 7, 2021) — Balega International founders Tanya and Bert Pictor will be stepping away from the day-to-day business. Tanya and Bert have shepherded and guided Balega since its inception in 2003 to be the leading performance sock brand in the run specialty market. Effective June 30, 2021,...
June 7, 2021
Decathlon U.S.A. Announces New CEO, Christian Ollier, to Guide Continued U.S. Brand Growth
SAN FRANCISCO (June 7, 2021)— Decathlon, the world’s largest sporting goods retailer, today announced the appointment of Christian Ollier as CEO of Decathlon U.S.A., allowing prior CEO, Michel D’Humières, to move on to other projects within the company. D’Humieres was appointed to the role in 2016 and led the company’s...
June 7, 2021
Hannah Roberts Wins Third World Championship in Montpellier
MONTPELLIER, FRANCE – The USA Cycling BMX Freestyle team had their first contest in over a year this weekend in Montpellier, France at the 2021 UCI Urban World Championships. Hannah Roberts (Buchanan, Mich.) won the Elite Women’s category with a score of 91.90. This marks back-to-back World titles for Roberts and...
June 7, 2021
Diamondback Announces Partnership with LOGE Camps
KENT, Wash., (June 7, 2021) — Diamondback Bicycles, a leader in bike innovation, has announced a new demo partnership with LOGE Camps, the hotel that gets you outdoors. Beginning in Summer of 2021, Diamondback will offer the Division1, Atroz 2, and Release 29 1 at select LOGE Camps across the...
June 7, 2021
Garmin UNBOUND Gravel Presented by Craft Sportswear and Produced by Life Time ushers in a New Era of Gravel Racing in Emporia
EMPORIA, Kans. — Over the past two days 2,800 cyclists ranging in age from 12 to 88 representing 48 states and 28 countries raced on the gravel of the Flint Hills surrounding Emporia, Kans. for the 2021 Garmin UNBOUND Gravel presented by Craft Sportswear and produced by Life Time. With two...
June 5, 2021
Forissier, Duvoisin win XTERRA Short Track Italy Lake Garda
Arthur Forissier (FRA) and Loanne Duvoisin (SUI) captured the XTERRA Short Track Italy Lake Garda elite races on Saturday, June 5, 2021 through the narrow streets of Toscolano-Maderno with winning times of 34:09 and 39:56, respectively. In the women’s race Alessia Orla established a strong lead after an impressive swim...
June 4, 2021
Small Beer Launch 100% Recycled Cycling Jersey with 100% Profits Donated To MIND
Much in the same way that Small Beer serves as an answer to the everyday extremes of either ‘drinking’ or ‘not drinking’, its limited edition jersey is a rallying cry to enjoy the freedom of local adventure after an eternity of lockdown at home. To help raise awareness of the...
June 4, 2021
Run Show USA Expands Series with New Show in Chicago, June 4-5, 2022
CHICAGO (June 4, 2021) – Award-winning running show organizer, Raccoon Events announced the second Run Show USA venue has been confirmed for June 4-5 2022, at the Donald E. Stephens Convention & Conference Center in Chicago. This is following the successful launch of the Run Show USA in Boston. The...
