PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.

February 14, 2025
UltrAspire Strengthens Commitment to Specialty Retail with New Domestic Sales Manager
St. George, Utah /ENDURANCE SPORTSWIRE/ - UltrAspire, a leader in innovative hydration and endurance gear, proudly announces Danielle Mower as its new Domestic Sales Manager. A dedicated UltrAspire product user and passionate advocate for the running community, Danielle recognizes the importance of having the right gear for every adventure. With...

February 14, 2025
British Obstacle Sports and Spartan Race UK Renew Partnership to Drive OCR Growth in the UK
February 14, 2025 /ENDURANCE SPORTSWIRE/ - British Obstacle Sports and Spartan Race UK are proud to announce the renewal of their partnership for another two years, reinforcing their shared commitment to growing obstacle course racing (OCR) in the UK. This collaboration has already been instrumental in elevating OCR’s profile and...

February 14, 2025
Verge Renews Partnership with WTRL to Elevate Virtual Racing
NEW YORK, (February 14, 2025) /ENDURANCE SPORTSWIRE/ – Verge, a leader in high-performance custom cycling apparel, is renewing its partnership with WTRL, the premier organizer of virtual cycling events. This continued collaboration strengthens the connection between cutting-edge cycling kit and the global virtual racing community, ensuring riders have access to...

February 14, 2025
PRRO Circuit Introduces Points System for $20,000 PRRO Super Bonus Qualification
BETHESDA, MD (February 14, 2025) /ENDURANCE SPORTSWIRE/ – The Professional Road Running Organization (PRRO) has introduced a points system to increase qualifiers for the PRRO Super Bonus, now at $20,000, at the PRRO Championship that will go into effect at 2025 PRRO Circuit events beginning with its newest member, the...

February 14, 2025
Running USA Releases 2024 Top Races Report Highlighting Significant Growth Across All Categories
February 14, 2025 /ENDURANCE SPORTSWIRE/ - Running USA today shared the final report on the country’s top races for 2024 (July to December). The number of finishers in the top 100 races across the 5K, 10K, half marathon, and marathon categories grew by an average of 15% in the second...

February 13, 2025
Athletic Brewing Company Named Official Non-Alcoholic Beer of The Rock ‘N’ Roll Running Series and Title Partner of Rock ‘N’ Roll Las Vegas
TAMPA, Fla. (Feb. 13, 2025) /ENDURANCE SPORTSWIRE/ – The Rock ‘n’ Roll Running Series is excited to announce a new, multi-year partnership with Athletic Brewing Company. The partnership will feature Athletic Brewing as the Official Non-Alcoholic Beer of each Rock ‘n’ Roll® Running Series event in the United States as...

February 13, 2025
Showcasedelitefeats and hollarhype Partner to Elevate the Community-Driven Running Experience
[Long Island, NY] /ENDURANCE SPORTSWIRE/ - elitefeats is thrilled to announce a strategic partnership with hollarhype for the 2025 season that is set to make races more interactive, motivating, and memorable for runners and their communities alike. “We are excited to integrate hollarhype’s dynamic features into the comprehensive support stack...

February 13, 2025
ShowcasedTailwind Nutrition Launches Limited-Edition Courtney Dauwalter Birthday Cake Recovery Mix Flavor
DURANGO, COLO. – February 13, 2025 /ENDURANCE SPORTSWIRE/ - Ultrarunning legend Courtney Dauwalter is celebrating a milestone birthday today, and Tailwind Nutrition is honoring the big day with the launch of an all-new Recovery Mix flavor in her name: Birthday Cake Recovery Mix! As ultrarunners and fans of the sport...

February 13, 2025
The Marathon Project Announces Largest Personal Bottles Program In Marathon History
CHANDLER, Ariz., (February 13, 2025) /ENDURANCE SPORTSWIRE/ – The Marathon Project released the details today for a revolutionary personal bottles program that will be available to all 1,200 athletes participating in its two marathons on December 20 and 21, 2025. The Gold Wave Marathon, limited to 1,000 participants, will be the first...

February 13, 2025
Endurance Zone and HealthKey Join Forces to transform access to Health & Wellness for millions of people
13th February 2025 /ENDURANCE SPORTSWIRE/ – Endurance Zone, a global leader in rewards and engagement solutions, has announced a new partnership with HealthKey, bringing a range of health services directly into its platform. This collaboration gives members free or discounted access to more than 200 valuable health services. Members already...