PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 2, 2021
Headsweats Takes to the Court with US Open Pickleball Championships Partnership
BOULDER, Colo. (March 2, 2020) – Headsweats, the leader in high performance apparel and headwear, has partnered with the US Open Pickleball Championships as the official headwear sponsor of the largest Pickleball event in the world. Founded in 2016, the internationally acclaimed seven-day competition draws spectators and competitors of all abilities...
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March 2, 2021
Alchemy Bikes Introduces New Arktos
DENVER, COLO, March 2nd, 2021 — Alchemy Bikes, known for their exclusive patented Sine Suspension system, introduces their new carbon Arktos mountain bike. The Arktos is designed to allow for three travel configurations and two wheel sizes (29” and mixed-wheel “mullet” 29”/27.5” compatibility) with one frame. It also features modernized geometry...
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March 2, 2021
Cat Bradley joins Spring Energy Elite Team
Cat Bradley, an ultra runner, Olympic trials qualifier, and 2017 Western States champion, joins Spring Energy Elite Team. Cat has a long list of achievements, including top spots at the most competitive races. A combination of Spring Energy, real food performance nutrition products, with Cat’s enthusiasm, hard work, and talent...
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March 2, 2021
Grandma’s Marathon Utilizes Crowd Science Expert in Planning 2021 Event –
(DULUTH, MINN.) - Grandma’s Marathon-Duluth, Inc. has partnered with world renowned crowd scientist Marcel Altenburg of Manchester Metropolitan University to optimize the event’s participant flow as part of the organization’s COVID-modified race plan. Altenburg has previously worked with larger marathons like London, Berlin, Chicago, and New York as well as...
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March 2, 2021
RRCA Announces 2020 National Running Award Recipients
Arlington, VA- Since 1971, the RRCA has honored the service and dedication of outstanding leaders in the running community. Even the face of a global pandemic, individuals and organizations made significant contributions to the sport in 2020 by keeping runners engaged and motivated; by having outstanding performances in events that...
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March 2, 2021
Pearl Wine and Bike Launch Free Bike Tunes and 5% Giveback to Employee Relief Fund for Month of March
AURORA, COLO (March 2, 2021) — Pearl Wine and Bike Companies, located near the Anschutz Medical Campus in Aurora, Colorado, announce their March Anschutz Giveback as a thank-you to the medical community for their unwavering support throughout the COVID-19 pandemic. Five percent of all sales at Pearl Wine and Bike...
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March 2, 2021
RRCA Announces 51st Class of Distance Running Hall of Fame Inductees
Arlington, VA- Founded in 1971, the RRCA Distance Running Hall of Fame inducts American runners that have attained extraordinary levels of achievement in the sport of distance running as either an athlete or a key influencer (an individual that has contributed a considerable amount of their time and knowledge to...
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March 2, 2021
rabbit Announces Partnership with Anna Frost
March 2nd, 2021 - Santa Barbara, California - Anna Frost, who is perhaps best known for her world-class running performances across trails and up mountains around the world, has partnered with rabbit, a cutting-edge running apparel brand from California, to become the latest edition to their professional team. Her record-breaking...
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March 2, 2021
Life Time Events and Rudy Project Reveal Customized Cycling Helmet Designs Based on Life Time’s Notable Off-Road Cycling Events
BOULDER, Colo., March 2, 2021 — Participants of Life Time’s iconic cycling events will now be able to purchase more high-end branded equipment than ever before as part a new multi-year licensing agreement between Life Time and Rudy Project. The two brands will jointly offer a new, curated selection of...
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March 1, 2021
GU Energy Labs Launches New Energy Drink Mix Flavor
Berkeley, Calif. — March 01. 2021 — GU Energy Labs today launched the new caffeine-free Strawberry Hibiscus flavor into its ROCTANE Energy Drink Mix line-up, giving athletes an even broader variety of fueling choices. The all-new flavor provides inspiration to keep pushing during tough training blocks and races. Through extensive...
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March 1, 2021
SF Giants >> The Giant Race Series launches 2021 Dates & Registration
San Francisco, CA: The 2021 Giant Race Series Presented By Alaska Airlines is Now Open! Major League Baseball’s Spring Training has arrived, which means we’re stretching and loosening up for the 2021 Giant Race Series Presented by Alaska Airlines! Join us as we virtually run through Scottsdale, Sacramento, San Jose and San Francisco. Registration...
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March 1, 2021
Decathlon to Showcase New Camping, Hiking, Outdoor Gear at Live Virtual Press Event, March 9
SAN FRANCISCO (March 1, 2021) — Decathlon, the world’s largest sporting goods retailer, will host a live press event on March 9, 2021, at 8:30 a.m. PST. Attending media will meet design teams from Decathlon’s hiking, camping and backpacking brands, Quechua and Forclaz, and get a peek behind the scenes...
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March 1, 2021
UTMB® Mont-Blanc: registration update
An adapted registration process Registrations for the 2021 edition of the UTMB® Mont-Blanc are now closed, marking the end of an extended registration period. Due to the exceptional situation in 2020, registration took place over several stages, giving runners the best possible chance to gain entry. 2% chance of registering...
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March 1, 2021
RunFAR Racing Services Supports The Woodlands Marathon for a Safe Return to Racing
(The Woodlands, Texas) One of the last major events in Texas before the pandemic, the 10th annual The Woodlands Marathon (TWM) – with guidance from governmental entities, health authorities and life safety personnel - is set to happen on schedule as one of the largest in the Lone Star state...
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March 1, 2021
Cirrus Cycles launches Kinekt Ambassador Program, hopes to showcase diverse use of suspension products
Bellingham, Wash. (March 1, 2021) - Cirrus Cycles, the maker of the Kinekt suspension post and the Kinekt stem, is pleased to announce the launch of its first ambassador program. The goal of the Kinekt Ambassador Program is to showcase how riders in various disciplines of bike riding can benefit...
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March 1, 2021
KINeSYS is back as an Official Sponsor of the Women’s Adventure Film Tour USA
1st March 2021, Vancouver, Canada - KINeSYS Performance Sunscreen have announced they will be once again sponsoring the Women’s Adventure Film Tour USA. Now in its third year, the tour features a selection of unique films that are carefully chosen to show incredible women achieving their personally adventurous goals. KINeSYS...
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March 1, 2021
New Inspirational Triathlon App, CREDO Tri Set to Hit the Market
March 1, 2021 - The CREDO Tri app is revolutionizing triathlon preparation. The free to download multi-level platform contains over 500 original short videos covering all facets of each triathlon segment, including, swim, bike, run, gym, rest day, and race week. CREDO means "I Believe" in Latin, and the app...
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March 1, 2021
CADEX Wins 2021 TAIPEI CYCLE d&i Gold Award
(March 1, 2020) —CADEX, the maker of high-performance cycling products, announced today that it has won a TAIPEI CYCLE d&i Gold Award for its lightweight carbon Boost saddle. This year, the TAIPEI CYCLE Gold Award went to just five brands whose products demonstrate an outstanding level of forward-thinking innovation and...
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March 1, 2021
Compete Impossible launches virtual athletic events platform with sustainable rewards
New app Compete Impossible is aiming to feed the appetites of millions of athletes all over the world who are missing competitive in-person events during the COVID-19 pandemic. As the first on-demand virtual events app for Running, Walking, Cycling and Swimming, the app encourages its users to beat boredom by...
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February 26, 2021
New Date, New Course Announced for Kaiser Permanente Thrive Half Marathon and 5K
SAN DIEGO – February 26, 2021 – The Kaiser Permanente Thrive Half Marathon & 5K today announced a new fall race date of Sunday, November 6th and will celebrate five years running in 2021. Also new this year, the half-marathon will feature a new loop course that will start and...
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February 26, 2021
The SOS Curacao Offers Crypto Prize Purse
Willemstad, Curacao - The SOS Curacao March 12, 2022 looks to blaze a new path in the Triathlon world by offering Bitcoin as part of the prize purse to Athletes! Foundation Tri Curacao and PC Racing are looking to make the SOS Curacao a house hold name and by implementing...
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February 26, 2021
2021 DONNA Marathon Champions Announced
JACKSONVILLE, FLA. (Feb. 2021) – The 14th DONNA Marathon concluded Sunday, February 14 with thousands of runners from all 50 states, 627 cities and nine countries participating virtually. For this year’s race, which went virtual with the theme of “Everywhere, Together,” runners completed their own course and submitted times for review. This...
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February 25, 2021
Alex Peacock Joins SweatWorks as Chief Commercial Officer
Arlington, VA. / February 25, 2021 /– SweatWorks, the leading digital technology agency for the fitness and wellness industry, is expanding its executive team with the appointment of industry veteran, Alex Peacock, as Chief Commercial Officer. With 20 years’ experience building and scaling companies in the fitness technology sector, Peacock...
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February 25, 2021
Ignik Bolsters Sales Team with Powerhouse New Rep Groups
Seattle, WA – February 25, 2021 – Ignik, a Seattle-based brand committed to improving the sustainability of outdoor heating products, is thrilled to announce the addition of sales rep groups in two key territories, securing nationwide coverage in their second year of business. Adventure Marketing Group in the Southeast and...
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February 25, 2021
Pro Cyclist Travis McCabe Rejoins Felt Bicycles With A Gravel Focus
Rancho Santa Margarita, California (February 25, 2021)— Felt Bicycles is excited to announce the return of professional cyclist Travis McCabe to its stable of athletes, where he’ll focus on gravel races and other endurance events. McCabe was a rider on the then-named Holowesko Citadel pro cycling during the 2016 racing...