February 12, 2020

Good Grief! Run & Ride Race Series Celebrates Peanuts 70th Anniversary with Throwback Medals

Seventy years old and still running races! The Run & Ride Race Series, a running series in and around three U.S.-based Cedar Fair Amusement Parks, has just released its medals for the three Peanuts Run & Ride events in 2020 at Kings Dominion on June 6-7, 2020, Cedar Point on...

February 12, 2020

Uruguay to host inaugural GFNY Colonia on October 11, 2020

GFNY Global Cycling Marathon Series now celebrates two events in Uruguay with the launch of GFNY Uruguay Colonia scheduled for October 11, 2020. NEW YORK CITY, February 12, 2020 – Colonia will host Uruguay’s second GFNY event. Punta del Este hosts the early season GFNY South American Championship on March...

February 12, 2020

VeloNews and Bicycle Retailer and Industry News Renew Sea Otter Partnership Through 2022

Pocket Outdoor Media Is an Official Media Partner of the 2020-2022 Sea Otter Classic Cycling Festivals Boulder, Colorado, USA — February 12, 2020 — Pocket Outdoor Media, publisher of VeloNews and Bicycle Retailer & Industry News, has extended its sponsorship of the Sea Otter Classic cycling festivals through 2022. As...

February 11, 2020

Rock ‘N’ Roll Marathon Series Announces Apple Pay Is Now Available and The Preferred Method of Payment for All U.S. Rock ‘N’ Roll Marathon Series Events

Apple Pay improves the overall Rock ‘n’ Roll Marathon Series event experience providing further convenience for runners, family and friends TAMPA, Fla. (February 11, 2020) – The Rock ‘n’ Roll Marathon Series®, a part of The IRONMAN Group, announced today Apple Pay is now available and is the preferred method...

February 11, 2020

First Of Its Kind, Red Bull Raid Levels Up And Returns to Squaw Valley In 2020

Human Powered Ski And Splitboard Event Combines Speed And Form In Uphill Battle Olympic Valley, CA. (FEB 11, 2020) – Red Bull Raid, the only freeride event in the United States that blends the endurance aspect of competitive uphill ski mountaineering with the technical, progressive style of big-mountain riding, will...

February 11, 2020

Kevin’s Natural Foods Announces Brand Launch, Enters Supermarkets Nationwide

Modesto, CA (February 11, 2020) – Kevin’s Natural Foods, makers of Paleo and Keto-certified sous-vide entrées, sauces, and seasoning blends, is excited to announce their formal debut into the consumer market. Beginning February 1st, Kevin’s products will be available online at www.kevinsnaturalfoods.com and in-stores at Whole Foods, HEB, Raley’s Supermarkets,...

February 11, 2020

CamelBak® Expands Leadership Team with Key Marketing Hire

CamelBak welcomes Natasha Schroth as director of global brand marketing. PETALUMA, Calif. (Feb. 11, 2020)– CamelBak®, the global leader in award-winning personal hydration products, welcomes Natasha Schroth as the brand’s new director of marketing. Natasha will manage global marketing strategy for CamelBak, spearheading the scale and growth within the marketing department as...

February 11, 2020

SynchroKnit™ by Wigwam Named Official Sock Sponsor of Zooma Women’s Race Series

Sheboygan, WI. (February 11, 2020) – SynchroKnit™, the technology driven brand from the sock innovators at Wigwam Mills Inc., announces it will celebrate the launch of SynchroKnit contour fit, no slip running socks, by sponsoring Zooma, the weekend get-away race event series for women. The SynchroKnit groundbreaking technology results in less bulk,...

February 11, 2020

Sports Business Summit San Diego Selects Events.com as Official Presenting Sponsor and Technology & Ticketing Partner

LA JOLLA, CA (February 11, 2020) — Events.com, a mobile-first event management and registration platform, announced today that the Sports Business Summit San Diego, a student organization within the College of Business at San Diego State University, has selected Events.com as its official Presenting Sponsor and technology, registration, & marketing...

February 11, 2020

40th Anniversary Escape From Alcatraz Triathlon™ To Host First Ever ESCAPE Aquathlon

SAN FRANCISCO (February 11, 2020) – IMG, a global leader in sports, events, media and fashion, is set to launch ESCAPE Aquathlon on Saturday, June 6, at 7 a.m. (PST), the day before the Escape From Alcatraz Triathlon, which is celebrating its 40th anniversary this year. Staying true to the...

February 11, 2020

CAKE Ösa Wins 2020 iF Design Award

(Stockholm, Sweden – February 11, 2020) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, today announces their win of the 2020 iF Design Award. Behind the iF DESIGN AWARD is the International Forum Design GmbH, organizers of one of the world’s most celebrated and valued design competitions....

February 11, 2020

2020 Los Angeles Marathon to Welcome Most Runners All-Time

Presented by ASICS, the milestone 35th anniversary event will take place on Sunday, March 8 and is on-course to become the biggest gathering of runners in the marathon’s history The Los Angeles Marathon is one of the top-five marathons in the country with thousands of participants traversing the world-renowned ‘Stadium...

February 11, 2020

Silicon Valley Half Welcomes Excite Credit Union as Presenting Sponsor

San Jose, Calif. (February 11, 2020) – Run Local, event organizers of the Silicon Valley Half (SV Half), have welcomed Silicon Valley based Excite Credit Union as presenting sponsor of its 3rd edition on Sunday, April 5. The new partnership invites runners throughout the Bay Area to find running and financial success locally. In...

February 11, 2020

Team Cancer Sucks to Join Forces with the Lazarex Cancer Foundation

Petaluma, CA (February 11, 2020)– Team Cancer Sucks, an organization that raises funds to help cancer patients access needed medical care is becoming a program of the Lazarex Cancer Foundation in 2020. Team Cancer Sucks was created in 2013 with a mission to use the endurance sports platform to help...

February 11, 2020

deboer wetsuits partners with Troi Agencies in South Africa

Stamford, CT, Release: February 11, 2020. deboer wetsuits is proud to have Troi Agencies as a retail partner in South Africa. We think there is a lot of opportunity in the South African market, and Troi Agencies makes a great partner to grow alongside. Marc Price, Director of Troi Agencies: “We distribute niche,...

February 10, 2020

Peak Design Achieves B Corporation Certification

Peak Design cements its commitment to sustainability and the common good San Francisco, CA (February, 2020) — Peak Design, the worldwide leader in crowdfunding and everyday carry solutions, is proud to cement its commitment to sustainability and the common good as a  Certified B Corporation (B Corp). The rigorous certification...

February 10, 2020

ATRA announces partnership with UltraSignup

Colorado Springs, CO - The American Trail Running Association (ATRA) has partnered with UltraSignup to be its preferred registration provider and a member of its Event Standards Program.  ATRA’s Event Standards Program debuted in 2012, and now includes vendors and suppliers as partners to further assist trail race directors in meeting...

February 10, 2020

Outerbike Adds Four New Experiential Event Destinations, Activating ‘See Try Buy’ in Seven Iconic Riding Locations in 2020

New venues bridge core qualified consumers to more specialty brands + retailers nationwide MOAB, Utah (Feb. 10, 2020) – Outerbike, the premier three-day experiential consumer event dedicated to helping mountain bikers find their perfect bike and gear, celebrates a decade of successful partnership connecting specialty bike brands with qualified, enthusiast...

February 10, 2020

18th Annual Life Time Miami Marathon presented by cbdMD Sells Out; Runners Revel in Sunny Skies and Ideal Temperature

Saidi Juma Makula takes first place in his second US race; Aydee Loayza Huaman claims first place in women’s division at her first-ever marathon MIAMI, Fla., Feb. 10, 2020 – In its 18th year, the 2020 Life Time Miami Marathon presented by cbdMD was a sell-out event for the first time in...

February 10, 2020

P3R announces updates and opens registration for the 2020 GAP Relay presented by UPMC Health Plan

PITTSBURGH (February 10, 2020) – The 2020 GAP Relay presented by UPMC Health Plan opens registration with a new experience, giving runners more ways to participate in the weekend’s adventure. Runners will still experience the Great Allegheny Passage from beginning to end, but new for 2020, the adventure will begin...

February 10, 2020

2020 Little Rock Marathon Media Credential Application

Application deadline is Feb. 27, 2020 Little Rock, Ark. - Directors of the 2020 Little Rock Marathon announced today the opening of media credential application for race weekend events.  The 18th annual Little Rock Marathon weekend is February 28 - March 1, 2020. Race events include a marathon, half marathon,...

February 10, 2020

Running Industry Celebrates Standouts at 2020 Running USA Industry Conference

Las Vegas event fetes Olympian Kara Goucher, industry leaders from Chicago and Canada, rising star from Ohio and top youth program from Texas LAS VEGAS (Feb. 9, 2020) – The Running USA Industry Conference presented by Race Roster is underway this week at Caesars Palace, and Sunday night featured the...

February 10, 2020

Austin Marathon Prepares for One of the Largest Event Weekends in its 29-Year History

AUSTIN, Texas, February 10, 2020 - The Ascension Seton Austin Marathon presented by Under Armour is making final preparations for one of the largest event weekends in its 29 years. Highlights of this world-class event include four events for participants of all speeds and abilities, two Guinness World Record attempts,...

February 10, 2020

GearJunkie to teach branded content strategy at Peak Content Summit

How outdoor, cycling brands and publishers can create more effective content marketing GearJunkie founder Stephen Regenold will lead brands, marketers and publishers through the process of creating a comprehensive content marketing campaign. Regenold has led GearJunkie’s growth through smart brand integrations that create valuable content and opportunities for their readers....

February 9, 2020

Nuun Launches a Sustainable Event Guide for Endurance Event Organizers

Nuun has partnered with the Council for Responsible Sport on a 10-Point Guide to be released at Running USA Las Vegas, NV February 9, 2020 – Nuun and the Council for Responsible Sport today announced their partnership on A Practical Guide to Hosting Radically Responsible Events, a 10-Point Guide to...