PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 10, 2022
Natural Grocers® Returns as Sponsor for 2022 Denver Colfax Marathon
LAKEWOOD, Colo. (May 10, 2022)/ENDURANCE SPORTSWIRE/ – Natural Grocers® is proud to be a returning corporate sponsor for the 2022 16th annual Denver Colfax Marathon (May 13 – 15). The largest family-operated organic and natural grocery retailer in the U.S. will also have a strong presence at this year’s Health and...
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May 9, 2022
Vera Bradley Partners with Coleman® To Launch New Limited-Edition Collection
CHICAGO – May 9, 2022/ENDURANCE SPORTSWIRE/ – On the trail. Up to the lake. Into the woods. Along for the road trip or a day at the beach, let’s go together…Vera Bradley + Coleman! Vera Bradley and The Coleman Company, part of the Newell Brands global portfolio, have partnered to...
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May 9, 2022
ShowcasedBOA Technology Dials In New Marketing Campaign, Expanding Consumer Outreach
Denver, CO (May 9, 2022)/ENDURANCE SPORTSWIRE/ –BOA® Technology – makers of the BOA Fit System – dials in new global brand campaign, as it expands its marketing to speak more directly to consumers. The campaign focuses on pioneering athletes across the brand’s key segments – snowboarders, road cyclists, trail runners, downhill...
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May 9, 2022
Registration is Now Open for the 9th Annual the Huey P Long Bridge Run
Elmwood, LA. /ENDURANCE SPORTSWIRE/ – Registration is now open for the 9th Annual Huey P Long Bridge Run scheduled for Saturday, October 15, 2022. Runners & walkers can sign up for the incredibly low price of only $25 during the promotional Launch from May 9-11. Previously held in the Spring, the...
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May 8, 2022
25 Age-Group Athletes from Around The Globe Claim Ironman World Championship Division Titles at 2021 Intermountain Healthcare IRONMAN World Championship Presented by Utah Sports Commission
ST. GEORGE, Utah (May 8, 2022) /ENDURANCE SPORTSWIRE/ – While the world saw the amazing finishes of now five-time IRONMAN World Champion Daniela Ryf, and first time IRONMAN World Champion Kristian Blummenfelt, who added to his Olympic Gold Medal, there were 25 other IRONMAN World Champions crowned in the amateur divisions...
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May 7, 2022
Striking Gold in Utah: Blummenfelt (NOR) and Ryf (CHE) Crowned World Champions at The 2021 Intermountain Healthcare IRONMAN World Championship Presented By Utah Sports Commission In St. George, Utah
ST. GEORGE, Utah (May 7, 2022) /ENDURANCE SPORTSWIRE/ – Following a two-year hiatus, the IRONMAN World Championship returned with the 2021 Intermountain Healthcare IRONMAN® World Championship presented by Utah Sports Commission. The 2021 edition of the event took place in St. George, Utah becoming the first location to host the event...
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May 6, 2022
The Land of Endurance Daily Recap – Friday May 6, 2022
ST. GEORGE, Utah (May 6, 2022)/ENDURANCE SPORTSWIRE/ –Race week festivities concluded today with bike and gear check-in and final event build out before race day for the 2021 Intermountain Healthcare IRONMAN World Championship presented by Utah Sports Commission in St. George, Utah. After a much anticipated two-year-plus wait, the countdown is...
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May 6, 2022
Skratch Labs Introduces its Newest Product Line: Clear Hydration Drink Mix
Boulder, CO (May 06, 2022)/ENDURANCE SPORTSWIRE/ – Skratch Labs, an innovator in performance nutrition, announces the release of Clear Hydration Drink Mix, a sports drink that tastes like water. Clear Hydration Drink Mix quenches thirst while providing the electrolytes plain water does not with just the slightest hint of flavor...
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May 6, 2022
2021 Intermountain Healthcare IRONMAN World Championship Presented By Utah Sports Commission Expected To Create Total Economic Impact Of More Than $35m Dollars
ST. GEORGE, Utah / TAMPA, Fla. /ENDURANCE SPORTSWIRE/ - Following the postponed IRONMAN World Championship events due to the COVID-19 pandemic, the 2021 Intermountain Healthcare IRONMAN® World Championship presented by Utah Sports Commission will take place on Saturday, May 7, 2022 in St. George, Utah, United States. This marks a...
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May 6, 2022
RRCA Accepting Applications for 2022 RunPro Camp
Arlington, VA /ENDURANCE SPORTSWIRE/ - RunPro Camp, designed to help educate and inform distance runners interested in pursuing a professional running career after college, is now accepting applications. The 2022 RunPro Camp will be held July 28 – 30 in Arlington, Virginia. The RRCA will provide travel and lodging to...
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May 6, 2022
Wanjiku, Degefa Win PRRO Circuit 2022 Stop at Bloomsday 12K
SPOKANE, WA /ENDURANCE SPORTSWIRE/ – At the Lilac Bloomsday Run 12K on Sunday, May 1, under sunny, cool conditions, Charles Wanjiku (KEN) and Biruktayit Degefa (ETH) claimed the titles in 35 minutes, 7 seconds and 38:48, respectively. In a final sprint, Wanjiku, 21, edged Reid Buchanan (USA) in one of...
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May 6, 2022
Master Spas launches series of pro tip videos
FORT WAYNE, Ind. — MAY 6, 2022 /ENDURANCE SPORTSWIRE/ - Master Spas, the world’s largest swim spa manufacturer, is excited to launch a new video series featuring pro tips from professional triathletes. The videos highlight how these athletes not only incorporate a Master Spas swim spa into their training routine...
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May 5, 2022
ShowcasedThe Columbia Threadneedle Investments Boston Triathlon Sponsors City of Boston’s Swim Safely Partnership
BOSTON, MA – May 5, 2022 /ENDURANCE SPORTSWIRE/ - The Columbia Threadneedle Investments Boston Triathlon today announced its financial support of the Swim Safely Partnership, an initiative aimed at increasing access to swimming lessons, especially for those in the Greater Boston area who have historically faced economic or logistic barriers....
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May 5, 2022
United Sports Brands Acquires Iconic Cycling Brand PEARL iZUMi
FOUNTAIN VALLEY, CA and LOUISVILLE, CO (May 5, 2022) /ENDURANCE SPORTSWIRE/ - United Sports Brands (“USB”), a global leader in sports performance and protective products, today announced that it has acquired PEARL iZUMi USA (“PEARL iZUMi”), an iconic manufacturer and retailer of cycling apparel and accessories. PEARL iZUMi will join...
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May 5, 2022
ShowcasedDavis Phinney Foundation Proudly Announces the 2022 Tour de Victory Cycling Challenge Sponsored by Team Evergreen Cycling
Boulder, Colo., May 5, 2022/ENDURANCE SPORTSWIRE/ – The Tour De Victory Cycling Challenge, a unique Colorado charity ride that raises funds and awareness for the Davis Phinney Foundation, is now open for registration and their list of 2022 sponsors and partners has been released. This year marks the fourth that...
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May 5, 2022
The Land of Endurance Daily Recap – Thursday, May 5, 2022
GEORGE, Utah (May 5, 2022)/ENDURANCE SPORTSWIRE/ – Race week for the 2021 Intermountain Healthcare IRONMAN World Championship presented by Utah Sports Commission continued today in St. George, Utah, bringing along a plethora of activities and events. After a much anticipated two-year-plus wait, the countdown continues to the world's most iconic...
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May 5, 2022
The 2nd Virtual Edition of the stage race series “PEDALITALY Giro di Sera”
Lucca, Toscana (Italy) / May 5th, 2022 /ENDURANCE SPORTSWIRE/ – From May 10th, the global cycling community will be competing virtually on beautiful, real-life courses across Italy on ROUVY. The course segments are the same and are on the same days as the first grand tour of the season. Those...
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May 5, 2022
Active Outdoor Consultancy, InGoodTaste, Protects Women’s Right To Choose By Reimbursing Employees Who Travel For Abortions And Related Treatment
The independent creative consultancy will provide reimbursement for travel expenses and related costs not covered by insurance to all employees and their partners who choose to seek abortion services elsewhere when they live in areas with restricted access or rights. /ENDURANCE SPORTSWIRE/ (San Francisco, CA) -- InGoodTaste, a consultancy working...
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May 5, 2022
The Land of Endurance Daily Recap – Wednesday, May 4, 2022
ST. GEORGE, Utah /ENDURANCE SPORTSWIRE/ - Race week for the 2021 Intermountain Healthcare IRONMAN World Championship presented by Utah Sports Commission continues in St. George, Utah, bringing along a plethora of activities and events. After a much anticipated two-year-plus wait, the countdown continues to the world's most iconic single-day endurance...
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May 5, 2022
Top Triathletes from Across the Globe Head to St. George, Utah to Compete in the 2021 Intermountain Healthcare IRONMAN World Championship Presented by Utah Sports Commission
ST. GEORGE, Utah / TAMPA, Fla. /ENDURANCE SPORTSWIRE/ - The most iconic single-day endurance event in the world will bring together more than 3,000 registered athletes to compete in the 2021 Intermountain Healthcare IRONMAN® World Championship presented by Utah Sports Commission. The 2021 edition of the event will take place in...
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May 5, 2022
Union Home Mortgage and BibBoards, A Partnership that makes the Cleveland Marathon feel like Home
/ENDURANCE SPORTSWIRE/ - UnionHome Mortgage (UHM) is partnering with Bibboards to provide a unique sponsorship opportunity for the Cleveland Marathon. Marina Dieker of UHM says, "We are going to be handing out UHM BibBoards to the first 2,500 runners who come to packet pick up at the expo center. We went...
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May 5, 2022
RunSignup Endurance Industry 2022 YTD Update
May 5, 2022 - Moorestown, NJ /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration provider for U.S. endurance events, provides an YTD industry update. The company, itself, has experienced strong growth in registrations and new events being added to its platform. However, year-to-date data on a per race basis has revealed...
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May 5, 2022
Seven Continents Club® Receives The Official Registered Trademark
Boston, MA (May 5, 2022)/ENDURANCE SPORTSWIRE/ – After years of litigation required to recognize and protect their innovative globally respected brand, Marathon Tours & Travel (MTT) officially received the registered trademark designation for its Seven Continents Club® (SCC). MTT established the SCC in 1995, when the inaugural Antarctica Marathon®& Half-Marathon made...
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May 5, 2022
2022 NAIA Men’s Lacrosse Invitational Coming to Pensacola
May 11-14, 2022, Pensacola, FL. /ENDURANCE SPORTSWIRE/ - Pensacola Sports is pleased to announce that Pensacola will be home to the National Association of Intercollegiate Athletics (NAIA) Men’s Lacrosse Invitational through 2023. The event was previously hosted in Savannah, Ga. “Lacrosse is a growing sport and Pensacola is the ideal backdrop...
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May 5, 2022
Tough Mudder Announces ‘Human Right to Adventure’ Initiative
BOSTON, Mass. (May 5, 2022)/ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today announced a new initiative advocating for adventure as a human right. From accessibility to sustainability and beyond, Tough Mudder is dedicated to ensuring that all humans have the ability to get outside and...