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Peloton Tests New Pricing Model, Integrates With Apple Watch

March 10, 2022

Peloton’s downhill stretch could end soon as the company shifts gears, testing new prices, and releasing products roughly a month after Barry McCarthy took over as CEO.

The at-home fitness company will begin a pricing pilot on Friday allowing customers to pay a monthly fee that covers both their workout equipment and access to on-demand fitness classes. Front Office Sports