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September 2, 2025
ShowcasedMountain Hardwear Unveils Fall 2025 Collection Blending Technical Performance with Progressive Style
RICHMOND, Calif. (September 2, 2025) /ENDURANCE SPORTSWIRE/ – Mountain Hardwear, a leader in technical performance apparel and equipment, today announced the launch of its Fall 2025 collection. The new line, available for purchase now at mountainhardwear.com, features innovative designs across several categories – including backcountry, freeride, cold weather trail, and...

August 28, 2025
ShowcasedWestern North Carolina Launches Thrive Outside Initiative to Expand Outdoor Access for Youth and Families
Asheville, NC /ENDURANCE SPORTSWIRE/ - On August 25, 2025, a diverse coalition of community leaders, funders, outdoor advocates, and government partners gathered at Wrong Way River Lodge & Cabins along the French Broad River to celebrate the official launch of Thrive Outside Western North Carolina — a new multi-year initiative...

May 8, 2025
ShowcasedMountain Hardwear Welcomes Climbing Phenom Noah Wheeler to Its Athlete Roster
RICHMOND, Calif. [May 8, 2025] /ENDURANCE SPORTSWIRE/ - Mountain Hardwear, a leader in performance gear and apparel for outdoor enthusiasts, is thrilled to announce the addition of climber Noah Wheeler to its athlete team. Known for his bouldering achievements and creative vision, Noah brings a combination of technical skill, grit,...

May 5, 2025
ShowcasedConquer Every Moment Under The Sun:
RICHMOND, CA (May 5, 2025) /ENDURANCE SPORTWEAR/ – May is Skin Cancer Awareness Month, and Mountain Hardwear is proud to champion sun safety with the debut of its all-new Sunshield™ Series, designed to offer elevated protection for the sunniest pursuits. As part of this initiative, the brand is also introducing its...

April 22, 2025
ShowcasedMountain Hardwear Celebrates Earth Day with Leave No Trace Collection Created in Collaboration with Extra Vitamins
RICHMOND, Calif. [April 22, 2025] /ENDURANCE SPORTSWIRE/ - Mountain Hardwear, a leader in performance outdoor apparel and equipment, today announced the launch of a new apparel collection. This special Earth Day drop features unique Leave No Trace artwork on a range of t-shirts and hooded sweatshirts, created in collaboration with...

April 8, 2025
ShowcasedAllied Cycle Works Unveils Next-Generation ABLE Gravel Bike
BENTONVILLE, AR (April 8, 2025) /ENDURANCE SPORTSWIRE/ — Allied Cycle Works is proud to announce the launch of the all-new ABLE gravel bike, a ground-up redesign of the brand's premier gravel race platform. The next-generation ABLE meets the demands of today's fastest, most technical gravel racecourses by utilizing an all-new...

March 31, 2025
ShowcasedTour de Big Bear Launches Exciting NEW XC Mountain Bike Race for 2025
Big Bear Lake, CA (MARCH 31, 2025) /ENDURANCE SPORTSWIRE/ – The Big Bear Cycling Association (BBCA) is excited to unveil the latest addition to the renowned Tour de Big Bear: the all-new "Dirty Burro 50K XC Mountain Bike Race." Set to take mountain biking enthusiasts through some of California’s most...

March 4, 2025
ShowcasedMountain Hardwear Unveils Spring 2025 Collections
RICHMOND, Calif. (March 4, 2025) /ENDURANCE SPORTSWIRE/ – Mountain Hardwear, a leader in high-performance outdoor apparel and gear, is proud to introduce its Spring 2025 collection featuring innovative Broad Spectrum Sun Protection styles and a new Trail Performance Kit designed for adventurers who demand the best in comfort, protection, and...

February 10, 2025
Showcased3M collaborates with Hazzys, Lafuma, Pelliot, and Vector on fresh outdoor styles
ST. PAUL, Minn. (February 10, 2025) /ENDURANCE SPORTSWIRE/ – 3M™, a global leader in advanced insulation and moisture-wicking technology, has teamed up with four exciting brands—Hazzys, Lafuma, Pelliot, and Vector—to bring 3M™ Thinsulate™ Insulation to the slopes in fresh and exciting styles. The latest looks were recently showcased at the...

December 9, 2024
ShowcasedLeave No Trace Selects Mountain Hardwear For Corporate Partner Of The Year 2024
Richmond, Calif. /ENDURANCE SPORTSWIRE/ - Mountain Hardwear is proud to announce it has been named the 2024 Leave No Trace Corporate Partner of the Year. This distinction honors the company’s relentless commitment to environmental stewardship and its proactive role in promoting sustainable outdoor practices. This recognition highlights Mountain Hardwear’s significant...