All Posts by Anna Avery.
Mount to Coast Enters the Trail Category with Award-Winning T1
HONG KONG (June 6, 2025) /ENDURANCE SPORTSWIRE/ – Today, Mount to Coast, the first performance shoe brand to specialize in ultrarunning and long-distance pursuits, enters the trail running category with the debut of its first…
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Mount to Coast Ultrarunner Matthieu Bonne Breaks 48-hour World Record
Pabianice, Poland (June 3, 2025) /ENDURANCE SPORTSWIRE/ – Mount to Coast athlete Matthieu Bonne claimed the men’s 48-hour world record at the GOMU World Championships this past Sunday June 1. Bonne, a Belgian endurance athlete,…
Mount to Coast™ Taps Olympian Ben Blankenship to Join US Leadership Team
HONG KONG (April 23, 2025) /ENDURANCE SPORTSWIRE/ – Mount to Coast™, the first performance shoe brand to specialize in ultra running and long-distance pursuits, today announced that it has named Ben Blankenship as Sports &…
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Mount to Coast™ Named Presenting Sponsor of BADWATER® 135 Ultramarathon
Oak Park, Calif. (Feb. 4, 2025) /ENDURANCE SPORTSWIRE/ – Mount to Coast™, the first performance shoe brand to specialize in ultra running and long-distance pursuits, has been named presenting sponsor of the 38th annual Badwater…
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Mount to Coast Announces its First Ultrarunning Race Series
HONG KONG (Dec. 11, 2024) /ENDURANCE SPORTSWIRE/ – Mount to Coast™, the first performance shoe brand to specialize in ultrarunning and long-distance pursuits, today announces the Mount to Coast 100K Ultras Series. The four events…
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Mount to Coast™ Enters the Trail Category and Debuts a Hybrid Shoe Engineered From 100% Organic Material at The Running Event
HONG KONG (Nov. 21, 2024) /ENDURANCE SPORTSWIRE/ – Mount to Coast™, the first performance shoe brand to specialize in ultra running and long-distance pursuits, today at The Running Event in Austin debuted two new shoe designs and…
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Mount to Coast™ Hires U.S. Country Manager Doug Rosenberg to Lead Wholesale Strategy and Support Independent Run Specialty
HONG KONG /ENDURANCE SPORTSWIRE/ – Mount to Coast™, the first performance shoe brand to specialize in ultrarunning and long-distance pursuits, today announced that it has named Doug Rosenberg as its U.S. Country Manager. He will…
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Mount to Coast™ Targets Overuse Injuries in Long-Distance Running, Debuts Revolutionary Stability Technology in New P1 Shoe Model
HONG KONG (Aug. 29, 2024)/OUTDOOR SPORTSWIRE/ – Today, Mount to Coast™, the first performance shoe brand to specialize in long-distance running, launched its third shoe, the P1, to complement its unique product offerings designed for high-mileage…
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La Jolla Half Marathon Partners with HydraPak® and WaterMonster to Go Waste Free, Ditches Disposable Cups
OAKLAND, Calif. (May 14, 2024)/ENDURANCE SPORTSWIRE/ – In partnership with HydraPak®, global leader of high-performance hydration solutions, and water delivery services provider, WaterMonster, the La Jolla Half Marathon and 5K is excited to announce that it…
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Mount to Coast™ Emerges as First Performance Footwear Brand in the World to Specialize in Ultrarunning
HONG KONG (April 26, 2024)/ENDURANCE SPORTSWIRE/ – Today, Mount to Coast™, a new technical footwear brand dedicated to long-distance running, debuts its first two shoes designed for high-mileage road runners: the R1, created for race days,…
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Article One Recruits Elite Endurance Athlete and Creative Designer César Villalba in Bespoke Performance Eyewear Collaboration
FLINT, Mich. (March 21, 2024) /ENDURANCE SPORTSWIRE/ – Article One, the independent eyewear brand creating handcrafted active and optical frames, and César Villalba, creative designer and elite triathlete, are excited to debut performance sunglasses crafted…
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Renegade Running Celebrates BIPOC Athlete Team with First-Ever LA Marathon Retail Pop-Up
OAKLAND, Calif. (March 1, 2024)/ENDURANCE SPORTSWIRE/ – Renegade Running, a Latino-owned, specialty run store born and headquartered in Oakland, announces its first-ever pop-up location in Los Angeles. The retail experience celebrates the 26 BIPOC runners Renegade…
Article One Introduces ACTIVE x Optical Line, Adding Prescription Eyewear to Performance Offerings
FLINT, Mich. /ENDURANCE SPORTSWIRE/ – Article One, the independent eyewear brand creating handcrafted active and optical frames, today announced the launch of its ACTIVE x Optical line for prescription wearers. As experts in optical eyewear, the…
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Article One and Mission Workshop Launch New Styles in Collaborative Eyewear Collection Designed for Urban Cyclists
FLINT, Mich. (Oct. 18, 2022) /ENDURANCE SPORTSWIRE/ – Article One, the artisanal eyewear brand boasting heirloom-quality Italian craftsmanship in athleisure and optical frames, today announced the launch of its second collaborative collection with Mission Workshop. Article…
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