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Is Zwift About to Acquire TrainerRoad?

January 30, 2022

At this point, you’re probably saying: Couldn’t Zwift just do a TrainerRoad partnership instead? And certainly – that’s absolutely plausible. Zwift has licensed a handful of things in the past. And, in the past, TrainerRoad’s CEO has said he would be open to a licensing model for their technologies.

But based on years of knowing the CEOs of both companies, my gut says a buy-out is more likely. DC Rainmaker