Groundbreaking project sees running shoe use Vittoria gravel tyre tech

March 26, 2024

The gravel phenomenon in the cycle market is being mirrored in the running market, where those on foot are seeking new trails, away from asphalt. With that in mind, Craft Sportswear and bicycle tyre manufacturer Vittoria have unveiled a collaboration which will see a running shoe outsole utilise Vittoria gravel tyre tech and inspired by the performance of the tyre brand’s Terreno Mix and Terreno Dry gravel tyres.

The outsole design integrates aggressive arrow lugs using Vittoria gravel tyre tech, specifically from the Terreno Mix pattern for exceptional off-road performance, while fish scale treads, inspired by the Terreno Dry tire, ensure superior grip on roads and in wet conditions. Thick and thin flex grooves enhance traction, and strategically placed cut-outs reduce weight, promising discerning runners unmatched performance across diverse terrains and changing weather conditions. Cycling Industry