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FitBit Launches Gamified Fitness Watch for Kids

May 31, 2024

Fitbit, a wearable tech company that burst onto the scene in 2009 with a clip-on accelerometer gadget to track movement and calories, has now presented the ultimate solution for parents and caregivers: a connected smartwatch for kids ages 7-plus that promotes physical activity while keeping them connected to their families.

Set to compete with Garmin’s Bounce and vivofit Jr. 3, Fitbit’s latest product —Fitbit Ace LTE, $229.95 — motivates young users to move by unlocking additional time to play its immersive and interactive 3D games, which are updated monthly to keep things interesting. The more physical activity a child does, the more time they receive. Athletech News