An Ironman Sale Is Pending Amid Coronavirus. Can Its Racing Mojo Endure?

April 29, 2020

Wanda Sports Group, announced that it would sell IRONMAN to Advance, owner of the media company Condé Nast, for a reported $730 million. The deal is scheduled to close next month. That leaves IRONMAN in an awkward purgatory, during which the seller wants to spend as little money as possible and the buyer wants the company to do everything possible to maintain its value. Read more in New York Times.