Latest Pro Cycling News
March 31, 2021
Shimano Announces New President
Shimano appointed Taizo Shimano, who joined the company in 1991 and served as a senior executive vice president since 2018 after leading Shimano’s Fishing Tackle division, as its new president. SGB Media
March 31, 2021
San Diego Supporters Petition for Return of Fun Runs, Marathons, Cycling Events
State COVID-19 restrictions continue to impact endurance events. Now event planners push state leaders with online petition. NBC
March 30, 2021
Tour de France crash inspires high-tech solution for safety
Norwegian's Safe Cycling Race brings LED signs to major pro cycling events to alert riders. Cycling News
March 29, 2021
Shimano to step up pursuit of counterfeit sellers
Shimano has announced that it will become more aggressive in defending its intellectual properties, acknowledging that counterfeit goods bearing its branding, or likeness, have caused issues in the marketplace. Read what they are doing on Cycling Industry News.
March 29, 2021
This New Documentary Breaks Down Size Barriers in Cycling
Cycling traditionally not made room for riders in bigger bodies. Kailey Kornhauser and Marley Blonsky are on a mission to change that mindset. The duo is featured in a new Shimano Originals film, All Bodies on Bikes, which is out on March 29. Bicycling
March 29, 2021
Peloton Strikes Deal with Verzuz
The popular connected fitness company struck a deal with Verzuz, the music competition venture started by multiplatinum-selling producers Timbaland and Swizz Beatz. The collaboration will feature workouts set to a playlist from the dueling artists, starting with R&B legends Brandy and Monica, followed by a battle between the Verzuz founders. Front Office...
March 25, 2021
Bike-share companies can take a lesson from China
A few years ago, the bike-share industry in China was the hottest thing, but as companies rushed to cash in, they quickly learned that saturating the market would lead to failure and the bubble popped. Bicycle Retailer
March 23, 2021
What’s the Minimum Dose of Training to Stay Fit?
A new review assesses what it takes to maintain endurance and strength when circumstances interfere with your usual training. Outside
March 23, 2021
Peloton Buys Wearables, AI, Hardware Companies in Deal Flurry
Peloton Interactive Inc. recently acquired three companies, adding technology and expertise in wearable devices, artificial intelligence, digital voice assistants, and interactive workout mats. The New York-based fitness technology company bought Aiqudo Inc. in February, and Atlas Wearables Inc. and Otari late last year. Bloomberg (paywall)
March 23, 2021
Redlands Bicycle Classic postponed to 2022
The longest-running stage race in the United States, the Redlands Bicycle Classic, will be interrupted for a second year in a row as the COVID-19 pandemic has forced the race to be postponed until 2022. The race was due to be the first race of the 2021 USA Cycling Pro...
