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January 21, 2020
ShowcasedInaugural Endurance Exchange Conference Heads to Tempe This Week
Endurance sports industry event hosted by USA Triathlon and Triathlon Business International set for Jan. 23-25 at ASU COLORADO SPRINGS, Colo. — The inaugural Endurance Exchange triathlon industry conference is headed to Tempe, Arizona, this week, with more than 500 race directors, coaches, retailers and others in the multisport community...
January 17, 2020
RunSignup’s RaceTrends Report Shows Slight Increase in Race Participation
Moorestown, NJ – RunSignup released their Fourth Annual RaceTrends Report exploring the state of the endurance industry. The report was built by mining RunSignup registration and finisher data over a five-year period to generate transparent statistics, identify trends in the industry, and provide recommendations to keep endurance events competitive in a crowded market....
January 15, 2020
The world’s best Gravel Bike Racers set to heat up the course at the Old Man Winter Rally.
Epic Winter Adventure in Lyons, CO and a huge prize purse attract a stacked field from all over the country Boulder, CO. (January 15, 2020) – The world’s best gravel bike racers will be toeing to the line in Lyons, Colorado on February 9th to see who can conquer the...
January 10, 2020
Frankie Andreu joins Tour of Southern Highlands’ team as 2020 race announcer
ToSH2020 Welcomes Frankie Andreu Woodstock, GA (Jan, 2020) The Tour of Southern Highlands (ToSH), welcomes Frankie Andreu as the 2020 Race Announcer. Andreu is a ’96 Olympian, and 13-time Grand Tour rider, including 9 Tours de France. The Tour of Southern Highlands, is the best early season stage race on...
January 15, 2020
iFit-Powered NordicTrack Treadmills Awarded Runner’s World Editors’ Choice for the Second Year
Runner’s World testers loved a wide range of iFit interactive workouts on the NordicTrack Commercial 2950 and Commercial 1750 (Logan, Utah — January 15, 2020) — iFit, the interactive connected fitness technology, is the differentiating feature that led Runner’s World to give the coveted designation of Editors’ Choice award to...
January 16, 2020
TrainingPeaks Announces Departure of Gear Fisher, Co-Founder and Chief Corporate Development Officer.
Boulder, Colo., Jan 16th, 2020— TrainingPeaks, a global leader in providing smart and effective digital training solutions for athletes and coaches, today announced Gear Fisher, Co-Founder and Chief Corporate Development Officer, will be leaving the company to launch a new video feedback and communication platform. Andy Stephens will continue his...
January 21, 2020
Professional Triathletes Organisation Announces Selection Of Dave Scott As The Athleta Emeritus Honouree For Inaugural Collins Cup
LONDON, ENGLAND--BOULDER, USA: The Professional Triathletes Organisation today announced that it has selected Dave Scott as the Athleta Emeritus Honouree for the inaugural Collins Cup. The Collins Cup is a Ryder Cup style triathlon event in which teams from the USA, Europe and the Internationals do battle to see who...
January 14, 2020
Challenged Athletes Foundation Kicks Off the New Year with High School Adaptive Sports Program
First-ever adaptive training program creates new sports opportunities for high school and middle school students with physical challenges SAN DIEGO, CA - January 14, 2020 - CAF, a world leader in helping individuals with physical challenges pursue sports and physical fitness, officially launched its all new High School Adaptive Sports...
January 15, 2020
MOXiLIFE™ Nutrition Focuses on Gut Friendly Personalized Supplements
Nutrition that Builds the Gut to Brain ‘Bridge’ for Endurance Athletes Scottsdale, Arizona- MOXiLIFE™ Nutrition has designed sports nutrition products dedicated to supporting the unique nutritional needs of women and all endurance athletes. MOXiLIFE™ uses gut friendly, high absorbing, Organic, NON-GMO, NON- synthetic, clinically validated, & predominantly plant based products. “Targeting...
January 8, 2020
Outdoor-focused content marketing strategies debut at Peak Content Summit
Learn the best tactics, formats & strategies from top brands, marketers & media “Banner ads are dead, we want Content Marketing!” Or so seems to be the cry from brands, says Bikerumor founder Tyler Benedict. That’s the reason he’s launched Peak Content Summit, a content marketing/strategy conference in Asheville, NC,...
January 10, 2020
Barebells Functional Foods™ Introduces Premium Protein Bars in the United States
Multiple Regions Launch Rich-in-Protein Snack LOS ANGELES - Barebells Functional Foods™ – the leading high-in-protein, no added sugar* protein bar brand – announced today that four flavors will launch in the United States. Currently present in over 35 markets worldwide, the brand has extended into the U.S. to satisfy the...
January 10, 2020
Need a little help creating your brand’s Content Marketing Strategy?
Create your content marketing roadmap at Peak Content Summit Need a little help figuring out your content marketing strategy? You’re not alone, according to Peak Content Summit host Tyler Benedict. That’s why they’re kicking off the content marketing conference with a complete “how to” presentation by StoryFuel founder, Melanie Deziel....
January 10, 2020
High Peaks Plant-Based Sausage Announces Launch in the United States
Premium, Vegan Sausage Brand Enters US Market to Meet Increased Demand For Meat Alternatives Cohoes, NY (January 10, 2020) — High Peaks – the premium, all natural and plant-based sausage brand – announced today that it has launched in the United States to meet increased demand for meat alternatives. The...
January 8, 2020
The female ultra-athletes leading the field
From swimming the Channel four times to outrunning every man, The Guardian reports on the women at the top of their game.
January 14, 2020
Campagnolo GranFondo San Diego holds Its First Ever Jersey Design Contest for the April 5th, 2020 Event
Calling all self-proclaimed and professional artists! San Diego, California - This year, GranFondo Cycling Tours, the organizer of the GranFondo Series in San Diego, wants to spice it up and get their beloved participants more involved with the look of one of their favorite San Diego cycling events, the Campagnolo...
January 14, 2020
CTS Signs Partnership with Pikes Peak APEX Mountain Bike Race
Coaching company to work with inaugural 4-day MTB stage race in Colorado Springs Colorado Springs, January 14, 2020) – CTS today joined Sports Strategies to announce a partnership between the industry-leading coaching company and the inaugural Pikes Peak APEX, presented by Rockshox, a 4-day mountain bike race to be held...
January 15, 2020
RunSignup Wraps Up Inaugural Winter Symposium
(Moorestown, NJ)– RunSignup, the leading technology provider for races in the U.S., wrapped up their inaugural RunSignup Winter Symposium Tuesday, January 14th in Orlando, FL. The sold- out event gathered more than 250 race directors, timers, nonprofits, and industry professionals for education and networking opportunities. Highlights of the symposium included:...
January 15, 2020
Colorado Classic Extends Invitation to Top-ranked Domestic Elite Team
Team that tops USA Cycling’s Pro Road Tour ranking by June 1, 2020 to receive invitation at world-class event DENVER, JANUARY 15, 2020 - In an effort to continue supporting the development of women’s cycling in the US, the Colorado Classic® presented by VF Corporation today announced that it will reserve...
January 22, 2020
Inaugural GFNY JAMAICA announced for December 6, 2020
GFNY Global Cycling marathon series heads to the island of Jamaica NEW YORK CITY, January 22, 2020 – Montego Bay, Jamaica’s tourism capital, has been selected for the inaugural GFNY Jamaica on December 6, 2020. Riders will get to experience a predominantly flat course along the North Coast highway with...
January 14, 2020
USA Cycling to Send 25 Athletes to the 2020 UCI Cyclocross World Championships
The event will include the inaugural Junior Women’s World Championship race with American National and Continental Champion, Madigan Munro as a favorite. USA Cycling announced today the 25 athletes that will represent the United States at the 2020 UCI Cyclocross World Championships taking place in Dübendorf, Switzerland February 1-2, 2020....
January 21, 2020
Professional Triathletes Organisation Announces The Inaugural Collins Cup Hosted At X-Bionic® Sphere, Samorin, Slovakia With $2,000,000 Prize Purse
LONDON, ENGLAND–BOULDER, USA: The Professional Triathletes Organisation today announced that the inaugural Collins Cup will be held on 29–30th May 2020 at the extraordinary x-bionic® sphere in Samorin, Western Slovakia and will have a prize purse of over $2,000,000. It will bring together the greatest professional triathletes in the world in a...
January 15, 2020
Leslie Jordan, Inc Apparel & Medals: Unveiling a New Logo for 2020
Portland, OR – The longtime leader in providing high-quality performance and lifestyle gear for endurance events, Leslie Jordan, Inc., is thrilled to present a new, streamlined logo for 2020. The new logo represents an effort to design and manufacture cutting-edge products, and a renewed focus on eco-friendly options for performance...
January 14, 2020
Trust Performance Announces Distribution in Germany, Austria and Poland
Shocker Distribution becomes the official distribution partner of Trust Performance in Germany and Austria, while EMTB takes on distribution efforts in Poland. (Salt Lake City, UT – January 14, 2020) - Trust Performance, innovators in suspension technology, announced today a partnership with German / Austrian distributor Shocker Distribution and Polish distributor...
January 10, 2020
Nine Host Venues Selected for 2020 Larry H. Miller Tour of Utah
Only UCI ProSeries Stage Race in North America Features Overall Start at Herriman City on Aug. 3 and Overall Finish at Park City on Aug. 9 SALT LAKE CITY (January 10, 2020) – Nine venues and communities will host the Larry H. Miller Tour of Utah men’s professional cycling stage...
January 21, 2020
iKOR Labs Welcomes Dr. Andy Pruitt to Lead Science and Innovation
Boulder, CO – iKOR Labs, the Boulder-based producer of recovery-enhancing hemp oil/CBD (cannabidiol) products, today proudly announced the addition of Andrew Pruitt,EdD as Sports Medicine Consultant for Science and Innovation. Pruitt, a legend in the endurance industry, has been putting his golden touch to use for decades. He received a...
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