Accomplished Bicycle Executive Ira Becker hired to lead Bike Insurance Partnerships

December 14, 2022

BikeInsure Partnership Integrations will take embedded insurance to a new level of frictionless engagement.

December 14, 2022 / ENDURANCE SPORTSWIRE / – BikeInsure, an insurtech company specializing in bicycle insurance for cyclists in the United States, is thrilled to announce that it has hired Ira Becker as BikeInsure President. The original standardized bike insurance product aims to afford each bicycle and eBike owner across the United States comprehensive bicycle coverage at a reasonable price. Additionally, BikeInsure seeks to meet each cyclist where they desire to procure their favorite cycling products or services. “Ira will drive business development with each BikeInsure Partnership Integration that will take embedded insurance to a new level of frictionless engagement, said BikeInsure CEO Buzzy Cohn. As a result, each bicycle or eBike brand, Independent Bike Shop Dealer, or cycling organization partnership customer will be referred directly to BikeInsure for a simple two-minute sign-up to secure comprehensive bike insurance.”

Today’s cyclists need a standalone insurance policy to protect their new or used bicycles and eBikes. BikeInsure provides reimbursement for repairs to your bike and listed accessories due to riding accidents. And during transit. The BikeInsure plan extends to a stolen bike or eBike when optional theft protection is selected.

Ira served most recently as President of BicycleBlueBook.com. He guided the bike organization into the definitive used bicycle valuation tool for consumers and the cycling industry. As a result, over 3,000 independent bicycle dealers have adopted the BicycleBlueBook.com Authorized Trade-In Program.

“I’m very pleased to join BikeInsure and contribute towards providing riders with a best-of-class standardized bike insurance offering,” said BikeInsure President Ira Becker.


About BikeInsure

BikeInsure is leveraging eCommerce technology to transform how cyclists in the United States buy and experience bike insurance to make it simple and affordable. Licensed insurance producer BikeInsure is administering the insurance plan, underwritten by carrier Great American Insurance Company, rated “A+” (Superior) by AM Best, an authorized insurer in all 50 states and Washington, DC. For 150 years, Americans have trusted Great American Insurance Company to protect them and render best-in-class service.


Media Contact:

BikeInsure | Buzzy Cohn



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