2020 Eversource Hartford Marathon and Half Marathon to be Staged as Community Fundraising Movement
July 8, 2020
Race events will take place virtually from October 8-11
July 7 – Glastonbury – The Hartford Marathon Foundation (HMF) will create a large-scale community movement this October to raise funds for local charities and bring thousands together virtually for a shared purpose. The 2020 Eversource Hartford Marathon and Half Marathon will take place from October 8 through 11 as a virtual event and include a new 10K race distance, the 5K race and three new multi-distance race challenges to engage widespread participation. Every dollar in registration fees will be donated through the new HMF GIVES initiative to benefit the event’s official charities, which support urgent local needs.
In consideration of financial hardships many are experiencing, registration will be $25 for all individual race events. The fee – a steep discount from traditional race events – was set to encourage participants who are able to donate further and to support local business with purchases of goods and services around the event.
Through the financial support of sponsor partners led by Eversource, all race participants will still receive a finisher medal and long-sleeve technical shirt to commemorate their race. While the event will be virtual – meaning all participants run their race at a location of their choice – participants will receive training support materials and event experiences digitally, including race bibs, finisher certificates and custom race day playlists. Participants also have the option to submit verified results following their race and appear in race results online.
Competitive runners and those looking for some extra motivation can elect one of three multi-distance challenges in the Sam Adams Challenge Series: the Tenacious 2 (5K and 10K), the Driven by Purpose 3 (5K, 10K, half marathon) or the Grit & Gutsy 4 (5K, 10K, half marathon and full marathon). Participants who opt to add a challenge ($10 fee) will receive a special custom finisher medal for the challenge.
“While it’s not possible to stage the Eversource Hartford Marathon in the exact same way this fall, it remains crucial for this cherished race tradition to have purpose and benefit participants, charity causes and the local economy as it has for the last 26 years,” said Beth Shluger, CEO of the Hartford Marathon Foundation and Race Director of the Eversource Hartford Marathon and Half Marathon. “We are committed to making this an amazing experience that is uniquely special for the unprecedented times we’re in. We will continue to give runners and walkers of all ages, experiences, backgrounds and abilities positive goals to aspire to, we’ll support them along their journey and celebrate them for their achievements. Every single person involved will know they made a positive difference by participating in the 2020 Eversource Hartford Marathon.”
“As our communities continue to face unprecedented challenges during the pandemic, we’re grateful for the opportunity to partner with the Hartford Marathon Foundation for our seventh year of this signature event that raises hundreds of thousands of dollars to empower local non-profit organizations,” said Eversource Foundation President Theresa Hopkins-Staten. “Our employees are looking forward to coming together virtually to give back to the organizations that are there for our customers and communities, now more than ever, and to celebrate the achievements of all the athletes participating.”
HMF consulted state and local officials and event safety and medical experts at length and assessed multiple event scenarios to align with current COVID-19 public safety protocols and anticipated considerations for the fall. The community fundraising movement and virtual races ensure the health of participants, volunteers, spectators and partners remains top priority and that public safety and medical resources will not be diverted for a live event should urgent COVID-19 response needs surge in October.
Please visit www.HartfordMarathon.com, Facebook at HMF Events, Twitter at @RunHMF or Instagram at HMF_Events to learn more.
About the Hartford Marathon Foundation
The Hartford Marathon Foundation, Inc. is a nonprofit organization founded in 1994 to create and manage fitness events that inspire people to be healthy and fit. Located in Glastonbury, Connecticut, the Hartford Marathon Foundation organizes more than 30 annual athletic races, including the Eversource Hartford Marathon and Half Marathon, and training programs for youth runners. For more information, visit http://www.HartfordMarathon.com and on Facebook at HMF Events, Twitter at @RunHMF and Instagram at HMF_Events.
Eversource (NYSE: ES), celebrated as a national leader for its corporate citizenship, is the #1 energy company in Newsweek’s list of America’s Most Responsible Companies for 2020 and recognized as one of America’s Most JUST Companies and the #1 utility by Forbes and JUST Capital. Eversource transmits and delivers electricity to 1.25 million customers in 149 cities and towns, provides natural gas to 237,000 customers in 74 communities, and supplies water to approximately 198,000 customers in 52 communities across Connecticut. Eversource harnesses the commitment of approximately 8,300 employees across three states to build a single, united company around the mission of safely delivering reliable energy and water with superior customer service. The #1 energy efficiency provider in the nation, the company is empowering a clean energy future in the Northeast, with nationally-recognized energy efficiency solutions and successful programs to integrate new clean energy resources like solar, offshore wind, electric vehicles and battery storage, into the electric system. For more information, please visit eversource.com, and follow us on Twitter, Facebook, Instagram, and LinkedIn. For more information on our water services, visit aquarionwater.com.
CJ Public Relations