Why Racing Releases Comical Pre-race Instruction Video

May 6, 2020

Spread Joy, not Germs!

Vancouver, WA – Why Racing Events, the race event company that did a spoof on Tiger King and promoted a Naked Triathlon as part of an April Fool’s Joke is at it again. Prior to one of their virtual events, they released this Pre-Race announcement video and asked athletes to watch prior to their virtual race-day experience. The video included comical virtual rules, mock cheering, national anthem, and a virtual finish line.

Why Racing Events has already had to announce five of their 2020 events transitioning to a virtual option. Sherri McMillan, race director, explains “This has definitely been the most challenging time we’ve ever experienced as a race management company. We are in survival mode and are hustling to do whatever we can to take care of our athletes, provide them a virtual experience they will value and bring them some joy during these scary times. Our world is going through so much right now. If we can make our athletes laugh and smile that’s the most important thing to us right now when we can’t race with them!”

McMillan continues “We can’t be together with our athletes physically, but we still want to provide them the opportunity to set goals, accomplish those goals and continue to focus on their physical strength, mental health, stress release and boost their immune system. Our team has been coming up with unique and creative ideas to keep our athletes engaged, training and staying committed to their health and fitness. We have been hosting daily challenges related to cardio workouts, strength exercises, rest, and nutrition, and giving out prizes. We want our athletes to know we care about them.”

When asked why not just cancel and defer until next year, McMillan responds “We aren’t going to cancel on our athletes. We are just going to do things differently. Our athletes have appreciated that we are going through this together. There are a lot of reasons to cry and be fearful right now with the uncertainty in our world and everything we are all experiencing. If we can still find some joy and something positive to focus on, it is good for us all!!”

About Why Racing Events:

Why Racing Events is a multi-sport event management organization that offers athletes of all ages and abilities, from the elite level to the back-of-the-packers, the chance to successfully complete a racing event. They host a series of 12 events every year from March to October throughout Washington and Oregon, including children’s races, fun runs, trail runs, half marathons, marathons, duathlons and triathlons. Their races vary in size from 1000 to 5000 participants. They are committed to providing a positive experience to everyone involved while raising awareness and funds for important community causes. Find out more information about Why Racing Events at www.whyracingevents.com


Contact Information
Sherri McMillan
Founder and CEO