Verge Launches ‘They Win, You Win!’ Tour Down Under Competition for Intermarché-Wanty Fans

January 10, 2024

NEW YORK — January, 2024 /ENDURANCE SPORTSWIRE/ – Verge, the official custom apparel supplier for UCI World Tour pro cycling team Intermarché-Wanty, invites cycling fans to join in with the launch of the brand’s 2024 ‘They Win, You Win!’ loyalty competition.

Kicking off with the January 16th – 21st Santos Tour Down Under, on each of the six stages one lucky fan will be randomly selected to win the team’s official Verge-designed jersey and bib shorts. All competition entrants also receive 20% off Team Intermarché-Wanty kit.

If the team delivers a daily stage win or podium finishes in Australia, Verge will add bonus winners and increase competition discounts up to 50% off custom Intermarché-Wanty gear.

Charlie Issendorf, VP Sales & Marketing at Verge, expressed his excitement about the contest, stating, “We wanted to create an interactive and rewarding experience that encourages fans to follow the Intermarché-Wanty team throughout the first big stage race of the year. The ‘They Win, You Win!’ giveaway is a celebration of the bond between the team and its supporters.”

Added Intermarché-Wanty General Manager Jean-François Bourlart, “Since becoming our custom technical apparel partner, the Verge team has worked diligently to maximize rider performance. We’re thrilled Verge has launched this inventive “They Win, You Win!” campaign engaging fans on our journey together this season.”

Cycling devotees can enter to win at www.vergesport.com/promotions/tour-down-under/ and discover the full selection of available Intermarché-Wanty official cycle clothing.

About Verge

Verge specializes in custom cycling apparel with low minimum order requirements, lightning-fast delivery, and worldwide shipping. Whether you’re a team of 1 or 100, you’ll experience the same outstanding quality as the pro riders who have worn Verge kit to National, World, and Olympic titles. For more info visit: www.vergesport.com

About Intermarché-Wanty

Founded in 1974, Intermarché-Wanty has rapidly risen from Belgian amateur roots to become a top ranked team in the UCI WorldTour, achieving major victories like Ghent-Wevelgem. Powered by remarkable teamwork and resilience, their 28-rider international roster competes in the world’s biggest races across Europe, Asia, North America and Oceania. Beyond the WorldTour squad, Intermarché-Wanty oversees development and cyclocross outfits, reflecting their dedication nurturing talent across cycling disciplines as they cement status as a leading global team.