tentreeⓇ Recognized with the B Corps 2022 Best for the World™ Award in the Community Category
August 5, 2022
tentreeⓇ is honored to be a recipient of the 2022 Best for the World™ Award, distributed by B Lab Global
Vancouver, BC (August 5, 2022) /ENDURANCE SPORTSWIRE/ – tentreeⓇ is honored to be a recipient of the 2022 Best for the World™ Award, distributed by B Lab Global–the nonprofit network that certifies and mobilizes B Corporations™. This award recognizes Certified B Corps around the world whose verified B Impact Scores in the five impact areas evaluated in the B Impact Assessment — Community, Customers, Environment, Governance, and Workers — ranked in the top 5% of all B Corps in their corresponding size group. tentree was recognized for their exceptional positive impact in the Community category.
Community winners of the B Corps Best for the World award were acknowledged for exemplary practices and policies directed at community impact. tentree’s tree planting initiative is a major part of the company’s mission and, as its namesake indicates, the brand plants ten trees for every item purchased in an effort to regenerate ecosystems, capture carbon and provide planting jobs in communities around the world. 81 million trees have been planted to date, creating 365,000+ hours of paid work, producing 13,906+ tonnes of food, and restoring 4,918+ hectares of coastline.
“Being nominated for the Community award is incredible considering so many of our efforts are focused on our planet – it speaks to how intertwined community and environment are,” Diana Seung, President of tentree, said. “We joined B Corp because it helps us understand our impact beyond tree planting and can help us benchmark our progress year over year. Environmentalism is multi-faceted, involving not just the natural environment but people, governance and more – B Corp helps us set holistic goals on our path to a more sustainable company.”
Part of what makes tentree’s planting initiative so impressive is their commitment to tracking their efforts through their sister company veritree. Built using blockchain technology, veritree is the world’s first fully integrated platform designed to transform the restoration space through technology. veritree provides transparency into the tree planting process so that customers can see the impact of their purchases on the environment. Through the collective efforts by tentree and veritree, all tree planting projects can be tracked and verified, and their impact can be accurately measured.
tentree has been a Certified B Corp since 2016, most recently scoring a 124.6 out of 200 on their B Impact Assessment (the average company scores just 50 points total). To achieve B Corp Certification, a company must meet a score of at least 80 points on the B Impact Assessment, an evaluation of a company’s positive impact, and pass a risk review, an evaluation of a company’s negative impact; change their corporate governance structure to be accountable to all stakeholders, not just shareholders; and exhibit transparency by allowing information about their B Corp Certification performance to be publicly available on their B Corp profile on B Lab’s website. Today, there are more than 5,000 B Corps across 80 countries and 155 industries, unified by one common goal: building an inclusive, equitable, and regenerative economic system. tentree was one of eight B Corps companies to receive Best for the World recognition in Community.
The full 2022 Best for the World lists are available at bcorporation.net.
About tentree: tentree is an earth-first lifestyle apparel brand whose mission is to plant 1 billion trees by 2030 to drastically reduce climate change. Every tentree purchase has a purpose: for each item sold, the company and its partners plant ten trees somewhere around the world. With over 82 million trees planted to date, tentree is becoming the most environmentally progressive sustainable apparel brand on the planet. For more information, visit tentree.com or follow on Instagram @tentree.
About B Lab: B Lab is transforming the global economy to benefit all people, communities, and the planet. A leader in economic systems change, our global network creates standards, policies, tools, and programs for business, and we certify companies — known as B Corps — who are leading the way. To date, our community includes 400,000 workers in over 5,000 B Corps across 80 countries and 155 industries, and more than 200,000 companies manage their impact with the B Impact Assessment and the SDG Action Manager. B Lab has created and led efforts to pass over 50 corporate statutes globally that enable stakeholder governance, with over 10,000 companies using the legal framework. To learn more and join the movement, visit www.bcorporation.net.
Media Contact: Maddie Jarrard Purple Orange PR