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Giving
May 13, 2020
100%® is #100PercentTogether with the Outdoor Industry
SAN DIEGO, California – May 13, 2020 – 100%®, the San Diego-based sports performance company, continues to give back to those in need during this pandemic, announcing today that it will donate 20 percent of online sales proceeds throughout the month of May to the Outdoor Foundation, the giving arm...
May 12, 2020
Wiley X® Donates More Than 30,000 Pieces of PPE to Battle COVID-19
Livermore, CA (May 12, 2020) - Wiley X®, the leading premium protective eyewear brand to various retail, safety and government markets, is hard at work creating and distributing personal protective equipment (PPE) to protect those on the front lines of the COVID-19 pandemic. With more than 30 years of experience designing...
May 12, 2020
AthleteIQ Has a Plan to Save Athletic Businesses
San Francisco, CA, May 12, 2020 – Today, AthleteIQ by Unboxed is announcing it will be covering the cost for businesses that use their virtual athlete loyalty programs through the end of the year in response to the COVID-19 pandemic. The global COVID-19 pandemic has resulted in massive disruptions across...
May 12, 2020
RAM Racing’s Allstate Hot Chocolate 15K/5K Surpasses One-Million-Dollar Fundraising Goal for Make-A-Wish®
CHICAGO, May 12, 2020 - RAM Racing’s Allstate Hot Chocolate 15k/5k race series, which is in more than 22 markets across the U.S. and Mexico, has exceeded expectations and surpassed their fundraising goal of $1 million for their national charity partner, Make-A-Wish. Just one month ago, when social distancing required...
May 11, 2020
Austin Marathon’s Philanthropic Program Raises More than $700,00 for Nonprofits
AUSTIN, Texas, May 11, 2020 - Austin Gives Miles, the Official Charity Program of the Ascension Seton Austin Marathon presented by Under Armour, raised $702,500 for the 29th annual Austin Marathon. Twenty-five Central Texas nonprofits participated in the 2020 Austin Gives Miles presented by The Moody Foundation. Charities recruited 804...
May 7, 2020
Balega Partners with Marathon Sports to Support Food Banks in New England
DURHAM, N.C. — Balega International, a leading sock brand in the run specialty market, is partnering with New England-area run specialty retailer, Marathon Sports, to support essential workers in New England area food banks amid the COVID-19 pandemic. Balega and Marathon Sports will donate and distribute a total of 1,000 pairs...
May 7, 2020
USA Triathlon Launches Safe Return to Multisport Initiative
COLORADO SPRINGS, Colo.— USA Triathlon today announced its Safe Return to Multisport initiative, a comprehensive and multi-pronged approach that will outline racing and training guidelines and recommendations for the multisport community to manage the effects of the COVID-19 pandemic. The first two documents in the series, “USA Triathlon Safe Return...
May 7, 2020
Challenged Athletes Foundation (CAF) Celebrates 2020 Heroes of Sport with Star-Studded Line-Up of Professional Athletes
Watch the re-cap video here SAN DIEGO, CA – On May 5, CAF hosted its first-ever virtual 2020 Heroes of Sport Celebration. Highlighting how challenged athlete grant recipients are powering through these challenging times, the live premiere featured surprise moments from professional athletes like Drew Brees, Andre Agassi, Bill Walton,...
May 7, 2020
“Stay Home” Virtual Races to Benefit Organizations Across the US During COVID-19
WASHINGTON, Utah – In a joint effort, Vacation Races, Virtual Running Club, Wander Project and the Public Lands Alliance announce the launch of individual and team fundraising options for the Stay Home Half Marathon and the Backyard Ultras, which allow participants to run distances between 5K and 100K in exchange...
May 5, 2020
Challenged Athletes Foundation (CAF) Hosts Virtual 2020 Heroes of Sport Celebration With Surprise Visits Planned from Professional Athletes and Celebrities
What: On May 5th, viewers around the world will have the opportunity to tune in for the live premiere of the Challenged Athletes Foundation 2020 Heroes of Sport Celebration on Facebook. Viewers will meet 2020 grant recipients and enjoy surprise visits from professional athletes, celebrities and ambassadors with words of...
May 4, 2020
iFit Interactive Fitness Donates One Million Masks to State of Utah
(Logan, UT) - May 4, 2020 — iFit, the leader in interactive connected fitness technology, announces the donation of one million medical-grade surgical masks to the State of Utah. “We’re proud to have iFit Interactive Fitness headquartered in Utah, and I sincerely appreciate iFit’s ability and desire to be part...
May 1, 2020
Alanic Launches 7-7-7 PPE Program Successfully
Established in 2006, and owned by Dioz Group, Alanic Activewear is one of the fastest growing running and endurance clothing brands used all around the world by more than 20,000 Races. Alanic wants to help the running community take extra precaution in what used to be simple everyday activities. We understand...
May 1, 2020
Austin Marathon Donates Nearly $23,000 to Paramount Theatre
AUSTIN, Texas, May 1, 2020 - The Ascension Seton Austin Marathon presented by Under Armour donated $22,780 to Paramount Theatre. The donation, in conjunction with Austin Marathon weekend, has increased annually since High Five Events took over in 2017. Nearly 2400 participants registered for the KXAN SimpleHealth 5K benefitting Paramount...
May 1, 2020
Elite Cycling Joins Forces with Bkool to Present the Elite Cup
FONTANIVA, ITALY, May 1st, 2020 — With all regular races and outdoor training activities postponed due to COVID-19 lockdown, Elite has joined forces with Bkool to make the most of your indoor training with a new online cycling league, the Elite Cup "Rise Up / Ride Fast"! THE ELITE CUP...
May 1, 2020
AfterShokz Announces Launch of Making Stridez Grant for Youth Runners
Austin, TX — May 1, 2020 — AfterShokz, the leading manufacturer of bone conduction headphones, today launched its Making Stridez Grant for high school and Amateur Athletic Union (AAU) track & field and cross country teams. The new initiative will help financially support deserving team programs in celebration of Global...
April 30, 2020
Electrolit Donates Over Half a Million Dollars of Hydration Beverages to Frontline COVID-19 Workers
CERRITOS, Calif. (April 30, 2020) – The makers of Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – announced today that they have donated over $570k in hydration beverages to frontline COVID-19 workers. The donation will be distributed to hospitals throughout New York, California and...
April 30, 2020
IRONMAN Foundation, Framebridge and Good360 Team Up for Operation IRONAID Face Masks to Support Communities Throughout the Country During COVID-19 Pandemic
TAMPA, Fla. – The IRONMAN Foundation®, Framebridge and Good360 have announced that they have partnered for Operation IRONAID® Face Masks, a program that will bring non-sterile face masks and other Personal Protective Equipment (PPE) to first responders, hospitals and other organizations in need across the nation. Together, these brands are...
April 29, 2020
First Responders Fueled by GU Energy Labs Donations
Berkeley, Calif. — April 29, 2020 — GU Energy Labs has donated more than 65,000 product packages to more than 175 hospitals, medical care facilities, fire departments, police departments and other first responders across the country that are going above and beyond to keep our community safe and save lives...
April 29, 2020
4 Brands Unite to Offer $20M in Incentives to Help Gyms Retain Members While Closed
COLUMBUS, OHIO – Thousands of independently owned and operated gyms have been forced to shut down as a result of COVID-19 and are struggling to retain members. In efforts to give back, four fitness brands have united to give gyms over $20M in incentives to offer their members who continue...
April 29, 2020
Can’d Aid Spreads People Powered Do-Goodery for COVID-19 Crisis Relief
LONGMONT, CO (April 29, 2020) — Can’d Aid, a nationally recognized nonprofit focused on people powered do-goodery, has earned a reputation for spearheading innovative new programs that respond and adapt to evolving community needs. This couldn’t be more true during the COVID-19 community relief efforts across the country, as Can’d...
April 29, 2020
CHALLENGENORTHAMERICA, USA Triathlon and The Professional Triathletes Organisation To Partner at Iconic CHALLENGEDAYTONA Race in December
Daytona Beach and Colorado Springs, USA and London, England – It was announced today that USA Triathlon and the Professional Triathletes Organisation have joined forces with CHALLENGENORTHAMERICA to be part of its iconic CHALLENGEDAYTONA race at Daytona International Speedway on December 4th, 5th and 6th. The three-day triathlon festival will...
April 29, 2020
JackRabbit and Olympia Sports Partner to Donate Supplies to Healthcare Workers Amid Covid-19 Pandemic
Denver, Colorado - JackRabbit and Olympia Sports announced they have partnered with key sports brands in the running and athletic industry to gather and deliver donations to medical workers who are on the frontline during the COVID-19 pandemic. Brand partners who generously contributed donations are Asics, Feetures, GU, HOKA ONE...
April 28, 2020
Team USA Age Group Athlete Sue Reynolds Releases “The Athlete Inside: The Transforming Power of Hope, Tenacity and Faith”
COLORADO SPRINGS, Colo. — The USA Triathlon Foundation and Fortress Press today announced that “The Athlete Inside: The Transforming Power of Hope, Tenacity, and Faith,” by Team USA age group triathlete Sue Reynolds, is available for purchase today. The debut book follows Reynolds’ four-year journey as she lost 200 pounds,...
April 28, 2020
#RideforItaly Charity Initiative Results in 14,000 Euros for Veneto Region
All athletes who train at home with a bike trainer could participate in #RideforItaly Cycling Challenge. ROUVY, the indoor training application for cyclists and triathletes, offered free access and four attractive Italian routes to ride to support Italy. The Challenge had a breaking record (on the platform) participation of over...
April 28, 2020
VirtualSportsRacing.com Announces $1 Sign-Up for Event Organizers Hosting Virtual Endurance Events
Dallas, Texas – April 28, 2020 – VirtualSportsRacing.com, an innovative digital platform for virtual sports races, events and challenges, today announced $1 per registration pricing for all race directors, event organizers, brands and charities looking to host virtual endurance, multisport and gym events for their participants for events starting any time...
