Showcased News

January 12, 2026

Oura, Fullscript team up to bring wearable data to clinical care

Supplement recommendations are about to get a lot more personal. Fullscript and Oura Health announced their partnership to make wearable data available to practitioners, integrating personalized tracking data and health care on the supplement sales platform. Oura is well known for its smart ring that tracks biometric data, including sleep and activity,...

January 12, 2026

Start Strong, Celebrate 250 Years: The 2026 Crown City Classic Returns to Coronado This Fourth of July

January 12, 2026 /ENDURANCE SPORTSWIRE/ - On Saturday, July 4, 2026, the Crown City Classic celebrates its 53rd year, inviting runners of all ages to start their holiday with purpose, patriotism, and panoramic views along San Diego Bay. The event features a 12K (7.4 miles), a fast-paced 5K, and the...

January 12, 2026

RunSignup Releases 2025 Top 100 Largest Road Races

Moorestown, NJ (January 12, 2026) /ENDURANCE SPORTSWIRE/ – RunSignup, the leading registration and technology provider for races in the U.S., released a list of the 2025 Top 100 Largest Road Races in the United States. This report ranks races based on the publicly available finisher counts for each race weekend...

January 12, 2026

Spurs Austin International Half Welcomes Runners From Across the Globe for Its 32nd Annual Event

AUSTIN, TX/ENDURANCE SPORTSWIRE/ - The Spurs Austin International Half, formerly known as the 3M Half Marathon, will host over 6,000 participants from 50 states and 21 countries on Sunday, January 18, 2026. Marking its 32nd annual event, the race enters a new era with the Spurs as its title sponsor, bringing...

January 9, 2026

Strength Training Boosts Brain Health, According to New Study

We know that strength training is beneficial for the body in many ways. It protects joints and bones, improves metabolism, balance, and endurance. But if lifting helps the body this much, what is it doing for the brain? A recent meta-analysis published in Frontiers in Aging Neuroscience offers a layered answer. The study’s researchers...

January 9, 2026

Rapha to shut Manchester clubhouse and half of its American branches – week before unveiling new USA Cycling team kit

Rapha has announced that it is closing down its Manchester clubhouse next weekend, with four branches in the US set to follow, as part of the cycling clothing brand’s aim to “focus on richer customer experiences at flagship locations, regional rides and events, and online worldwide.” The decision to close...

January 9, 2026

Strava files for IPO as fitness apps chase subscription growth

Strava has filed confidential paperwork for a US IPO, and it’s doing it with some momentum. Subscriptions are up, revenue’s growing and the company looks ready to play on a bigger stage. Multiple reports, including The Information, say the company has submitted a draft registration statement to the US Securities...

January 9, 2026

Let’s Do This Announces Partnerships with Motiv Sports

SAN FRANCISCO, Calif. (January 9, 2026) /ENDURANCE SPORTSWIRE/ – Let’s Do This has announced its new partnership with Motiv Sports, a leader in creating, marketing and delivering world-class mass participation running events. Motiv Sports will be implementing Let’s Do This’ AI Registration Platform across its full portfolio of 12 events...

January 9, 2026

Belgian Waffle Ride Names KENETIK Official Ketone Partner of the BWR Series

Encinitas, CA – January 2026 /ENDURANCE SPORTSWIRE/ - Belgian Waffle Ride (BWR), North America’s most demanding and irreverent unroad cycling series, today announced KENETIK as the Official Ketone Partner of the BWR Series for the 2026 season. The partnership brings advanced ketone science to athletes across all U.S.-based BWR events, supporting sustained endurance,...

January 9, 2026

Endurance Events Surpass Pre-Pandemic Participation Levels

Moorestown, NJ — January 9, 2026 /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology provider for endurance events in the United States, reports endurance event participation has fully rebounded from the COVID-19 pandemic and now exceeds pre-pandemic levels. Based on year-over-year analysis of the same events held before and...