News Topics
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February 13, 2020
Race Across America and Vertix Global Announce Multi-Year Partnership Beginning in 2020
Boulder, CO (February 13, 2020) The Race Across America (RAAM), the 3090-mile coast-to-coast ultra-cycling bicycle race held annually since 1982, has entered a multi-year partnership with Vertix Global is a long-established maker of wireless communication systems for sport and industry. Working in conjunction with 6-time RAAM winner Seana Hogan, Vertix...
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February 13, 2020
Combine Challenge St. Pölten, Challenge Kaiserwinkl-Walchsee and Challenge Davos, get discount and become ‘Alpe Master’
Athletes who like a real challenge can enjoy a really nice concept this summer: CHALLENGE ST.PÖLTEN, CHALLENGE KAISERWINKL-WALCHSEE and CHALLENGE DAVOS join forces with a so-called 'Challenge the Alps'. Athletes who compete in all three races and master the many altitude meters, not only will get a nice discount during signing up, but also will...
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February 13, 2020
Elite Ultra Runners Join Diversified Field at Jackpot Ultra
USATF 100-Mile Road National Championship Highlights the 7 Races Offered at Jackpot Las Vegas, NV - The 7th Annual Jackpot Ultra Running Festival, Sin City’s premier endurance running event, returns to Cornerstone Park in Southern Nevada February 14-16, 2020. Jackpot will again feature the USA Track & Field 100-Mile Road National...
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February 13, 2020
KINeSYS Sunscreen Sponsors Women’s Adventure Film Tour 2020
Launches International Women's Day, Features International Athletes and Adventurers For 25 years, KINeSYS has been supporting and protecting women, no matter how they play. This year, KINeSYS is thrilled to be connecting with even more women who enjoy the outdoors by backing the internationally acclaimed Women’s Adventure Film Tour in...
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February 13, 2020
Colavita Named Exclusive Podium Sponsor for 2020 Tour of Southern Highlands
Colavita Signs on as Exclusive Podium Sponsor for the Tour of the Southern Highlands Stage Race for 2nd year Colavita has a long history of supporting cycling from grass roots, all the way to the professional level and continues that tradition, signing on as the Exclusive Podium Sponsor for the...
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February 13, 2020
NHRMC Wilmington Marathon Names Official Bank Sponsor
BB&T and SunTrust now Truist committed to enhancing and growing the event. Wilmington, NC – BB&T and SunTrust now Truist and the NHRMC Wilmington Marathon Weekend announced a major partnership naming of the longstanding running event. The 11th annual NHRMC Wilmington Marathon and Runner’s Expo is set to take place...
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February 13, 2020
LEOMO sponsoring top Japanese cyclist Eri Yonamine in 2020
Tokyo, JAPAN and Boulder, Colorado, USA (Feb. 13, 2020) — LEOMO Inc., a leading international technology and sports innovation company, is proud to announce its partnership with top Japanese cyclist Eri Yonamine for the 2020 season. Yonamine is a 12-time national champion cyclist who rides professionally for Team Alé BTC,...
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February 13, 2020
Peak Content Summit helps outdoor brands define a proper content marketing strategy
Knowing all of the elements makes your content marketing more effective What are the elements of a good content marketing strategy? “This amorphous, catch-all term ‘content marketing’ that’s thrown around these days gets brands and media excited, but a lot of us aren’t quite sure what all it means,” says...
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February 12, 2020
Why most endurance elites don’t endorse CBD (yet)
The World Anti-Doping Agency (WADA) removed CBD from its list of prohibited substances in 2018. CBD is the only approved cannabinoid of the more than 100 that are present in cannabis plants. THC (which causes marijuana’s high) and all other cannabinoids are banned in competition, but are allowed if present during a...
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February 12, 2020
The Great Fitness Scam
The U.S. spends, by far, the most money of any developed nation on health care per person but ranks toward the bottom (if not last) on common measures of actual health, such as chronic disease, life expectancy, infant mortality, disability, and drug-related deaths. Outside discusses the discrepancy.
