SaltStick® FastChews®, the #1 Chewable Electrolyte, Now Available in Hy-Vee Stores Across the Midwest

May 28, 2025

THOUSAND OAKS, CALIF. — May 28, 2025 /ENDURANCE SPORTSWIRE/ – SaltStick®, a leader in electrolyte innovation, today announced the expansion of its retail footprint into Hy-Vee, one of the Midwest’s most prominent grocery chains. Shoppers will now be able to find SaltStick FastChews® in 90 Hy-Vee locations across the region. This marks the second regional grocery chain to bring SaltStick FastChews to their shelves, following the brand’s launch into H-E-B stores throughout Texas last October.

“SaltStick offers consumers a winning, differentiated format that we’re excited to bring to retailers like Hy-Vee,” said Paul Vraciu, CEO of Alete Active Nutrition, which owns and manages the SaltStick brand. “With temperatures heating up across the Midwest, it’s the perfect time to kick off our partnership.”

As innovative, chewable tablets, SaltStick FastChews are clinically proven to start working in 45 seconds – no mixing and no waiting. They can be carried on the go to replenish electrolytes quickly, regardless of activity. Each two-tablet serving includes 150 mg of fast-acting electrolytes to support endurance, reduce muscle cramps, and optimize performance.

All SaltStick products are non-GMO, vegan, gluten-free, and made without artificial colors or sweeteners. SaltStick FastChews are available at Hy-Vee in boxes of eight single-serving packets for $11.99, in Lemon-Lime, Tart Orange and Mixed Berry flavors.

About SaltStick

A leader in electrolyte innovation, SaltStick is most known for its FastChews product line, chewable electrolyte tablets that are one of the fastest growing items in hydration. The innovative, chewable tablets are clinically proven to start working in 45 seconds – no mixing and no waiting. Available in ten flavors, FastChews can be purchased at many online and specialty retailers, as well as regional grocers including H-E-B and Hy-Vee.

SaltStick is part of Alete Active Nutrition, a leader in active nutrition products that serve a range of consumers across its mix of brands, which include SaltStick®, Vitassium®, and Bonk Breaker®. Learn more at aletenutrition.com.

These statements have not been evaluated by the Food and Drug Administration. SaltStick products are not intended to diagnose, treat, cure, or prevent any disease.