PeopleForBikes Staff to Speak at Upcoming CES Tech Convention

January 4, 2022

BOULDER, COLO. (Jan. 4, 2022) /ENDURANCESPORTSWIRE/ – PeopleForBikes, a national bicycling advocacy nonprofit and the U.S. bicycle industry’s trade association, will have several staff members participating in panels and presentations at the upcoming CES trade show, taking place Jan. 5-8, 2022 in Winchester, Nevada.

CES — the most influential tech event in the world — has been the global stage for innovation for more than 50 years. Owned and produced by the Consumer Technology Association, CES is the proving ground for breakthrough technologies and global innovators.

“We could not be more excited and proud to have members of our team speaking at such an important conference,” said Jenn Dice, president and CEO of PeopleForBikes. “We know that technology like electric bicycles have a massive potential to completely revolutionize the way Americans recreate and move about their everyday lives. Having the opportunity to share our work and knowledge with such a large audience will only grow PeopleForBikes’ and the bike industry’s role as thought leaders in this space.”

PeopleForBikes, Call2Recycle and industry leaders from Alta Cycling Group and Bosch eBike Systems will be sharing the latest information on the industry wide electric bicycle battery recycling program during a panel on Wednesday, Jan. 5 from 1:30 to 1:55 p.m. Anticipating a massive increase in electric bicycle use for both recreation and transportation, more than 40 bike industry leaders from 20 PeopleForBikes member companies worked together to design the nationwide program. It aims to address the environmental concerns with lithium ion battery recycling and ensure batteries at their end of life end up in the proper recycling stream and out of landfills, and represents the first transportation sector united under one battery recycling solution.

PeopleForBikes Director of Federal Affairs Noa Banayan will join Dave Snyder of CalBike for an update on the federal e-bike policies, like the E-BIKE Act and three-class definition. The E-BIKE Act would offer Americans a refundable tax credit of up to $1500 on the purchase of a qualifying new electric bicycle. Banayan will also provide larger updates on the role of e-bikes in the Infrastructure Investment and Jobs Act and the status of the Build Back Better Act, which proposes nearly $12 billion for bikes, including the e-bike tax credit, a bicycle commuter benefit and climate and equity infrastructure grants.

“In 2021, policymakers at every level of government in the U.S. began to leverage the power of e-bikes to meet larger policy goals on climate change, economic growth, equity and mobility,” said Banayan. “In 2022, PeopleForBikes aims to promote meaningful and wide reaching incentives for e-bikes and bike riding in 2022, including the E-BIKE Act and the Bicycle Commuter Act before Congress.”

Ash Lovell, Ph.D., PeopleForBikes’ electric bicycle policy and campaign director, will join a panel on Thursday, Jan. 6, from 11:30 a.m. to 12:10 p.m. on the opportunity electric cargo bikes provide for urban delivery. The panel, which will include speakers from the University of Washington’s Urban Freight Lab, Coaster Cycles and BrightDrop, will cover electric cargo bike’s role in the future of last-mile delivery and micromobility and what regulatory and legislative considerations need to be accounted for to make their adoption a reality.

“The use of commercial electric cargo bikes and trikes for freight delivery has the potential to dramatically reduce greenhouse gas emissions and decongest our urban centers,” said Lovell. “PeopleForBikes aims to help the bicycle industry, freight companies and municipalities better understand how to scale these emerging urban delivery solutions.”

A full list of topics, speakers and registration information can be found on the CES website. You can register here to attend these eMobility workshops virtually. More information on PeopleForBikes’ electric bicycle work can be found on their website.

With any additional questions, please feel free to reach out to Ash Lovell (ash@peopleforbikes.org).

About PeopleForBikes

PeopleForBikes is making biking better for everyone by uniting millions of Americans, thousands of businesses and hundreds of communities to make every bike ride safer, more accessible and more fun. The PeopleForBikes Coalition has more than 290 supplier members, 1,100 Ride Spot retailer members and 1.4 million supporters in its grassroots network. When people ride bikes, great things happen. Join us at PeopleForBikes.org.


Media Contact:

Katie Flagg

Press Forward