P3R Renews Partnership with Fifth Season as the Official Salad of the 2022 DICK’S Sporting Goods Pittsburgh Marathon
August 19, 2021
The local Braddock-based greens company partners with P3R for a second year to further promote the health and wellness of runners
PITTSBURGH, PA (August 19, 2021) – P3R has renewed its partnership with Fifth Season, the Official Salad of the 2022 DICK’S Sporting Goods Pittsburgh Marathon. Following a positive response from Pittsburgh Marathon runners in 2021, the two organizations look forward to expanding the partnership as the Marathon Weekend of Events returns to a live start line April 29 – May 1, 2022.
With the renewal, the partnership welcomes new features to enhance and fuel the runner experience, including Fifth Season salad van on-site as well as salad promotions and sales at the 2022 DICK’S Sporting Goods Pittsburgh Marathon Expo.
“Fifth Season’s partnership with P3R is something that feels so natural with the alignment of our mission statements,” said Fifth Season’s CEO and co-founder, Austin Webb. “We had a great first year featuring salads as a part of the 2021 Virtual DICK’S Sporting Goods Marathon, and we can’t wait to nourish and support even more runners in 2022.”
“We are excited to welcome not only runners back to the start line, but also Fifth Season,” said P3R CEO, Troy Schooley. “Our runners deserve healthy, good-for-the-planet produce, so we are fortunate to partner with such an innovative, forward-thinking company based right here in Pittsburgh.”
Fifth Season is positively disrupting the food industry with its advanced technology used to keep greens fresh all year round. All Fifth Season produce is grown locally without pesticides and is delivered within hours of packaging. Their greens stay fresh more than three times longer than field-grown products.
Fifth Season salads come in a variety of pre-packaged sizes and are available throughout Pittsburgh at select Giant Eagle locations and can also be delivered directly to customers’ doors. Local community members and businesses can order Fifth Season salads and greens at www.fifthseasonfresh.com.
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P3R is the engine behind Pittsburgh’s greatest races. We strive to inspire any and all to move with us. Best known for organizing the acclaimed annual DICK’S Sporting Goods Pittsburgh Marathon, P3R runs a variety of other high-quality races, events, and health and fitness programs throughout the Pittsburgh region. While many of our races attract some of the nation’s highest-profile professional athletes, we offer activities for all ages and ability levels. Anyone and everyone is invited to #RUNwithP3R! Read more at: P3R.org
About FIFTH SEASON
Fifth Season is a food system pioneer creating a new category of local, fresh food grown in fully-automated vertical farms. Fifth Season farms are run by proprietary software built in house, and this software and robotics system is what enabled the team at Fifth Season to deliver an unprecedented, entirely replicable farm that produces consistently fresh leafy greens and prepared salads. Fifth Season’s flagship farm in Braddock, Pa., a historic steel town on the edge of Pittsburgh, features a 25,000-sq.-ft. grow room with twice the growing capacity of traditional vertical farms. It is set to grow nearly 1 million lbs. of produce in its first full year of operation. The company aims to decentralize the fresh food supply chain, produce fresh produce more efficiently in smaller spaces, and meet cravings for just-harvested, regionally-grown ingredients and inspired meals. For more information on Fifth Season, its technology, and produce, visit fifthseasonfresh.com.
About the DICK’S Sporting Goods Pittsburgh Marathon weekend of events
The Pittsburgh Marathon was held annually from 1985-2003. After a five-year hiatus, the DICK’S Sporting Goods Pittsburgh Marathon was relaunched in 2009 and debuted with a sold-out field of 10,000 participants. It has grown each year since, evolving from a single race day into a weekend of events for the whole family that annually attracts nearly 40,000 runners. Read more at: ThePittsburghMarathon.com