Naked Sports Innovations Responsible Run Challenge Global Success
April 8, 2020
Giving runners an opportunity run on their own, but never alone
Vashon Island, WA, April 8, 2019. On Saturday April 4, runners from around the world ran responsibly, on their own but never alone thanks to an initiative of Naked Sports Innovations, makers of the revolutionary Naked® running Band, Vest, and Spra.
Challenged to complete an indoor or outdoor 5k or 10k run – within the dramatic constraints imposed by the Covid-19 pandemic – the results and, especially the stories, were truly inspiring. Participants from dozens of countries from South Africa to South-East Asia, from Europe and North and South America and to parts in between, laced up their shoes and ran.
Some did it in tiny hotel rooms on lockdown; others got dizzy circling their back yards; many ran on the treadmill; some lucky few got out onto the trails; and still others ran around the block; and everyone did their distance following strict local quarantine protocols.
A group of 15 prize winners were selected based not just on their pace (given the variables) but on their motivation. This quote represents the true spirit of the event:
“I am living with my girlfriend in a 50 m2 apartment so it was a challenge to run 5km. But it is nothing compared to medical services, police, army, food sector, pharmacy, and so many people risking their lives while we stay at home. Therefore, it is not my story, it is their story, it is our story.”
Congratulations to everyone who participated in this amazing global event.
ABOUT NAKED SPORTS INNOVATIONS
Naked Sports Innovations was founded in 2015 by two brothers, one a designer and mountain runner and the other an entrepreneur and triathlete. Based just outside Seattle Washington in the USA, Naked is committed to creating the most innovative endurance sports products available.
The company’s initial product, the high-performance Naked®running Band took the world by storm as the first bounce- and chafe-free and super light-weight waist band that could carry everything endurance athletes need. Integrating the same design DNA, the company followed with the Naked®running Vest, the highest capacity/weight ratio pack in the world, along with the innovative Naked® running Spra.
Naked Sports Innovations products are now available in over 75 countries around the world and used by world champions and weekend warriors in trail, road, triathlon, OCR, skimo, and other endurance sports.
Naked Sports Innovations: www.nakedsportsinnovations.com
Contact: Lindsay Dakota, Co-Founder; Lindsay@nakedrunningband.com