MYLAPS and the Houston Marathon Committee Extend Long-Standing Partnership

June 5, 2025

HOUSTON / ATLANTA (June 5, 2025) /ENDURANCE SPORTSWIRE/ –  MYLAPS is proud to announce the extension of its successful partnership with the Houston Marathon Committee, one of the premier running events in the United States. For the coming years, the event will continue to be timed using MYLAPS BibTag technology, by trusted timing partners The Last Mile Racing and Information Overload.

Creating the ultimate sports experience

“MYLAPS is dedicated to providing athletes, fans, and organizers with the ultimate sports experience,” said Sean Reilly, Managing Director of the Americas at MYLAPS. “The Houston Marathon Committee shares our passion for performance, fitness, and community, and we’re excited to continue collaborating with this iconic event in the years ahead.”

BibTag Technology – the standard in sports timing

MYLAPS, founded in 1982, is the inventor of automatic sports timing and continues to develop technology that is used all over the world, from the Olympics, major marathons, and NASCAR to countless local races.

For the last number of years, the Houston Marathon Committee has relied on MYLAPS BibTag technology—the global standard in sports timing known for its reliability, accuracy, and high read rates for mass running events. BibTag is used at major marathons and countless mass participation events worldwide, offering a cost-effective and efficient solution for large-scale races.

Extending a trusted partnership

“We’re thrilled to continue our partnership with MYLAPS, The Last Mile Racing, and Information Overload,” said Amanda Sandoval, Senior Director, Participant Services at the Houston Marathon Committee. “Their proven technology and commitment to innovation help us deliver a world-class race experience for every runner. We value their support and look forward to building on our success together.”

With this renewed partnership, MYLAPS, The Last Mile Racing, Information Overload, and the Houston Marathon Committee reaffirm their shared commitment to innovation, excellence, and unforgettable race-day experiences.

About the Houston Marathon Committee

Houston Marathon Committee (HMC) – Founded in 1972, the HMC is a founding member of Running USA and organizes the nation’s premier winter marathon, half marathon, and 5K hosting over 300,000 participants, volunteers, and spectators on race day. Recognized by World Athletics, the Gold Label Chevron Houston Marathon has been the race site for three U.S. Olympic Trials Marathons. The Gold Label Aramco Houston Half Marathon has hosted 16 U.S. Half Marathon Championships. The HMC received Gold Label Certification from the Council for Responsible Sport from 2011 to 2020. The event also garnered the 2015 AIMS Green Award for industry-leading sustainability initiatives. Race weekend generates over $50 million in economic impact for the region annually and has raised over $39 million through the Run for a Reason Charity Program since its inception. The event is broadcast and streamed Live on ABC13, ESPN+ and Disney + (with Disney Bundle Trio).

About The Last Mile Racing

The Last Mile Racing (TLM) is a premier race timing company in North America serving races in the Northeast and across the US. TLM has 17+ years experience providing timing support for events ranging from fun runs to World Major Marathons. Headed by Kyle Dunnack, Owner of The Last Mile Racing and Timing Lead for the Chicago Marathon, Boston Marathon, and Chevron Houston Marathon, their team is composed of industry professionals with years of event experience.

About Information Overload

Information Overload (IO), founded by John Burgholzer, has been an industry leader providing live timing, registration and expo technology services to major events since 2001. Some of their current clients include the B.A.A., Chevron Houston Marathon, Falmouth Road Race, Credit Union Cherry Blossom and many more. IO brings over 23 years of experience developing customized solutions and is a trusted, long-term partner to many prestigious events in the US.

About MYLAPS Sports Technology

At MYLAPS we support racers, athletes, and events in creating their ultimate sports experience. Every year we capture the performance of over 20 million people all over the world. We develop accurate, reliable, and easy-to-use technology to turn data into insights, progress, and fun. Founded in 1982, we have revolutionized the world of sports timing with groundbreaking innovations and set the standard ever since. Our products and platforms are used at professional events like the Olympics and INDYCAR to countless local events around the corner.