Farm to Feet Launches Damascus No Fly Zone® Sock with Built-In Insect Protection

March 9, 2026

American-made merino trail socks integrate permethrin-based technology for all-day protection insect-borne threats

Mount Airy, NC – March 9, 2026 /ENDURANCE SPORTSWIRE/ – Farm to Feet, the American manufacturer of premium merino wool performance socks, is proud to introduce the Damascus No Fly Zone®, a new addition to the American Trail collection designed to provide wearers with an added layer of prevention against insect-borne diseases.

As vector‑borne illnesses continue to rise globally, the need for dependable personal protection has never been more important. Diseases transmitted by mosquitoes, ticks, and other insects – including Lyme disease, West Nile virus, and malaria – represent a significant and growing share of infectious disease cases worldwide. The Centers for Disease Control and Prevention (CDC) recommends permethrin‑treated clothing as an effective preventative measure in regions where disease‑carrying insects are prevalent.

Pictured: the Damascus No Fly Zone®

The Damascus No Fly Zone® incorporates No Fly Zone® technology, developed by Burlington Fabrics, which integrates a contact-based repellent at the fabric level. This treatment utilizes permethrin, a synthetic derivative of a naturally occurring compound found in chrysanthemum flowers, that disrupts the nervous system of insects upon direct contact which deters biting before it occurs. No Fly Zone® is odorless, invisible to the wearer, EPA-registered, and has been shown to remain effective for up to 70 washings. It provides protection against a broad spectrum of insects including, mosquitos, ticks, chiggers, flies, ants, and midges.

“Hikers and backpackers should not have to add extra gear to their pack just to stay protected,” said Gina Ross, SVP of Product at Nester Hosiery, parent company of Farm to Feet. “The Damascus has long been a go-to sock for trail performance, and incorporating No Fly Zone® technology was a natural evolution that builds that defense into the sock they already trust.”

The Damascus No Fly Zone® is built on the same silhouette as Farm to Feet’s best-selling Damascus trail sock. It is a 19.5-micron merino wool knit sock that delivers natural thermoregulation, moisture management, and odor resistance across varying conditions. Targeted compression zones provide structural support throughout the foot and arch, while durable knit reinforcements and a seamless toe closure minimize friction points for blisters to form and extend the life of the sock in high-wear areas.

The Damascus No Fly Zone® (MSRP $25.00) is available in sizes S-XL for both men and women at farmtofeet.com and select specialty outdoor retailers. For direct media inquiries, please contact Abby Harris at abby@darbycommunications.com.

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About Farm to Feet

Based in Mount Airy, North Carolina, Farm to Feet manufactures premium merino wool performance socks built on an uncompromising, 100% American supply chain, from wool raised by domestic ranchers to yarn spun in the Carolinas to socks knit in its own facility. By combining 19.5-micron merino wool with purpose-built knit construction, Farm to Feet delivers unmatched comfort, natural moisture management, and guaranteed durability for hikers, travelers, and everyday adventurers. Our commitment extends beyond the product: as a proud member of the Conservation Alliance, we actively support the protection of wild places for the people and wildlife that depend on them. Farm to Feet is a division of Nester Hosiery, the leading U.S. manufacturer of performance merino wool socks. Learn more at farmtofeet.com

Contact: Abby Harris

Darby Communications

abby@darbycommunications.com

c. 919.724.1658