Brave — Overnight Breakfast Made from Organic, Plant-Based Ingredients — Expands Product Line, Releasing a Spin on a Timeless Flavor Combo, Peanut Butter Banana

August 19, 2020

That comforting peanut butter craving loved by so many is elevated with sweet bananas, tart strawberries and toasted pecans — ready when you wake up.

Portland, Maine (8/19/2020) — Overnight Breakfast brand Brave is thrilled to announce the launch of their newest flavor, Peanut Butter Banana. Loaded with gluten free oats, black chia seeds, dried bananas, pecans, hemp seeds, peanut flour, dried strawberries, sea salt, and monk fruit, Brave’s Peanut Butter Banana provides 20 grams of plant-based protein, giving you more time and energy to do what you love.

“If there’s an argument out there over the heritability of taste preferences, scientists need to look no further than the FitzGerald family,” says Cooper FitzGerald, Brave CEO and co-founder. “My father, and Brave co-founder Des, quite literally puts peanut butter on everything — toast,  bananas, croissants, on Brave Overnight Breakfast, the list goes on. My brothers, Ryan and Alex and I, all part of the Brave team as well, are prone to doing the same. It was only natural then that Brave introduced Peanut Butter Banana as the newest flavor in our Overnight Breakfast lineup.”

Peanut Butter Banana is now available at EatBrave.Co, individually, in Brave’s Mixed Flavor Bundles and in Brave’s Build Your Own Subscriptions.

Why Start Your Morning With Brave?

• 30-second prep
• High-protein, gluten free ingredients
• No added sugar, vegan, no soy, no preservatives or additives
• Prepare with any type of milk or water
• Packaging made from paper with thin plastic interior
• Delicious hot — activate overnight then warm up

How to Make Brave?

1. Empty packet into jar
2. Add 3/4-1 cup milk (any kind)
3. Stir or shake well
4. Refrigerate overnight
5. Wake Up. Go.

About Brave

Brave is an Overnight Breakfast built on a foundation of organic oats, chia seeds, and hemp hearts, with enough protein, fiber and healthy fats to let you take on life’s adventures with more time and energy. The story of Brave begins in the summer of 2017. Ryan was struggling to find the right breakfast routine. He found himself searching for a breakfast that was quick to make, made of ‘whole’, plant-based foods and had the protein, fiber and healthy fats to keep him fueled until lunch. Everything he found required waking up earlier than he wanted, standing over the stove for 30 minutes or had him hungry again by 10 am. Ryan started making proto-Brave and found the extra time and energy in the morning to be transformational. Ryan shared his idea with his family, Alex, Des and Cooper. Soon, what started as a search for a better morning routine turned into a small family business.

Modern Breakfast for Busy Humans. eatbrave.co