LATEST TRIATHLON NEWS

January 24, 2020

BCAA Beverage Brand NOCCO Launches Limited Edition Miami Strawberry

New Formula to be introduced in conjunction with the Los Angeles FitExpo  LOS ANGELES (January 24, 2020) – NOCCO – a leading no carb, branched chain amino acids (BCAA) beverage company – announced today the release of its Miami Strawberry flavor, the brand’s fifth flavor to hit the US market....

January 24, 2020

Triathlete Magazine Announces New Editor-in-Chief

Journalist and pro triathlete Kelly O’Mara will become the next EIC of the iconic multisport brand. Boulder, Colorado, USA — January 24, 2020 — Triathlete Magazine has named Kelly O’Mara as the brand’s next Editor-in-Chief. O’Mara will work closely with the Triathlete team and the Pocket Outdoor Media team to maximize Triathlete’s...

January 24, 2020

CHALLENGE FAMILY World Bonus returns in 2020: pro field will battle for 150.000 dollar

Just after ending CHALLENGE FAMILY's 2019 World Bonus last December with amazing winners Pieter Heemeryck and Radka Kahlefeldt, pros can already look forward to the next season of this rankings with again a USD 150.000 end-of-season bonus, which will be paid five deep across both men and women. Athletes can earn...

January 24, 2020

Columbia Threadneedle Investments Boston Triathlon Announces 2020 Race

Boston’s Only Triathlon set for August 1-2, 2020, Registration Now Open BOSTON – January 23, 2020 – ethos, the mass participation event organization that produces the Columbia Threadneedle Investments Boston Triathlon, announced today the 12th annual event  will be held August 1-2, 2020. Registration is now open for Boston’s only...

January 24, 2020

Herbalife Nutrition Announces JDRF as the Official Nonprofit Partner of the 2020 Herbalife24 Triathlon Los Angeles

LOS ANGELES – Herbalife Nutrition (NYSE:HLF), a premier global nutrition company, today announced JDRF (formerly the Junior Diabetes Research Foundation) as the official nonprofit partner of the 2020 Herbalife24 Triathlon Los Angeles, taking place on Sunday, May 17, 2020. “We are proud to work with an organization dedicated to ensuring no...

January 22, 2020

Nomination Window Open for Kahtoola’s Annual TransRockies™ Run Team Giveaway

Passionate Trail Running Teams of Two Encouraged to Apply Flagstaff, Ariz. (Jan. 22, 2020) – Kahtoola, creator of award-winning MICROspikes® and NANOspikes® footwear traction, wants to let all trail runners who take their fun seriously know that the nomination window is now open for the Kahtoola Team Giveaway - for...

January 22, 2020

BikeFlights.com Announces 2020 Brand Ambassadors

Program supports nine individual cyclists and five teams PORTLAND, OR (January 22, 2020) - Leading bicycle shipping service BikeFlights.com is pleased to introduce its Brand Ambassadors for the 2020 season, including nine individuals and five teams. “We are honored to have such talented and enthusiastic cyclists as our BikeFlights.com Brand...

January 22, 2020

deboer wetsuits is proud to have TRI UK as retail partner in the UK

Try on, demo, and purchase deboer wetsuits at TRI UK stores Stamford, CT, Release: January 22, 2020. deboer wetsuits is proud to have TRI UK as a retail partner in the UK.  TRI UK has 29 years of experience in triathlon with stores in Yeovil, the Midlands, and Glasgow. Jon Pressling,...

January 22, 2020

MOXiLIFE™ Nutrition Launches Wholesale Portal

Now Accepting eCommerce Retail Partnerships Scottsdale, Arizona-( January 22, 2020) - MOXiLIFE™ Nutrition announces a wholesale portal link on moxilife.com for, multisport, running, natural health and bicycle brick and mortar retail orders. Providing seamless, efficient customer service to both direct online customers and domestic retail partners is the MOXiLIFE platform...

January 21, 2020

Perfect Hydration Signs Pro Skateboarders David Loy and Dan Mancina as Brand Partners

Alkaline Water Brand Continues Expansion in Fitness Community LOS ANGELES (January 21, 2020) – Perfect Hydration – ultra purified alkaline water with electrolytes – announced that it signed professional skateboarders David Loy and Dan Mancina as brand partners. In these roles, Loy and Mancina will promote Perfect Hydration’s mission to bring...

January 21, 2020

Inaugural Endurance Exchange Conference Heads to Tempe This Week

Endurance sports industry event hosted by USA Triathlon and Triathlon Business International set for Jan. 23-25 at ASU COLORADO SPRINGS, Colo. — The inaugural Endurance Exchange triathlon industry conference is headed to Tempe, Arizona, this week, with more than 500 race directors, coaches, retailers and others in the multisport community...

January 21, 2020

Professional Triathletes Organisation Announces Financial Partner And $2,000,000 Collins Cup

LONDON, ENGLAND-BOULDER, USA: The Professional Triathletes Organisation today announced that it has partnered with Crankstart Investments, an investment vehicle for Michael Moritz, in establishing a platform for professional triathletes to begin to realise their goal of athlete self-determination. As a result of this partnership, the PTO is also announcing that...

January 21, 2020

Brooks Cowan Appointed Chief Legal Officer for The IRONMAN Group; Dave Beeche Promoted to Senior Vice President

Chris Carter and Ashley Reynolds promoted to Vice President TAMPA, Fla. – The IRONMAN Group, a Wanda Sports Group company (Nasdaq: WSG), is pleased to announce several senior level promotions within the company including the appointment of Brooks Cowan to Chief Legal Officer. Additionally, Dave Beeche, who leads the Oceania...

January 21, 2020

TBLOCKS 4.0 Set to Launch at Endurance Exchange

Lakeshore Athletic Services tapped to handle distribution TEMPE, AZ (January 21, 2020) – Attendees at the inaugural Endurance Exchange conference will be among the first to see the latest version of the innovative bike racking system commercially known as TBLOCKS®. Unlike the previous version, which was handmade out of aluminum...

January 21, 2020

Professional Triathletes Organisation Announces The Inaugural Collins Cup Hosted At X-Bionic® Sphere, Samorin, Slovakia With $2,000,000 Prize Purse

LONDON, ENGLAND–BOULDER, USA: The Professional Triathletes Organisation today announced that the inaugural Collins Cup will be held on 29–30th May 2020 at the extraordinary x-bionic® sphere in Samorin, Western Slovakia and will have a prize purse of over $2,000,000. It will bring together the greatest professional triathletes in the world in a...

January 21, 2020

Team Magic Multisports’ annual Eddie Ferrell Music City Triathlon named Best Triathlon by Nashville Fit Magazine readers

NASHVILLE – Team Magic Multisports is happy to announce it has been voted “Best Triathlon in Nashville” by the readers of Nashville Fit Magazine. Tri Nashville, Team Magic’s newest triathlon which made its debut in 2019, came in third in the same category. Team Magic’s Mars Petcare St. Patrick’s Music...

January 21, 2020

Professional Triathletes Organisation Announces Selection Of Dave Scott As The Athleta Emeritus Honouree For Inaugural Collins Cup

LONDON, ENGLAND--BOULDER, USA: The Professional Triathletes Organisation today announced that it has selected Dave Scott as the Athleta Emeritus Honouree for the inaugural Collins Cup. The Collins Cup is a Ryder Cup style triathlon event in which teams from the USA, Europe and the Internationals do battle to see who...

January 21, 2020

2020 RACE-MANIA Summit and Expo announces initial speaker line-up

Boston, MA – January 21, 2020 – Sun Multisport Events has announced the initial list of speakers for the 2020 RACE-MANIA Summit & Expo taking place on Sunday, March 15, 2020 at the Boston University Fit Rec Center in Boston, MA. Designed to educate, equip and inspire 2,000+ triathletes, runners,...

January 21, 2020

iKOR Labs Welcomes Dr. Andy Pruitt to Lead Science and Innovation

Boulder, CO – iKOR Labs, the Boulder-based producer of recovery-enhancing hemp oil/CBD (cannabidiol) products, today proudly announced the addition of Andrew Pruitt,EdD as Sports Medicine Consultant for Science and Innovation. Pruitt, a legend in the endurance industry, has been putting his golden touch to use for decades. He received a...

January 20, 2020

Here’s how SEO will make your Content Marketing reach more people

Maximize the impact of your content strategy by learning these simple tactics If your content marketing efforts seem to be falling flat, they might just need better SEO. "A lot of brands produce great content, then get frustrated when it doesn't drive higher traffic to their website or sales pages,"...

January 17, 2020

MOXiLIFE™ Nutrition Presents How Magnesium Helps Female Endurance Athletes

Providing mineral education on women’s health Clermont, Florida-(January 17, 2020) - MOXiLIFE™ Nutrition will be presenting to  Ironman Champion Angela Naeth’s IRLAG team Camp in Clermont FL 1/17/2020, on how Magnesium affects female endurance athletes and relieves monthly hormonal issues. Magnesium has been in the nutritional spotlight for the past...

January 16, 2020

Swiftwick Selects Purple Orange Brand Communications as Public Relations Agency of Record

Swiftwick makes the best socks you will ever wear. Guaranteed. Jackson Hole, WY (January 16, 2020) — Purple Orange Brand Communications is thrilled to announce a new partnership with Swiftwick to oversee all PR efforts on behalf of the brand. Swiftwick prides itself  on being inspired by adventure, made in the...

January 16, 2020

New Endurance Sports Festival Coming to Long Beach, CA in June 2020

NORWALK, Conn. (January 16, 2020) – Reed Exhibitions announced today the launch of EnduranceCon—a two-day festival that celebrates the passion and lifestyle of the endurance sports community. The event will take place June 27-28, 2020 at the Long Beach Convention Center in California, and is presented in collaboration with Spartan,...

January 16, 2020

Ready.Set.MOVE. Provides Runners with the Ultimate Winter Running Box

The quarterly subscription box is set to release its January shipment to subscribers with everything winter from running lights to warm gear  PITTSBURGH (January 16, 2020) – 2020 training is officially underway and Ready.Set.MOVE., created by P3R,  aims to provide all runners with the winter training essentials. This quarterly subscription...

January 16, 2020

TrainingPeaks Announces Departure of Gear Fisher, Co-Founder and Chief Corporate Development Officer.

Boulder, Colo., Jan 16th, 2020— TrainingPeaks, a global leader in providing smart and effective digital training solutions for athletes and coaches, today announced Gear Fisher, Co-Founder and Chief Corporate Development Officer, will be leaving the company to launch a new video feedback and communication platform. Andy Stephens will continue his...