Terra Arma Named the Official Workwear Partner of Spartan Race and Tough Mudder U.S.

October 28, 2025

BOSTON, MASS (October 28, 2025) /ENDURANCE SPORTSWIRE/ – Terra Arma, a leading innovator in high-performance workwear, is proud to announce its partnership as the Official Workwear Partner of Spartan Race and Tough Mudder U.S., two of the world’s premier obstacle course racing and endurance event series. This collaboration unites Terra Arma’s commitment to durability and functionality with the demanding environments of Spartan and Tough Mudder, providing staff with the ultimate in rugged and reliable gear.

“Spartan and Tough Mudder are built on grit, endurance, and performance – the same foundation Terra Arma was born from. Our mission has always been to create gear that’s as tough and unrelenting as the people who wear it. This partnership puts our work to the test where it belongs – on the ground, in the elements, alongside those who never back down.” – David Reid, CEO

The partnership will see Terra Arma providing official workwear for event staff at U.S. Spartan Race and Tough Mudder events. Additionally, Terra Arma will have a significant presence at the San Antonio Spartan race 11/22-11/23 offering participants the opportunity to experience firsthand the quality and resilience of their product line. Racers will have a chance to engage with Terra Arma’s innovative designs.

“At Spartan, we push beyond limits in everything we do—from the events we build to the partners we stand alongside” said Brian Cox, Director of Global Partnerships at Spartan.

“Terra Arma shares that same uncompromising standard. As our Official Work Wear Partner, they’re not just outfitting our crews; they’re equipping a global community built on grit, utility, and performance. Together, we’re raising the bar for what it means to show up ready—on and off the course,” said Cox.

The collaboration aims to enhance the overall event experience, ensuring that those working tirelessly behind the scenes are as well-equipped and comfortable as the athletes conquering the course. Through this partnership, Terra Arma solidifies its position as a go-to brand for individuals who demand the best from their gear in any challenging environment.

Terra Arma invites all participants, staff, and spectators to visit their activation at the upcoming San Antonio Spartan Race 11/22-11/23 to learn more about their products and witness the durability in action.

-END-

About Spartan

Spartan is a global experiential sport and wellness brand with a 10 million+ strong community. We create transformational experiences, products, and content to help people, companies, and teams tear down boundaries and expand what they believe possible. Spartan combines large-scale global events with a dynamic digital content and community platform. With 250 events across more than 40 countries on six continents, Spartan is the world’s leading extreme wellness and endurance brand. Visit spartan.com for more information and registration.

About Terra Arma

Terra Arma is a leading innovator in high-performance workwear, dedicated to crafting durable, functional, and comfortable gear for the toughest environments. Built on a foundation of rigorous testing and cutting-edge design, Terra Arma products are engineered to empower individuals who demand unwavering reliability and exceptional performance from their workwear, enabling them to conquer any challenge with confidence.