2021 Ambassadors Announced for Race Day Events
February 4, 2021
11 runners and triathletes of all skill levels make up the team
Race Day Events is proud to announce their 2021 Ambassadors. “We love connecting with the endurance sports community and launching our ambassador program allows us to expand that reach even further,” Director of Marketing Victoria Rouse said. “This is our inaugural year for the program, and we’re excited to build on this for years to come.” The ambassadors were chosen from a list of candidates based on their social media presence as well as their racing resume. The ambassadors all have a story to tell, ranging from racing professionally, to starting to run later in life, to participating to honor the memory of a friend who lost their battle to cancer.
“The idea is to have the ambassadors be an extension of our brand into the community. We want people see our ambassadors and have a conversation with them, to be able to offer insight to the events from their own personal participant experience,” said Ryan Richards, Vice President. Ambassadors will be given exclusive ambassador clothing and additional gear. Additionally, they will be given free race entries to Race Day Events owned events as well as a stipend to register for other races.
About Race Day Events
Race Day Events is an event production company located in Madison, Wisconsin. Founded in 2006, Race Day Events owns over twenty-five running and multisport events throughout the state and provides a host of production services to over 300 events throughout the nation.