Press Release Archive for dates of Monday, August 19, 2024 thru Sunday, September 1, 2024
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BOULDER, CO – August 30, 2024 /ENDURANCE SPORTSWIRE/ – Outside Interactive, Inc., the world’s leading creator of outdoor content, services, events, and experiences, today announced the acquisition of MapMyFitness from Under Armour, Inc. MapMyFitness...
- Rossignol, a French brand best known for its winter sports equipment, has made a move into the high-end trail running market with the launch of its first flagship high-performance trail running shoe, the Vezor. Reportedly the result of three...
- PORTLAND, Maine (August 29, 2024) /ENDURANCE SPORTSWIRE/ – The Running Event (TRE), North America’s premier specialty retail conference and trade show, today announces Johnny Cupcakes, the creator of the world’s first T-shirt bakery, as...
- Manchester, UK – Thursday 29th August 2024/ENDURANCE SPORTSWIRE/ – Leaders in global sports experiences, Destination Sport Experiences, are delighted to announce the launch of Destination Sport Charity. Destination Sport Charity promises to become the ultimate...
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LAKEWOOD, Colo., Aug. 29, 2024 /ENDURANCE SPORTSWIRE/ – Natural Grocers®, the nation’s largest family-operated organic and natural grocery retailer, is proud to be a returning sponsor for the Colorado High School Cycling League’s 2024 season....
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SAN ANDRÉS, Colombia / MIAMI, Fla. / TAMPA, Fla. /ENDURANCE SPORTSWIRE/ – IRONMAN, SBR SPORTS and the Government of San Andrés, Colombia have announced that the Island of San Andrés will be the newest...
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New York City, August 29, 2024 /ENDURANCE SPORTSWIRE/ – This Sunday, GFNY Alpes Vaujany offers racers a 119.6 km long course with 4023 m of climbing across two major mountain passes and with a...
- HONG KONG (Aug. 29, 2024)/OUTDOOR SPORTSWIRE/ – Today, Mount to Coast™, the first performance shoe brand to specialize in long-distance running, launched its third shoe, the P1, to complement its unique product offerings designed for...
- Just a week before the Olympics, Arop decided to try something new—something that he’d never tried before but that, according to an anonymous Olympic runner quoted in the Telegraph, at least 80 percent of elite runners...
- The global athleisure market size — projected to grow by $176.3 billion from 2024 to 2028 — is being driven by online shopping, per Technavio. That may not come as a surprise, but other...
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Planet Earth, The Universe (August 28, 2024) /ENDURANCE SPORTSWIRE/ – Polartec, a Milliken & Company brand and the premium creator of innovative and more sustainable textile solutions, introduces PEOPLE, the second chapter in Polartec’s...
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– 2024 edition of the First Horizon Bank IRONMAN Chattanooga triathlon, part of the VinFast IRONMAN North America Series, to see over 2,100 registered participants converge in the Scenic City to compete on Sunday,...
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PITTSBURGH (August 28, 2024) /ENDURANCE SPORTSWIRE/ – The 2024 YMCA Turkey Trot, presented by UPMC Health Plan, is now open for registration! This cherished Pittsburgh tradition encourages families to start their Thanksgiving Day with...
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BOULDER, CO /ENDURANCE SPORTSWIRE/ – Outside Interactive, Inc., the world’s leading creator of outdoor content, mapping, events, and experiences, today announced the launch of a community-based social platform. What will soon be available to more...
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GFNY Sweden Uppsala /ENDURANCE SPORTSWIRE/ – The second edition of GFNY Uppsala offered racers a 133.5 km long course with 494m of climbing. After 20km Amir Ansari (Refugee) attacked. Staffan Arvidsson (Sweden) joined him on...
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SAN DIEGO, Calif. /ENDURANCE SPORTSWIRE/ – Howl-O-Scream at SeaWorld San Diego, San Diego’s largest nighttime Halloween event, is stepping up its annual spooky celebration with the introduction of its inaugural Howl-O-Sprint 5K running and walking...
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Austin, TX , August 28, 2024 /ENDURANCE SPORTSWIRE/ – The Austin International Half, formerly named the 3M Half Marathon, is proud to announce Bare Performance Nutrition (BPN) as the official on-course hydration and gel...
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Moorestown, NJ – August 28, 2024 /ENDURANCE SPORTSWIRE/ – RunSignup, the premier provider of registration and technology for endurance events in the United States, announces its RaceJoy event app now offers participant chip-timed progress...
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(Gettysburg, PA – August 28, 2024) /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series and USA Cycling today announced updated routes for Junior 14-16 and 70+ age group racers at the 2024 USA Cycling Gran...
- The New York Road Runners (NYRR) announced an agreement with ESPN and ABC for a first-of-its-kind, year-round broadcast partnership that will televise its benchmark races, such as the New York City Marathon, NYC Half...
- Greenville, S.C., (August 27, 2024)/ENDURANCE SPORTSWIRE/ – Gran Fondo Hincapie is heading to five unique cycling destinations for its 2025 Gran Fondo event series. Cyclists can choose to ride the paved roads of Merced, Calif.;...
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PORTLAND, OR (August 27, 2024) /ENDURANCE SPORTSWIRE/ – The James Brand – makers of modern, minimal everyday carry products – launches Be James°, a series spotlighting individuals who push boundaries, challenge norms, and inspire...
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NEW YORK, August 27, 2024 /ENDURANCE SPORTSWIRE/ – Verge, the innovative leader in custom cycling apparel, is proud to announce its return as the official leader jersey sponsor for the 2024 Green Mountain Stage...
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CARRABASSETT VALLEY, Maine /ENDURANCE SPORTSWIRE/ – The 15th XTERRA Trail Run World Championship returns to Sugarloaf Mountain this Labor Day weekend, August 30 to September 1, 2024. Athletes from 28 countries will compete in...
- New York, NY /ENDURANCE SPORTSWIRE/ – A Triathlete’s Diary.com, a leading blog in the endurance sports community, continues to attract a dedicated readership with over 50,000 unique visitors each month, supported by a growing...
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OLATHE, Kan./August 27, 2024/ENDURANCE SPORTSWIRE/ – Garmin (NYSE: GRMN) today announced the fēnix® 8 Series, its next-gen premium multisport GPS smartwatches that offer either a bright AMOLED display or solar charging display for even...
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OLATHE, Kan./August 27, 2024/ENDURANCE SPORTSWIRE/ – Garmin (NYSE: GRMN) today announced Enduro™ 3, its next-gen ultraperformance GPS smartwatch that is lighter than ever and can last for longer than the previous model thanks to...
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Mandeville, LA – 8/27/24/ENDURANCE SPORTSWIRE/ – FRESHJUNKIE Racing is thrilled to announce a dynamic partnership with The Stride Shop, a leading physical therapy clinic specializing in runner care, as the Official Physical Therapy Training Partner...
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LAS CATALINAS, COSTA RICA /ENDURANCE SPORTSWIRE/ – XTERRA Costa Rica marked its return to the off-road triathlon circuit as the 18th stop on the 2024 XTERRA Americas Tour, introducing a new team, course, and...
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TAMPA, Fla. (August 26, 2024) /ENDURANCE SPORTSWIRE/ – IRONMAN has revealed more of its summer 2025 IRONMAN® 70.3® race calendar for the United States and Canada with general registration open now. Athletes looking to...
- People who are interested in their personal fitness continually look for ways to improve in all areas that impact their wellness – from better nutrition, better sleep, practicing mindfulness and meditation, to improved insights...
- Aug. 26, 2024 — Dixon, CA /ENDURANCE SPORTSWIRE/ –KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly introduces the Kodiak 2000 Cooler Backpack. Purpose-built to eliminate the need for multiple bags, this...
- Shimano has been granted a US patent on a wireless electronic cleat system for cycling shoes. The system is used to adjust the position of the shoe relative to your pedals as you ride....
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Charlotte, NC — August 26, 2024 /ENDURANCE SPORTSWIRE/ – Celebrating its sixth year, Around the Crown 10K Together with Truist (ATC10K), North Carolina’s largest 10K running race, takes place on September 1, 2024, crowning...
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Redwood Outdoors Named the Official Sauna and Cold Plunge of Spartan Seattle and Spartan Los AngelesBOSTON, MASS. /ENDURANCE SPORTSWIRE/ – In an exciting development for endurance athletes, Spartan Race, the global leader in obstacle course racing, is thrilled to announce Redwood Outdoors as the Official Sauna and Cold Plunge Partner... -
PARIS – August 26, 2024/ENDURANCE SPORTSWIRE/ – Get ready to immerse yourself in the excitement and inspiration of the Paris 2024 Paralympic Games with Kinomap’s exclusive virtual challenges. From August 28 to September 8, you...
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Louisville, KY – August 26, 2024 /ENDURANCE SPORTSWIRE/ – The 2025 Running USA Industry Conference, presented by haku, will include exciting new breakout sessions, organizers announced today. The 21st industry conference is taking place...
- Challenge Sandefjord in Norway was cancelled on Saturday on safety grounds as road users failed to obey closures in the town and surrounding area after signs were removed. Pros and Age Groupers from all...
- Hayes Performance Systems laid off an unspecified number of employees Thursday, the latest company in the industry to show the effects of a stagnant bike market. An industry source familiar with the situation told...
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PITTSBURGH, PA/ENDURANCE SPORTSWIRE/ – P3R has partnered with Fitness Finders to inspire more young people and their families to MOVE together through the award-winning youth movement program Kids of STEEL. Kids of STEEL offers...
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LAS VEGAS, Nev. /ENDURANCE SPORTSWIRE/ – The Las Vegas Marathon, the premier and city-signature road running event for the city of Las Vegas, will be hosting its inaugural event on Nov. 3, 2024. Their...
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Kerrville, Texas, August 23, 2024/ENDURANCE SPORTSWIRE/ – High Five Events proudly announces that evamor® will return as the Official Water sponsor for the third consecutive year at the Kerrville Triathlon Festival. evamor® will hydrate...
- COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – One of the nation’s most high-energy triathlon events is set to take place this Spring in Miami as more than 1,000 of the nation’s top collegiate club triathletes will compete...
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Bentonville, AR – August 23, 2024 /ENDURANCE SPORTSWIRE/ – Dirt Circus Bentonville is shaking up the industry with a game-changing approach to prize purses; it’s all about empowering the community to support the sport’s...
- The connected fitness company’s total revenue for Q4 was $643.6 million for the three months ending June 30 ($212.1 million of connected fitness products revenue and $431.4 million of subscription revenue), up from $642.1...
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PORTLAND, OR /ENDURANCE SPORTSWIRE/ – The James Brand – makers of modern, minimal everyday carry products – announces a significant expansion of its sales representative team and overall brand growth through new and expanded...
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SOUTHERN CALIFORNIA – August 22, 2024 /ENDURANCE SPORTSWIRE/ – In a significant expansion of its long term partnership with Motiv Sports, Sports Basement, a leading specialty sporting goods retailer, has been named the Official...
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Portland, OR /ENDURANCE SPORTSWIRE/ – PAYNTR Golf, North America’s fastest growing golf footwear brand, today announces the launch of the TRAINER CARBON X, a revolutionary training shoe developed in collaboration with Carbitex®, a leading expert...
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San Ramon, CA] – [8/22/2024]/ENDURANCE SPORTSWIRE/ – BibBoards, the leading provider of innovative, eco-friendly race bib fasteners, is excited to announce a significant milestone in our commitment to sustainability and affordability. We are proud to...
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/ENDURANCE SPORTSWIRE/ – GFNY Sweden Uppsala The second edition of GFNY Uppsala offers racers a 133.5 km long course with 494m of climbing. Uppsala is less than an hour from Stockholm. The course will...
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/ENDURANCE SPORTSWIRE/ – MarathonFoto, a leader in race photography, is excited to announce its partnership with the Runningman, a unique and exhilarating three-day wellness experience set to host its second annual festival in Rome,...
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SAN DIEGO, Aug. 22, 2024 /ENDURANCE SPORTSWIRE/ – H2O Audio, the leader in waterproof audio technology, proudly announces its latest innovation, the TRI 2 Multi-Sport Series. Building on over two decades of pioneering technology,...
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LAS CATALINAS, COSTA RICA /ENDURANCE SPORTSWIRE/ – Marking its return as the 18th stop on the 2024 XTERRA Americas Tour, XTERRA Costa Rica introduces a fresh team, course, and venue for an off-road racing...
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San Francisco, CA /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency once again partnered with Giants Enterprises, the entrepreneurial arm of the San Francisco Giants Major League Baseball franchise, to elevate...
- Research reveals that middle-aged individuals with higher flexibility, measured by the Flexindex, show reduced mortality risks. This study, involving over 3,000 participants, found that better flexibility is linked to a significant decrease in death...
- Peloton, which is scheduled to release its Q4 earnings this week, has partnered with Amazon so Pelotoners can immerse themselves in their Kindle books while working up a sweat. Members are able to access...
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Houston, Texas – August 21, 2024 /ENDURANCE SPORTSWIRE/ – TAXA Outdoors, the leading manufacturer of lightweight, minimalist mobile habitats for outdoor adventure, proudly announces TAXA X – next-generation off-road habitats designed to conquer the most...
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Carlisle, Pennsylvania, August 21, 2024/ENDURANCE SPORTSWIRE/ – BaseCamp, the premier cycling community dedicated to helping athletes achieve their highest potential, is thrilled to announce the addition of renowned cyclist Danny Pate as a lead coach....
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/ENDURANCE SPORTSWIRE/ – Norwegian athletes Gustav Iden and Kristian Blummenfelt lead the men’s field lineup. Iden, winner of The Championship 2023 and Hawaii champion 2022, is on a comeback and recently won Challenge Turku....
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BOULDER, Colo. /ENDURANCE SPORTSWIRE/ – Boulderthon has announced Cheribundi, founded and headquartered in Boulder, as its new 10K title sponsor ahead of the 2024 event taking place Sept. 29. This partnership will elevate the...
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August 20, 2024 /ENDURANCE SPORTSWIRE/ – More than 20,000 runners are registered for the first two installments of Diplo’s Run Club, Diplo’s new event series of 5K runs followed by an outdoor daytime concert....
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New York, NY 8/21/24 /ENDURANCE SPORTSWIRE/ – ADDRA Labs™, an innovative new sports nutrition brand, introduces their brand-new ADDRA High Performance Protein Bars. ADDRA Labs™ aims to address an underserved area of endurance sports...
- Seattle, Wash. (August 21, 2024) /ENDURANCE SPORTSWIRE/ – Innovative women’s running brand, Oiselle, today announced they are the inaugural athletic apparel sponsor for ATHLOS, the track invitational created by entrepreneur and investor Alexis Ohanian....
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TAMPA, Fla. (August 20, 2024) /ENDURANCE SPORTSWIRE/ – IRONMAN, together with TriDot, has announced that IRONMAN Hall of Famer Michellie Jones, an Olympic medalist and the first Australian woman to win the IRONMAN World...
- As much as the cycling industry touts technological breakthroughs and the slimmest marginal gains in aerodynamics and weight, the most important piece of safety gear has remained largely unchanged in materials or construction since the mid-1970s. Cycling helmets...
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– IRONMAN 70.3 Zell am See-Kaprun triathlon in Salzburg, Austria, offers a maximum of 2,500 points towards the IRONMAN Pro Series Standings and a total event pro prize purse of $50,000 – Defending champion...
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/ENDURANCE SPORTSWIRE/ – The inaugural Challenge Sandefjord is set to take place this weekend. It will bring together a field of professional athletes, including local favourites and renowned international athletes. In the men’s professional...
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NEW YORK, AUGUST 20, 2024 /ENDURANCE SPORTSWIRE/ – As the Vuelta a España kicks off, Verge is excited to support our sponsored team, Intermarché-Wanty, in the third and final Grand Tour of the year....
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FALMOUTH, Mass. /ENDURANCE SPORTSWIRE/ – Under cloudy skies and at times a light drizzle, noteworthy and historic performances unfolded in front of this year’s more than 11,000 runners at the 52nd running of the...
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Colorado Springs, Colo. – August 20, 2024 /ENDURANCE SPORTSWIRE/ – USA Triathlon, the National Governing body for the sport of triathlon in the United States, has selected BikeInsure as the organization’s Official Bicycle Insurance...
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Leadville, CO., (Aug. 19, 2024) /ENDURANCE SPORTSWIRE/ – The world-renowned Life Time Leadville Trail 100 Run presented by La Sportiva race returned to Leadville this weekend – the finale event of the 2024 Leadville...
- The global fitness app market is poised for significant expansion, with projections indicating growth from $1.5 billion in 2023 to $4.3 billion by 2030, according to the newly released Fitness Apps – Global Strategic Business...
- Newly-crowned Olympic champions from Paris 2024 don’t just win bragging rights–national Olympic committees (NOC) or national governments from around the globe reward the achievements of their star athletes with a cash prize. With the...
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Charlotte, NC /ENDURANCE SPORTSWIRE/ – Around the Crown 10K Together with Truist, a Charlotte, NC running race with year-round activities focused on building community, celebrating diversity, and implementing sustainability in every facet of its event...
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SAN DIEGO, Calif. /ENDURANCE SPORTSWIRE/ – The 47th annual America’s Finest City Half Marathon & 5K welcomed over 5,600 participants from around the nation and world this morning. Participants traveled from 46 states, and...
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FALMOUTH, Mass. /ENDURANCE SPORTSWIRE/ – As part of ASICS Falmouth Road Race weekend, the first-ever Mascot Race kicked off the sold-out SBLI Family Fun Run races on Saturday, Aug. 17, where 1,000 kids ages...
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BROOKLYN, NEW YORK, USA, AUGUST 2024 /ENDURANCE SPORTSWIRE/ – THEMAGIC5 announces the development of custom goggles for kids–the first in the world. The kids goggles will extend THEMAGIC5 experience to younger swimmers aged 10...
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AUGUST 19, 2024 /ENDURANCE SPORTSWIRE/ – The TCS New York City Marathon, produced by nonprofit New York Road Runners, will play host to the 2025 AbbottWMM Marathon Tours & Travel (MTT) Age Group World...
- Sausalito, Calif., (Aug. 19, 2024)/ENDURANCE SPORTSWIRE/ – OutsidePR, North America’s leading boutique active lifestyle and outdoor PR agency, is proud to announce its partnership with the storied outdoor equipment brand, The North Face. The...
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ZITTAU, GERMANY /ENDURANCE SPORTSWIRE/ – The 18th stop on the 2024 XTERRA EMEA Tour took place at the Zittau Mountains Nature Park on August 17, featuring Arthur Serrières (FRA) ad Anna Zehnder (CHE) as...
Friday, August 30, 2024
Thursday, August 29, 2024
Wednesday, August 28, 2024
Tuesday, August 27, 2024
Monday, August 26, 2024
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