May 26, 2020

ATRA helps get the Vote out for G.O.A.T.

Colorado Springs, CO - The American Trail Running Association (ATRA) is supporting the effort of the World Mountain Running Association (WMRA), to recognize the amazing achievements of mountain runners worldwide. To this end, the WMRA has taken a look back at some of the “greatest of all time” athletes in mountain running...

May 22, 2020

Inaugural Collins Cup Triathlon to take place exactly one year from today on May 22nd 2021

LONDON, ENGLAND--BOULDER, USA: The Professional Triathletes Organisation today announced that the new date for the inaugural Collins Cup will be exactly one year from today – on the 22nd May 2021. The race, which was originally scheduled for 29-30th May 2020 but could not go ahead due to the Covid-19 pandemic,...

May 18, 2020

NordicTrack Treadmill Makes History With Ultra-Marathoner Zach Bitter’s New 100-Mile World Record

(LOGAN, Utah) — NordicTrack powered by iFit, the leader in at-home connected fitness equipment, contributed to running history with elite runner Zach Bitter, who set a new world record for 100 miles on a treadmill, with a time of 12:09:15.  Bitter’s average pace was roughly 7:12 per mile, and he ran...

May 13, 2020

100%® is #100PercentTogether with the Outdoor Industry

SAN DIEGO, California – May 13, 2020 – 100%®, the San Diego-based sports performance company, continues to give back to those in need during this pandemic, announcing today that it will donate 20 percent of online sales proceeds throughout the month of May to the Outdoor Foundation, the giving arm...

May 11, 2020

USA Triathlon Announces Multisport Award Winners Presented by Wahoo Fitness

COLORADO SPRINGS, Colo. — USA Triathlon today announced the eight winners of the Multisport Awards Presented by Wahoo Fitness, which recognize USA Triathlon members who fueled the multisport lifestyle during the 2019 season: Doug Clark Sportsmanship Award: Susan Haag (Jacksonville, Fla.) This award is presented annually in honor of Doug...

May 7, 2020

CAKE Wins the Fennia Prize for the Kalk OR Electric Motorcycle

(Stockholm, Sweden – May 7, 2020) – CAKE, the Swedish manufacturer of lightweight electric motorcycles, today announced that it received the Fennia Prize for its high-performance, off-road electric motorbike, the Kalk OR. The Fennia Prize is granted every two years by the Design Forum Finland, Fennia Group, Elo, and the...

May 6, 2020

Alta Cycling Launches Real Heroes Bike Month Giveaway

KENT, Wash., May 6, 2020 — Alta Cycling Group, a premier cycling company, is proud to launch the Real Heroes Bike Month Giveaway to celebrate and give back to workers on the frontlines of the COVID-19 crisis. Starting today through May 22, Alta is accepting nominations for healthcare workers, teachers,...

May 5, 2020

CAKE Wins 2020 Automotive Brand Contest Award

(Stockholm, Sweden – May 5, 2020) – CAKE, the Swedish manufacturer of lightweight electric motorcycles, today announced that its utility-focused electric motorbike and scooter, Ösa, has been named as a recipient of the coveted Automotive Brand Contest Award. Presented by the German Design Council, this high-profile international award recognizes outstanding...

May 4, 2020

T-Town Track Cycling Hall of Fame Now Accepting Nominations for 2020 Class

Breinigsville, Penn., May 1, 2020. The T-Town Track Cycling Hall of Fame celebrates the achievements of those individuals who have distinguished themselves as a member of our velodrome’s community as a: competitor; coach; or official and demonstrated a positive impact on the sport of track cycling in the Lehigh Valley. The...

May 1, 2020

AfterShokz Announces Launch of Making Stridez Grant for Youth Runners

Austin, TX — May 1, 2020 — AfterShokz, the leading manufacturer of bone conduction headphones, today launched its Making Stridez Grant for high school and Amateur Athletic Union (AAU) track & field and cross country teams. The new initiative will help financially support deserving team programs in celebration of Global...

April 29, 2020

CHALLENGENORTHAMERICA, USA Triathlon and The Professional Triathletes Organisation To Partner at Iconic CHALLENGEDAYTONA Race in December

Daytona Beach and Colorado Springs, USA and London, England – It was announced today that USA Triathlon and the Professional Triathletes Organisation have joined forces with CHALLENGENORTHAMERICA to be part of its iconic CHALLENGEDAYTONA race at Daytona International Speedway on December 4th, 5th and 6th.  The three-day triathlon festival will...

April 22, 2020

Purple Orange, PR Achieves Climate Neutral Certification

Jackson, WY (April, 2020) - Purple Orange, a Jackson Hole based brand communications agency, has successfully achieved Climate Neutral Certified status by measuring its 2019 greenhouse gas emissions footprint, purchasing carbon credits to offset that footprint, and implementing plans to reduce emissions this year and beyond. Taking these direct actions...

April 16, 2020

PTO Members Unite To Launch PTO Hub A Home For Inspiration, Motivation and Entertainment

LONDON, ENGLAND: The Professional Triathletes Organisation and its professionals today announced the launch of the PTO Hub, a central location for content generated by PTO members to support, encourage and inspire in these uncertain times. The PTO Hub showcases the world’s top professional triathletes reaching out through a combination of...

April 15, 2020

Marine Corps Marathon Earns Gold Certification for Social and Environmental Initiatives

Portland, OR—April 15, 2020—The Marine Corps Marathon (MCM) has achieved Gold level certification by the Council for Responsible Sport (Council) for being socially and environmentally responsible as a world-class running event. The MCM has been recognized for enacting 48 specific best practices during the 44th edition of the event, held...

April 9, 2020

UltrAspire Celebrates a New Patent on a Unique Vest Harness

St. George, Utah - 35 years ago the CEO and Founder of UltrAspire, Bryce Thatcher, created the hydration pack category and has been innovating on the idea ever since. Resultantly, UltrAspire has been known to introduce new concepts to the running scene. Those concepts are then tested and iterated upon...

April 8, 2020

The Cowtown crowned America’s Rave Race 2020 in RaceRaves March Lunacy tournament

Los Angeles, CA (April 8, 2020) — Taking the bull by the horns, The Cowtown rose to the challenge and outlasted 63 other contenders to claim the coveted title of America’s Rave Race for 2020. Tens of thousands of votes were cast across the country in the fourth annual March...

March 31, 2020

CAKE Wins Red Dot Design Award 2020

(Stockholm, Sweden – March 31, 2020) – CAKE, the Swedish manufacturer of lightweight electric motorcycles, today announced that its utility-focused motorbike and scooter, Ösa, has been named as a recipient of the 2020 Red Dot Design Award. This is the second time CAKE has received this renowned award in the...

March 27, 2020

Challenged Athletes Foundation (CAF) Distributes a Record-breaking 3,921 Individual Grants

SAN DIEGO, CA – March 27, 2020 – Many lives are rapidly changing around the globe and the Challenged Athletes Foundation (CAF) has remained committed and focused on positively impacting athletes with physical challenges. CAF proudly announced today a record-breaking 3,921 individual grants awarded to empower the dreams of athletes...

March 26, 2020

A Guide for Switching Your Event to a Virtual Race

COVID-19 is spreading, forcing event organizers around the world to take measures to protect their communities. Whether or not the virus has affected your area yet, you’re probably at least planning for what you will do if it becomes unsafe to hold your race on its scheduled date. While postponement...

March 23, 2020

VirtualSportsRacing.com and Wilson Endurance Sports LLC announce the World’s First Virtual Duathlon

Dallas, TX – March 23, 2020 – VirtualSportsRacing.com and Wilson Endurance Sports LLC, today announced the world’s first virtual duathlon, for beginners and experienced athletes alike, who are looking for a virtual challenge to stay healthy and competitive in this time of crisis. The international event, which is the world’s...

March 19, 2020

Professional Triathletes Organisation Pays Athletes $2,500,000 In Response To COVID-19

LONDON, ENGLAND.  The Professional Triathletes Organisation today announced its response to COVID-19 by increasing its Year-End Annual Bonus Programme from $2,000,000 to $2,500,000 and paying it all immediately based on the PTO World Rankings. The $500,000 increase would go to men and women athletes ranked 21-50, who previously would have...

March 10, 2020

CAKE Named to Fast Company’s Annual List of the World’s Most Innovative Companies for 2020

(Stockholm, Sweden – March 10, 2020) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, today announced that it is among the companies included in Fast Company’s annual list of the World’s Most Innovative Companies for 2020. CAKE is among the top ten transportation companies named in Fast Company’s...

March 9, 2020

Tips for Raising More Money for Race Charity Partners

One of the most rewarding parts of race organizing is selecting a charity partner to fundraise for. Your race may have just one charity partner or it may allow participants to fundraise for the charity of their choice. Regardless, you want to make sure that your race raises as the...

March 3, 2020

2019 IRONMAN Athlete Choice Awards Announced for IRONMAN and IRONMAN 70.3 Triathlons

TAMPA, Fla. (March 3, 2020) – The IRONMAN Group, a Wanda Sports Group company (Nasdaq: WSG), today announced the results of its 2019 Athlete Choice Awards, releasing the Top 10 highest-scoring events in a variety of categories based solely on athlete surveys from all of the 2019 IRONMAN® and IRONMAN...

March 3, 2020

Cadence Sports & Peer-to-Peer Professional Forum Release 2019 Million Dollar Club List of America’s Top Cycling Fundraising Events

Austin, TX – At least 48 cause-related cycling rides raised more than $1 million each in 2019, according to the annual study released by Cadence Sports & the Peer-to-Peer Professional Forum. This study goes deep into exploring individual events to disclose which rides were members of the “Million Dollar Club”...