December 10, 2025

Keesler Federal Mississippi Gulf Coast Marathon Celebrates 10th Anniversary with Record-Breaking Field and International Participation

Biloxi, MS. (December 10, 2025) /ENDURANCE SPORTSWIRE/ - The Keesler Federal Mississippi Gulf Coast Marathon will celebrate its 10th Anniversary on December 13-14, 2025, welcoming more than 5,000 runners and walkers to the Mississippi Gulf Coast, the largest field in event history (prior record – 3700). Participants are making their...

December 10, 2025

Reebok Parent Authentic Brands Group Accelerates TikTok Shop Selling With New Partner

Authentic Brands Group is set to fast-track its marketplace growth across TikTok Shop via a new partnership with Pattern Group. According to the global brand development and licensing platform, Pattern will manage and optimize e-commerce operations for Authentic’s portfolio of brands, to expand their reach, and performance across TikTok Shop and other major online...

December 10, 2025

UCI confirms 2026 WorldTour and Women’s WorldTour teams – EF Education-Oatly, Lotto Intermarché, NSN Cycling, Uno-X Mobility in, Arkéa-B&B Hotels, Cofidis and Roland out

The successful 14 Women's WorldTour teams and 18 men's WorldTour teams for 2026 to 2028 have been confirmed by the UCI on Wednesday. The two men's teams leaving the WorldTour are Arkéa-B&B Hotels and Cofidis, who will be replaced by NSN Cycling and Uno-X Mobility; Lotto, meanwhile, will merge with Intermarché. This has long been...

December 10, 2025

4iiii and CUBE Announce Partnership to Integrate Power Meters into 2026 Performance Bike Range

December 10, 2025 /ENDURANCE SPORTSWIRE/ -  4iiii Innovations Inc. is proud to announce its partnership with CUBE, one of the world’s leading bike manufacturers, which will see 4iiii’s industry-leading power meter technology integrated across CUBE’s high-performance road, gravel, and cyclocross models for 2026. The integration will see the 4iiii PRECISION...

December 10, 2025

Inaugural GFNY San Luis Potosí closes 15th GFNY season

New York City (December 10, 2025) /ENDURANCE SPORTSWIRE/ - Last Sunday, cyclists from around the world lined up for the inaugural edition of GFNY San Luis Potosí, that also served as the GFNY North American Championship, closing the 15th season of the GFNY Global Endurance Sports Series. Riders faced a...

December 10, 2025

Norda Secures Second Investment From Ermenegildo Zegna Group

Ermenegildo Zegna Group has executed a second round of investment in Norda, the Montreal-based technical trail-running shoe brand. The Italian luxury group initially acquired a minority stake in Norda in January 2023. Terms of the new funding weren’t disclosed. Norda said it was Ermenegildo Zegna Group, the parent of Zegna,...

December 9, 2025

Running Shoes From Nike, Brooks, Asics and Others Fuel Footwear Growth at Academy Sports + Outdoors in Q3

Sales of performance running brands including Nike, Brooks, Asics and others, helped drive third-quarter comps at Academy Sports, while the comfort slide is making a resurgence as consumers seek less pricier shoe options. WWD

December 9, 2025

LeBron James teases a new Canyon bike — our wild guesses on what he may be riding next

When most bike brands tease the release of a new model, they send a press release. Canyon, however, has LeBron James. As a global NBA superstar and an investor in the bike brand, LeBron can generate more hype with a single Instagram post than any media rollout. And that’s precisely what seems...

December 9, 2025

Ducati Motorcycles Announces New High-Performance Bicycle Range

The Italian motorcycle brand Ducati is certainly best known for producing some of the most lust-worthy motorcycles on the market. The brand has been dabbling in the bike market for years, and back in 2018, began producing a lineup of electric mountain and e-road models that it continues to sell to...

December 9, 2025

CLASH Endurance Brings Thousands of runners, cyclists and swimmers together at Daytona International Speedway for a weekend of performance and philanthropy

Daytona Beach, FL (December 9, 2025) /ENDURANCE SPORTSWIRE/ – This busy time of year didn’t keep nearly 3,000 athletes away from taking part in one of more than 12 CLASH Endurance events at the iconic Daytona International Speedway this weekend. Participants from nearly every U.S. state and 10+ countries were...