- San Francisco, CA (December 24, 2025) /ENDURANCE SPORTSWIRE/ – Movemint, the modern platform transforming athletic events, is excited to announce the launch of Gift Cards, a new feature that enables athletes to give the...
- Chandler, AZ (December 24, 2025) /ENDURANCE SPORTSWIRE/ — The Marathon Project presented by HOKA made its long-awaited return this weekend for the first time since 2020, delivering a premier showcase of elite long-distance running,...
- December 23, 2025 /ENDURANCE SPORTSWIRE/ — Aravaipa Racing, a premier U.S. race production company, is proud to announce a new partnership with the iconic Lake Sonoma 50 and the Healdsburg Running Company to launch...
- This year’s job market has taken a hit across industries, as higher retail costs led to weaker consumer demand and concerns continued to mount over how artificial intelligence will affect future job creation. Looking...
- Soquel, CA — December 23, 2025 — ENDURANCE SPORTSWIRE – Soul Focus Sports today announced a major milestone in its work with HOKA, celebrating a decade of collaborative activations spanning grassroots run clubs, high...
- Washington, DC (December 23, 2025) /ENDURANCE SPORTSWIRE/ – BikeInsure, a U.S.-based Insurtech company focused exclusively on bicycle and e-bike insurance, today announced the launch of its new enrollment platform. The upgraded platform features a simple,...
- Grand Slam Track’s latest bankruptcy filings show the league is in dire financial straits. The league is requesting court approval to receive more cash from Winners Alliance, its former-minority-investor-turned-lifeline. The move is a standard...
- A new survey shows fitness is a top spending priority for Americans, with many respondents indicating they‘d rather spend less on dining out and travel before cutting back on gym memberships Fitness remains the...
- WASHINGTON, D.C. (December 22, 2025) /ENDURANCE SPORTSWIRE/ — Monumental Sports & Entertainment (MSE) today announced “District Kicks,” one of the year two marquee initiative of the District of Play platform, led by the Washington...
- /ENDURANCE SPORTSWIRE/ – With world-class races that were talked about for months after the finish line – such as Sam Laidlow’s golden comeback at DATEV Challenge Roth, the epic and unforgettable sprint finish at...
- Santa Barbara, CA /ENDURANCE SPORTSWIRE/ – rabbit’s Trail Tour returns bigger than ever, partnering with 32 standout races across the country to celebrate the achievements of runners and create unforgettable moments on the trail....
- United States (December 22, 2025) /ENDURANCE SPORTSWIRE/ Spartan, the world’s leading endurance and obstacle course racing brand, has officially concluded its 2025 season, marking a year of global growth, historic firsts, and the crowning...
- Every year, the debate resurfaces: how long should a marathon be allowed to shut down city streets? Now, one big-city marathon is taking a firm step toward the middle ground. At the 2025 Valencia...
- As wellness becomes an increasingly valuable selling point in real estate, tourism and in the workplace, the next phase may be more personal — and wearable. Wearable company Whoop has partnered with Wasl Group, one of Dubai’s...
- Nike released its second-quarter fiscal 2026 financial results Thursday afternoon, reporting revenue of $12.4 billion, a 1% increase on a reported basis and flat on a currency-neutral basis compared to the same period last year....
- Asics is setting up its own research hub in the U.S. through a new partnership with the University of Michigan. The Japanese sports brand said on Friday that it has signed a $25 million multi-year...
- December 19, 2025 /ENDURANCE SPORTSWIRE/ – F2C Nutrition, known for its clean, athlete-focused, science driven premium sports nutrition products and internationally recognized for quality and innovation, has launched a new product Rehab Performance &...
- /ENDURANCE SPORTSWIRE/ – The One Hundred® Group is proud to announce that Ultra Fuego y Agua, Nicaragua’s most iconic trail race, will officially join the One Hundred® Endurance Trail World Championship series. Held annually...
- IRVINE, California (December 19, 2025) /ENDURANCE SPORTSWIRE/ – The Hoag OC Marathon will host the 12th annual Run for a Claus 5K and one-mile run/walk this Saturday, December 20, marking a new chapter for...
- AUSTIN, Texas (December 19, 2025) /ENDURANCE SPORTSWIRE/ – High Five Events, the parent company behind the Ascension Seton Austin Marathon and other premier endurance events, invites individuals passionate about event production to join a...
- Oura’s yearly wrap-up usually feels like a personal pat on the back. This year, though, it also offers a look at global health trends. The company has released its 2025 Year in Review, and...
- SAN FRANCISCO, Calif. (December 18, 2025) /ENDURANCE SPORTSWIRE/ – Let’s Do This, the AI registration platform specialized for endurance events, has announced that Life Time, the nation’s premier healthy lifestyle brand, has officially joined...
- CHANDLER, Ariz., (December 18, 2025) /ENDURANCE SPORTSWIRE/ – The Marathon Project presented by HOKA will complete its comeback this weekend with three days of experiences and races at Wild Horse Pass Resort in Chandler, Arizona....
- Edinburgh, UK (December 18, 2025) /ENDURANCE SPORTSWIRE/ – MOVE Pre-Workout, the premium Scottish supplement brand known for its science-backed performance formulas, is proud to announce a new partnership with Huw Jones, one of Scotland’s...
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Arthritis Foundation California Coast Classic Sponsored by Amgen Attains Highest-Ever Impact in 2025LOS ANGELES (December 18, 2025) /ENDURANCE SPORTSWIRE/ – The Arthritis Foundation’s California Coast Classic sponsored by Amgen, an eight-day bike tour from San Francisco to Los Angeles, reached a new fundraising milestone in 2025,...
- Austin, Texas (December 18, 2025) /ENDURANCE SPORTSWIRE/ – Elite athletes seeking to participate in the 2026 Ascension Seton Austin Marathon and Half Marathon have entered the final application window for the Elite Athlete Program....
- STUART, FL (December 18, 2025) /ENDURANCE SPORTSWIRE/ – On Sunday, March 1, 2026, runners from across Florida and beyond will gather in Stuart for the Marathon of the Treasure Coast Presented by Publix, a...
- Gettysburg, PA (December 18, 2025) /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series is proud to announce that MedMassager signed on as a Series sponsor for 2026. The leader in innovative foot and body massagers...
- DALLAS, TEXAS (December 18, 2025) /ENDURANCE SPORTSWIRE/ – Event Southwest, a leading event production and logistics firm, today announced the highly successful management and production of the 54th running of the BMW Dallas Marathon...
- AUSTIN, TX (December 18, 2025) /ENDURANCE SPORTSWIRE/ — The Spurs Austin International Half, formerly named 3M Half Marathon, announced a key partnership, naming regional retailer H-E-B as the official Grocery Store Partner for the...
- The assets of Electric Bicycle Co., which filed for Chapter 7 bankruptcy in October, are being sold this winter. They include the brand and other intellectual property, including a website that allows consumers to order...
- The U.S.’s Allie Gibbons signed up for The Speed Project Atacama before she knew she was pregnant—and decided to keep going. Allie Gibbons didn’t plan to run 300 miles while pregnant—she had already committed...
- Rad Power Bikes has a new CEO as it trims its executive roster during the Chapter 11 bankruptcy proceedings, according to a brand spokesperson. Chief Financial Officer Angelina “Angy” Smith has been elevated to...
- IRONMAN brings in leading aerodynamic and electrical engineering expert Marc Graveline to develop and conduct testing efforts IRONMAN is committed to scientific testing that produces objective data and insights into what meaningful impacts may...
- Speaking on behalf of the Athletics Integrity Unit, David Howman recently warned at the World Conference on Doping in Sport that the anti-doping system has ‘stalled’, is failing to detect enough elite cheats and...
- Ironman and Challenge may still anchor the mass participation landscape, but in 2025, they were far from the only players shaping what it felt like to pin on a number as an everyday triathlete....
- A group of private strategic investors led by former Crankbrothers CEO Gaspare Licata has acquired a majority stake in Extreme Racing Shox (EXT), Italian manufacturer of high-performance suspension systems for bicycle and motorsports applications....
- December 17, 2025 /ENDURANCE SPORTSWIRE/ – hDrop, the reusable hydration monitoring device designed for endurance athletes, is now officially available for purchase on The Feed, one of the most trusted platforms for performance nutrition and...
- /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, recently teamed up with premium performance sock brand Balega to launch a dynamic influencer campaign designed to elevate brand awareness and drive sales...
- Frisco, Texas (December 17, 2025) /ENDURANCE SPORTSWIRE/ — Entering its 12th consecutive year as a sponsor of the Western States Endurance Run, The Active Joe has selected Saskatchewan farmer and ultrarunner Stuart Chutter as...
- Del Mar, CA (December 17, 2025) /ENDURANCE SPORTSWIRE/ — The Belgian Waffle Ride (BWR), North America’s most distinctive and demanding gravel event series, is proud to announce a multi-year partnership with VAN RYSEL, a high-performance...
- London, UK (December 17, 2025) /ENDURANCE SPORTSWIRE/ – To celebrate 20 years of the Abbott World Marathon Majors, organisers have joined forces with their Official Tour Operator, Marathon Tours & Travel, to launch the...
- Paris, France (December 17, 2025) /ENDURANCE SPRORTSWIRE/ – AI-powered training and coaching platform Vekta has announced that WorldTour riders Eddie Dunbar and Valentin Madouas have joined as athlete investors and founding members of the...
- Rad Power Bikes filed for Chapter 11 bankruptcy protection Monday in advance of completing a sale of the company and less than a month after it said it could not afford a recall on...
- VIRGINIA BEACH, VIRGINIA (December 16, 2025) /ENDURANCE SPORTSWIRE/ – J&A Racing’s BayPort Credit Union Surf N Santa 5 Miler presented by Sentara lit up the Virginia Beach oceanfront this past Saturday, December 13, with...
- TAMPA, Fla. (December 16, 2025) /ENDURANCE SPORTSWIRE/ – As the 2025 IRONMAN® and IRONMAN® 70.3® season comes to a close following an incredible year of racing that included 148 events and some of the...
- LONDON UK (December 16, 2025) /ENDURANCE SPORTSWIRE/ – Tough Mudder UK has wrapped up an unforgettable 2025 season, delivering more mud, more miles and more unforgettable moments than ever before. From first-time Mudders nervously...
- Langport, Somerset, UK (December 16, 2025) /ENDURANCE SPORTSWIRE/ – activacuity, the leading mindset training application dedicated to endurance athletes, today announced the major relaunch of its flagship app. Completely redeveloped, the new activacuity app promises...
- Grand Slam Track, Michael Johnson’s embattled running startup that filed for Chapter 11 bankruptcy last week, owes vendors and athletes millions of dollars. A new legal filing Monday detailing the league’s creditors shows exactly who...
- Dec. 15, 2025 /ENDURANCE SPORTSWIRE/ — Running USA today announced that Let’s Do This has been named the presenting sponsor of the Running USA LEAD Collective, a national leadership initiative designed to elevate underrepresented...
- Bend, OR (December 15, 2025) /ENDURANCE SPORTSWIRE/ – BRANWYN, the women’s seamless Merino Performance Innerwear and activewear brand, is thrilled to announce that it has been named to Athletech News’ Startups To Watch 2025–26,...
- The Ermenegildo Zegna Group has made a second round of investment in the Canadian footwear brand Norda. Terms of the deal were not disclosed. Zegna Group, which has its own fashion brand and owns...
- Folsom, CA /ENDURANCE SPORTSWIRE/ – NorCalUltras and JAMBAR are proud to announce the continuation of their partnership as they enter their fifth year of working together, with JAMBAR returning as the official energy bar...
- PHOENIX, Ariz. /ENDURANCE SPORTSWIRE/ – Event producer and technology company Brooksee kicked off the inaugural Phoenix Marathon on Dec. 13 with more than 7,200 registered runners from across the country taking part. All 50...
- (Gettysburg, PA – December 15, 2025) /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series announced the event schedule for the 6th Annual E-Fondo Series, a 9-event series of competitive esports cycling events hosted on ROUVY’s...
- AUSTIN, TX (December 15, 2025) /ENDURANCE SPORTSWIRE/ — The Spurs Austin International Half, formerly named 3M Half Marathon, announced today that Meanwhile Brewing Co. has been named the official Brewery Partner for the 2026...
- Bend, OR /ENDURANCE SPORTSWIRE/ – UltraRunning Magazine has opened the application period for the 2026 Old School Ultras race calendar. Events will be chosen based on their history, community of volunteers and race organizers,...
- Monday 15 December 2025 /ENDURANCE SPORTSWIRE/ – Mana Sport & Entertainment Group today announced a strategic equity investment in London-based One Hundred Group Ltd, the rapidly emerging global ultra endurance trail running series, marking...
- For years, the long-distance running world has had this nagging question hovering over it: are we slowly wearing out our hearts? The worry didn’t come from thin air. After big endurance efforts, some runners...
- (DALLAS) /ENDURANCE SPORTSWIRE/ – The BMW Dallas Marathon celebrated a landmark moment today, as more than 19,000 runners, including 170 elite runners, made their way through downtown Dallas, its iconic neighborhoods, and the scenic...
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