Portland Marathon Announces Nike as Official Footwear and Apparel Sponsor

May 1, 2025

The city signature marathon teams up with the locally founded and headquartered brand to enhance runner experiences

PORTLAND, Ore. /ENDURANCE SPORTSWIRE/  The Portland Marathon has officially announced Nike –– the world’s leader in running product design, innovation and marketing –– as the event’s official footwear and apparel sponsor. This sponsorship will provide participants with Nike Running products while elevating race day experiences at the 53rd annual event taking place on Oct. 5. In addition to producing all event merchandise, Nike will curate pre-race experiences for all runners, extend volunteer opportunities and registration discounts to employees and the Nike community, elevate race day experiences throughout the course and equip all race participants with Nike branded shirts.

“Ever since we took over the production of the Portland Marathon in 2019, it has been a dream of ours to partner with Nike at this event. Nothing could be more iconic than to have Nike, born and bred in Oregon, join forces with us at the signature running event in Portland,” said Darrell Phippen, head of events at Brooksee, producer of the Portland Marathon. “We look forward to this partnership as it will elevate the race experience for all of our runners.”

For more than 50 years, Nike has pushed the boundaries of innovation and design, offering a lineup of products that serve runners of all levels. With its deep Oregon roots and storied legacy in running, Nike’s sponsorship of the Portland Marathon and continued presence in the city is an example of the brands commitment to serving runners of all abilities, right here in its backyard. The brand’s investment in the Portland running community extends beyond its headquarters. From partnering with locally owned retailers, to powering up run clubs and local running organizations, Nike continues to invest in the future of sport by connecting communities and inspiring all athletes.

This partnership announcement comes as organizers continue preparations for the event’s next edition, which will feature new additions and beloved traditions. In recent years, the Portland Marathon has worked closely with local run clubs to create pre-race activations. A shakeout run was put on in partnership with 10 local run clubs and attracted over 300 runners last year, which toured participants along the famous Portland waterfront. Community members and visitors can expect the return of the shakeout run with participation predicted to exceed last year’s numbers.

The Portland Marathon also provides the opportunity for spectators to get involved on race day through their “neighborhood cheer station” competition, where running groups and neighborhood associations can gather a group to cheer on participants. This can include fun signs, music, dressing in costumes, or any other unique way the groups come up with to encourage the runners. Participants on the course vote for their favorite cheer station and the group with the most votes takes home a prize of $1,000.

Registration for the 2025 event is currently open. For more information about the Portland Marathon, visit www.portlandmarathon.com and follow the event on Facebook, Instagram and X (formerly Twitter).

ABOUT THE PORTLAND MARATHON AND BROOKSEE

The Portland Marathon was established in 1972, and has since grown into one of the state’s largest marathon events hosting up to 10,000 participants. The event includes four distances, a marathon, half marathon, 10K and the Kids 1 Mile Run, which all offer their own scenic tours of the Portland area. The Portland Marathon is produced by Brooksee, an endurance event production and services company committed to elevating the event experience for endurance athletes. Brooksee was founded in 2012 and was created in the vision of an all-in-one event production powerhouse where technological innovation and endurance events collide. Brooksee produces a portfolio of premier road races, including the Portland Marathon, the Phoenix Marathon, the Las Vegas Marathon, the Mesa Marathon and the REVEL Race Series. For more information, visit www.brooksee.com.

ABOUT NIKE, INC.

NIKE, Inc. headquartered in Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, visit https://about.nike.com/ and follow NIKE on LinkedIn, Instagram and YouTube.

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