Delaware Valley BMW Dealers Return as Official Automotive Partner of the Saucony Love Run Philadelphia

February 23, 2026

The partnership includes the opportunity for participants to take part in the Valentine’s Day “Keys to Your Heart” Giveaway

PHILADELPHIA, Pa. /ENDURANCE SPORTSWIRE/ – The countdown to race weekend is officially on. The Saucony Love Run Philadelphia, one of the city’s most anticipated spring running events, will take place Sunday, March 29, 2026, with race weekend festivities kicking off March 27–28 at the Pennsylvania Convention Center. More than 13,000 runners are expected to participate across the Half Marathon and 7K distances.

New for 2026, Saucony joins the event as Title Sponsor, while Delaware Valley BMW Dealers return as the Official Automotive Partner, continuing a longstanding regional collaboration that brings premium brand experiences to runners and spectators throughout race weekend.

To celebrate the renewed partnership and the spirit of the season, Delaware Valley BMW Dealers are presenting a limited-time Valentine’s Day promotion, “Keys to Your Heart: Run & Romance.” Runners who register for the event between Feb. 14-28 will be entered for a chance to win a one-of-a-kind romantic weekend, including a BMW for the weekend, two race entries to the event and a dinner for two at a top Philadelphia restaurant.

In the weeks leading up to the race, the Delaware Valley BMW dealers will again be offering complimentary race entries to consumers who test drive a vehicle at one of dealerships.

Race weekend begins with the Saucony Love Run Health & Fitness Expo on March 27-28, where the Delaware Valley BMW Dealers will showcase the brand’s latest vehicles and host ride-and-drive experiences. On race day, March 29, BMW will serve as the official pace car, leading runners through the streets of Philadelphia.

“The Saucony Love Run Philadelphia is built on meaningful partnerships that enhance the runner experience, and the Delaware Valley BMW Dealers continue to do exactly that,” said Phyllis Blanchard of Motiv Sports. “From the Valentine’s Day ‘Keys to Your Heart’ promotion to their presence throughout race weekend, they bring energy, innovation and a premium touch that truly resonates with our community. We’re thrilled to continue growing this partnership and creating memorable moments for runners both on and off the course.”

The Saucony Love Run course highlights some of Philadelphia’s most iconic landmarks, including scenic stretches along the Schuylkill River, with the start and finish located at Eakins Oval near the Philadelphia Museum of Art – notably known as the “Rocky Steps”. After crossing the finish line, runners will celebrate at the post-race festival featuring music, complimentary beer for runners ages 21 and over and a variety of Philadelphia-inspired food options.

Registration is open and filling quickly. For more information, to register, or to enter the Valentine’s Day giveaway, visit LoveRunPhilly.com.

ABOUT THE SAUCONY LOVE RUN PHILADELPHIA

The Saucony Love Run Philadelphia is a premier destination running event, featuring a Half Marathon and 7K through the heart of Philadelphia. With a start and finish near the iconic Philadelphia Museum of Art, the race showcases a world-class course, enthusiastic spectators, live entertainment and a vibrant post-race celebration. Widely regarded as Philadelphia’s top spring running event, the Saucony Love Run delivers an unforgettable race-day experience for runners of all levels. For more information or to register, visit LoveRunPhilly.com.

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