BibBoards Launches National Race Sponsorship Giveaway to Support Event Organizers and Enhance Runner Experience

June 25, 2025

BibBoards Launches National Race Sponsorship Giveaway to Support Event Organizers and Enhance Runner Experience

San Ramon, CA (June 24, 2025) /ENDURANCE SPORTSWIRE/ –  BibBoards, the leading innovator in pinless race bib fasteners, has announced the launch of a nationwide race sponsorship campaign designed to help event organizers deliver a better experience for participants while eliminating the costs typically associated with high-quality race gear.

This exclusive opportunity offers free bibSNAPS to qualifying races across the United States, with no cost to the race. From grassroots 5Ks to marquee marathons, the program is open to events with 500 to over 50,000 participants.

“This sponsorship lets us partner with races that see the same vision we do—delivering a better runner experience, offering cool swag that doubles as a keepsake, and making eco-friendly choices,” said Brian Goodell, CEO of BibBoards.

What’s Included in the Sponsorship:

Selected events will receive a fully sponsored BibBoards package with a total value of up to $75,000 per race, including:

• One pair of custom bibSNAPS (two clips) per participant
• Custom printing with the race logo or sponsor branding
• Free shipping before race day for packet pickup or swag bag insertion
• A turnkey, zero-cost experience for race organizers

Applications are now open through July 10, 2025. All selected candidates will be notified by July 15, 2025.

Apply now at: https://sponsorship.bibboards.net

Designed with Race Directors in Mind

“Race directors are always looking for ways to add value without adding costs,” said Goodell. “We’re proud to support them with high-quality, custom gear that not only enhances the runner experience but also helps tell their story and create lasting memories.”

Unlike safety pins that tear gear and often end up as race-day litter, bibSNAPS are reusable, recyclable, and made from USDA-certified bio-based materials. They’re trusted by Olympians, Ironman finishers, D1 universities, and casual runners alike. With over 30,000 five-star reviews, BibBoards has become the go-to solution for races that prioritize quality, sustainability, and style.

More Than Just a Free Product

BibBoards’ sponsorships also come with tools that generate year-round value for events:

• Registration Flow Integration: Race directors can easily offer additional styles, pace bands, or accessories as optional add-ons in their registration platforms, providing both upside revenue and customization for participants.
• Donation Option: Races can offer bibSNAPS with a small “sustainability donation” to offset costs or raise funds for event-related causes or nonprofits.
• Tier 2 Sponsorships: Not selected for the top-tier giveaway? No problem. Events can still be accessed at significantly reduced pricing or under a shared sponsor model, allowing for custom branding and co-marketing opportunities without bearing the full expense.

A Win-Win for Sponsors and Events

Custom bibSNAPS aren’t just functional, they’re prime real estate for sponsor branding, positioned front and center on every athlete. Unlike disposable race items, BibBoards are kept, reused, and seen again and again, providing extended exposure long after race day.

By including sponsors directly on the product, events can secure tiered sponsor packages, offer co-branded promotional items, or unlock new revenue streams through product sales at expos and merch booths.

About BibBoards

BibBoards is a California-based company revolutionizing how athletes secure their race bibs. Their flagship product, bibSNAPS, replaces traditional safety pins and magnets with a snap-on, no-hole, no-damage solution that’s friendly to apparel, fingers, and the planet.

Used at events worldwide—including marathons, cycling races, obstacle courses, and charity runs—BibBoards has helped more than 20 million runners ditch the pin.

To learn more, visit: www.bibboards.com

Media Contact: custom@bibboards.com