Anfi and Challenge Family Announce Strategic Partnership

May 19, 2026

The ANFI Group has announced a new commercial partnership with Challenge Family, marking a significant step forward to become the leading destination in international sports tourism for the renowned training grounds of Gran Canaria.

May 19, 2026 /ENDURANCE SPORTSWIRE/ – The ANFI Group has announced a new commercial partnership with Challenge Family, marking a significant step forward to become the leading destination in international sports tourism for the renowned training grounds of Gran Canaria.

Managing director of ANFI Group, José Luis Trujillo, emphasised the agreement with Challenge Family is “a strategic alliance to grow together and consolidate a long-term sports project.” A collaboration that “will strengthen ANFI’s international positioning” as a premier destination for sports tourism, especially within the global triathlon community.

Trujillo highlighted this alliance will significantly boost ANFI’s global promotion. “Our goal is to establish ANFI as a benchmark for triathlon, offering unique conditions for competition, training, and also for the enjoyment of triathletes together with their families.”

Trujillo further underlined the advantages that position ANFI as a unique training and competition hub, including its exceptional infrastructure, a distinctive natural environment, and a privileged year-round climate. These conditions have already attracted a growing number of elite and amateur athletes. In the past year alone, 600 athletes trained at the ANFI Sports Academy, ANFI’s dedicated sports division.

Among those who have chosen ANFI as their training base are world-class athletes such as nine time Olympic gold medallist Caleb Dressel (USA), triathlon world champion Rico Bogen (GER), and multiple world champion and Olympic medallist, cyclist Filippo Ganna (ITA).

From Challenge Family’s perspective, CEO Jort Vlam, welcomed the partnership, highlighting ANFI’s combination as a world-class training base and ideal family holiday destination: “We are proud to join forces with ANFI, a destination that offers outstanding conditions for training, particularly for triathletes. Our world-class athlete experience extends far beyond race day itself and ANFI provides the ideal opportunity for athletes to train in exceptional surroundings, while also offering a perfect setting for a family holiday.”

Both Trujillo and Vlam also highlighted the shared ambition between ANFI and Challenge Family to continue to build ANFI Challenge Mogán-Gran Canaria. The race celebrated its 10^th year at the resort last month, reinforcing its position on the international triathlon circuit as the must-do European season opener for both professional and age group athletes.

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About ANFI Group

ANFI Group is one of Gran Canaria’s leading tourism companies, with more than 30 years of experience at the forefront of the vacation ownership industry.

The company operates five exclusive resorts and employs over 800 professionals committed to delivering exceptional service and unforgettable holiday experiences. Each year, ANFI welcomes more than 100,000 guests and members from across Europe.

Its philosophy is built on quality, personalised service and sustainable development, all within one of the island’s most privileged coastal settings.

More recently, the Group launched its dedicated sports division, Anfi Sports Academy, created to meet the specific needs of athletes and their families through tailored services, specialised facilities and year-round training conditions.

About Challenge Family
For over 20 years, Challenge Family has been at the pinnacle of quality long distance racing with more than 30 long and middle distance triathlons around the globe. With spectacular courses in iconic destinations, no Challenge Family race is like any other.

Focusing on delivering the experience of a lifetime to athletes of all ages and abilities, Challenge Family races provide unforgettable experiences that capture all the excitement and emotions of this inspirational sport for competitors, friends, family and supporters alike. #EveryAthleteEveryChallenge #AllAboutTheAthlete

www.challengefamily.com