Movemint Continues Partnership with For All Mothers+ to Advance Nonprofit’s MomForward Movement
April 29, 2026

How Movemint is helping For All Mothers+ bring the MomForward Movement to communities across the country
San Francisco / ENDURANCE SPORTSWIRE / — Movemint, the event technology platform built for endurance sports, today announced the continuation of its partnership with For All Mothers+, a nonprofit working at the intersection of motherhood and sports to dismantle systemic barriers and build an equitable society for all mothers to thrive. As part of this collaboration, Movemint is powering registration for the MomForward Movement, a nationwide series of virtual and locally-hosted events running May 1–11, and working with For All Mothers+ to tag and filter events so parents can more easily find family-friendly races.
Every year, For All Mothers+ hosts a nationwide event promoting movement as a form of advocacy and raising awareness around the Motherhood Penalty that athletes face when they become mothers. This year, participation is free for any in-person event, with donations welcome to support For All Mothers+’ maternal equity programs. Virtual registration is also available for mom allies to show support from anywhere.
“Through our programs and advocacy, we are shaping a more equitable future for all mothers by using sports as a platform to set a new standard for inclusion,” said Justine Fédronic, Community and Partnerships Manager at For All Mothers+. “In partnership with Movemint, we’re accelerating the adoption of family-friendly standards across races and sporting events. The MomForward Movement is not only a celebration of motherhood—it’s a powerful signal to the sports industry that uplifting families by making events and races accessible to parents is not only good for business, but for society as a whole.”
On Saturday, May 2, Road Runner Sports in Berkeley will host the MomForward Movement Kickoff, where Olympian and For All Mothers+ Founder Alysia Montaño will lead a warmup and community run/walk. Artist Ceyda Alazar will also be present to autograph prints and merchandise from this year’s collaboration. Select raffle prizes will be awarded onsite, and participants are invited to buy virtual raffle tickets for a chance to win one of the grand prizes offered by the movement’s sponsors, including: Gu, Hettas, Joie, MiiR, Oiselle, The Little Milk Bar, and TwentySixDiamond (collective value: $2,000+).
Registration is now open on Movemint. Participants can also donate directly to For All Mothers+ and purchase virtual raffle tickets via the platform.
About For All Mothers+ – For All Mothers+ is a nonprofit working at the intersection of motherhood and sports to dismantle systemic barriers and build an equitable society for all mothers to thrive. We are shifting the narrative by spotlighting the realities of the Motherhood Penalty – the phenomenon by which women face economic, social, and health disadvantages after becoming mothers. Founded on Mother’s Day 2020 by Track & Field Olympic Medalist and mother of three, Alysia Montaño, For All Mothers+ envisions a world where valuing the economic, social, and cultural contributions of mothers is the norm and equity for mothers is guaranteed by design, not granted by exception. Through the lens of sports, we drive investment, policy reform, and cultural influence through research, storytelling, and grants – setting a new standard for how mothers are supported across industries. For All Mothers+ is a 501(c)(3) nonprofit. Learn more at www.forallmothers.org and follow @forallmothersorg on Instagram.
About Movemint – Movemint is the event technology platform built by movers, for movers. From registration to sponsorship, Movemint helps organizers create seamless event experiences and gives athletes a place to discover the communities that keep them moving.
