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    Monday, January 23, 2017
  • Pro Triathlete Cait Snow Partners with Betty Designs
    Pegasus Elite Athlete Management
    BOULDER,CO – Professional triathlete and 2-time IRONMAN Champion, Cait Snow, has partnered with Betty Designs to create exclusive race kits for her 17 in 2017 campaign. Known for their signature ‘Skull and Butterfly’ logo and edgy and unconventional designs, Betty Designs offers cycling, triathlon, run apparel, swimsuits, casual clothing, hard goods… ›
  • Butterfield Fuels Better With Skratch
    Butterfield Racing LLC
    January 23, 2017 – Professional triathlete and one-time professional cyclist Tyler Butterfield proudly announces a new partnership with Skratch Labs as the Official Nutrition Sponsor of Butterfield Racing. Boulder-based Skratch Labs will supply Butterfield with great tasting real ingredient hydration and fueling solutions as he seeks to ascend the ranks of the… ›
  • Austin Marathon Prices Increase Tonight
    High Five Events
    AUSTIN, Texas, January 23, 2017 — The next price increase for the Austin Marathon® presented by NXP will take place at 11:59 p.m. CST on Monday, September 23rd. The price increase will affect the marathon, half marathon, and 5K events. The Austin Marathon will celebrate its 26th anniversary on February 19, 2017.… ›
  • Save the Date – San Diego’s Largest Corporate Run and Party!
    High Performance Movement
    SAN DIEGO, California, January 23, 2017 – High Performance Movement, one of San Diego’s premier race management companies, is thrilled to announce that America’s Finest Corporate Dash will be back in San Diego for its 2nd year on Thursday night, June 22nd at Qualcomm Stadium. The inaugural event in 2016 hosted over 80… ›
  • Represent Running Series Bucks Industry Trend With Double Digit Growth In 2016
    Represent Running
    San Francisco, Calif. – Defying the recent road race participation downturn, Represent Running increased total participation across its three event series by 18 percent in 2016. A locally owned and operated company, Represent Running produces three Bay Area events: The San Jose 408k Race to the Row, Across the Bay… ›
  • PRs Prevail at Windy 3M Half Marathon
    High Five Events
    AUSTIN, Texas, January 23, 2017 — The 23rd Annual 3M Half Marathon, produced by High Five Events, endured high, swirling winds on Sunday, January 22nd. The fierce winds didn’t stop the elite men and women from putting in some speedy times or deter hundreds of participants from PRing on one of… ›
  • Miami Marathon and Half Continues Growth as It Celebrates Its 15th Anniversary
    Life Time Fitness
    Fifteen years ago, the Miami Marathon was born almost by accident. A 12-year-old double amputee from California named Rudy Garcia Tolson, in town visiting Co-Founder Frankie Ruiz and his high school cross country team in 2002, said something to former Miami Mayor Manny Diaz about wanting to return to Miami… ›
  • Spectrum Sports Creates “Run the City 5K”
    Spectrum Sports Management
    San Diego, Calif­­­ – (January 23, 2017) – Spectrum Sports Management, the leading Southern California sports management event production and sponsorship agency joins forces with the Insurance Office of America (IOA) to present the first annual IOA Run the City 5k on Thursday, June 15, 2017 at NTC Park at Liberty… ›
  • Mas Korima to again support the Ultra Maratòn Caballo Blanco events.
    Mas Korima
    Scottsdale, Arizona / Urique, CHIH – Mas Korima announces sponsorship and support for the Ultra Maratòn Caballo Blanco 2017 and the Los Caballitos Run. “We are excited to once again journey down to the Copper Canyons and run with our Mas Loco family,” says Mas Korima team member Patrick Sweeney. “The… ›
  • Friday, January 20, 2017
  • ATRA includes Race Roster as a preferred partner in Event Standards Program
    American Trail Running Assoc.
    The American Trail Running Association (ATRA) announces Race Roster as the newest partner in their Event Standards Program. ATRA introduced its Event Standards Program in 2012, and recently has included vendors and suppliers as partners to further assist trail race directors in meeting ATRA’s 15 criteria necessary for staging a safe and well-organized event. “There are… ›
  • MPA Will Ride Along With The Cervélo Belgian Waffle Ride in 2017
    MIke Plant & Associates Inc.
    ESCONDIDO (California) – January 20, 2017 – Mike Plant & Associates Inc (dba MPA Event Graphics) has signed a one-year agreement to become the Official Signage Supplier to The Cervélo Belgian Waffle Ride. Under the agreement, MPA will receive promotional consideration from the BWR in exchange for preferred pricing from MPA for BWR sponsors… ›
  • GRACEDBYGRIT Launches Cycling Kit in Collaboration With Betty Designs
    SAN DIEGO, California – January 20, 2016 – Women’s premium athletic apparel company GRACEDBYGRIT has partnered with endurance clothing brand Betty Designs to launch an exclusive cycling kit to cater to the active San Diego community. More women than ever before are active: going to the gym, practicing yoga, running marathons, completing… ›
  • Butterfield Joins Forces With HUUB
    Butterfield Racing LLC
    January 20, 2017 – Professional triathlete and top-five Kona finisher Tyler Butterfield announces a new partnership with HUUB. The relationship will provide Butterfield with HUUB’s scientifically driven product innovations in triathlon wetsuits, swim skins, swim accessories and training and racing apparel. “I’m really looking forward to kicking off this new relationship… ›
  • Thursday, January 19, 2017
  • LUNA Sandals Snags Best American Made Outdoor Gear Award at Outdoor Retailer
    LUNA Sandals
    Seattle based LUNA Sandals took top honors for the American Made Outdoor Gear Award – sponsored by Kokatat at the 2017 Winter Outdoor Retailer Show. Originating in 2013, the award recognizes domestic manufacturers with compelling stories. LUNA Sandals was officially born in 2010 after founder Barefoot Ted McDonald & business… ›
  • Aravaipa Running Announces Partnership with Altra Footwear for 2017 & 2018 Black Canyon Ultras
    Phoenix, Arizona – Altra Footwear will be the presenting sponsor for the 2017 & 2018 Black Canyon Ultras with the 2017 race taking place February 18th, 2017. The Black Canyon Ultras feature point to point 100k & 60k courses along the world class Black Canyon National Recreation Trail. The 100k is… ›
  • Inaugural GFNY Malaysia to be held on April 23, 2017
    Gran Fondo New York
    NEW YORK CITY, January 19, 2017 – The global cycling marathon series, GFNY, expands its brand in Asia with the inaugural GFNY Malaysia held on April 23, 2017. The adventure city of Ipoh will host athletes from all across Asia and the rest of the world. Riders have the option… ›
  • 4th Annual ElliptiGO Winter Classic Attracts Riders from Across the Country
    ElliptiGO Inc.
    SAN DIEGO, Calif. (January 19, 2017) – More than 50 people gathered Jan. 13-15 in Scottsdale, Ariz., for the 4th Annual ElliptiGO Winter Classic. Attendees represented 10 states and came from as far away as Florida, New Jersey and Massachusetts. For the second straight year, Jim Cremer flew from his… ›
  • Kammok Takes 1% for the Planet #OathofAction This Inauguration Day
    Austin, TX. (January 19, 2016) — The environmental impact of our recent U.S. presidential election is uncertain, but it’s clear that our planet needs us now more than ever. This inauguration Day, Kammok, makers of outdoor gear for the city-to-trail adventurer, is taking a 1% for the Planet #OathofAction. As a 1% for the… ›
  • Austin Marathon Announces Austin Gives Miles Contest Winner
    High Five Events
    AUSTIN, Texas, January 19, 2016 — High Five Events, one of the largest privately owned event production companies in the United States, is thrilled to announce that Camp Kesem at the University of Texas at Austin is the winner of the Austin Gives Miles Charity Chaser contest. Chikage Windler, the… ›
  • BibRave Delivers for the Urban Bourbon Half Marathon
    Portland, OR – BibRave, the new marketing solution for races and endurance brands, recently completed another successful race marketing campaign for the Urban Bourbon Half Marathon in Louisville, KY. After a solid partnership in 2015, BibRave drove almost triple the registrations that they had the previous year, bringing in several hundred additional registrations… ›
  • TriSports.com Partners with InsideTracker
    TUCSON, AZ (January 19, 2017) – Two leading triathlon training companies, TriSports.com and InsideTracker have come together to help triathletes of all levels reach their personal finish lines in record time. TriSports.com is known as a leader in triathlon training and outfitting, while InsideTracker is paving the way for the future… ›
  • Wednesday, January 18, 2017
  • TWENTY20 Cycling Program Announces Sho-Air as 2017 Title Sponsor
    Sho-Air TWENTY20 Professional Cycling
    (Boise, Idaho) January 18, 2017 — TWENTY20 announces its official name change and title sponsor with Sho-Air International supporting the long-running women’s cycling program for the upcoming 2017 season. The team, which will be known as Sho-Air TWENTY20, also reveals Ridebiker Alliance will continue their partnership with the diverse and growing program. In addition to supporting the UCI road team,… ›
  • Zwift Looks to Super-Charge 2017 Zwift Academy Program with CANYON//SRAM Racing
    (London, 18 January 2017) – Zwift, the global online fitness platform for cyclists, has announced the Zwift Academy will return in 2017, in a continued partnership with CANYON//SRAM racing. The groundbreaking talent ID program, which invites participants to try out for a UCI World Tour pro contract by riding Zwift, aims… ›
  • U.S. Olympic Triathlon Gold Medalist Gwen Jorgensen Joins the Polar Team
    NEW YORK – January 18, 2017 – Polar, the leader in wearable sports and fitness technology for nearly 40 years, welcomes 2016 Olympic Triathlon Gold Medalist and two-time ITU World Champion Gwen Jorgensen to the team. A 17-time winner of ITU World Triathlon Series events, Jorgensen joins Polar’s growing team of renowned running and… ›
  • Austin Marathon, Rickshaw Boots Form Partnership
    High Five Events
    AUSTIN, Texas, January 18, 2017 — High Five Events, one of the largest privately owned event production companies in the United States, is excited to announce the partnership between the 2017 Austin Marathon® presented by NXP and Rickshaw Boots. As the Official Boot and Dress Belt, Rickshaw Boots will produce Austin Marathon-specific belts… ›
  • Outdoor Industry Association Launches ‘Together We Are a Force’ Brand Work by Hanson Dodge
    Hanson Dodge Creative
    MILWAUKEE (January 18, 2017) – Last week at Outdoor Retailer Winter Market in Salt Lake City, Utah, the Outdoor Industry Association (OIA) launched a brand campaign—the culmination of a nearly a year’s work in partnership with its agency of record, Hanson Dodge. OIA’s new tagline and campaign theme, “Together We… ›
  • Registration Now Open for 2017 Columbia Threadneedle Investments Boston Triathlon
    Boston, MA — ethos, the mass participation event organization created to bring athletes together through challenging and unique sporting events, has announced registration is open for the 2017 Columbia Threadneedle Investments Boston Triathlon. Now in its ninth year, the Columbia Threadneedle Investments Boston Triathlon will take place in South Boston… ›
  • The Sufferfest Announces Premiere Sponsorship of Homestretch Foundation
    The Sufferfest
    SINGAPORE – Jan. 18, 2016 – The Sufferfest, creator of the world’s most comprehensive indoor cycling app and training videos for individual and group use, announced today their premiere sponsorship with the Homestretch Foundation, a nonprofit organization in Tucson, Ariz., that provides free housing and training support for female cyclists, helping to relieve… ›
  • Renowned experts and elite runner headline initial list of speakers for the 2017 RACE-MANIA Summit & Expo in Boston on March 26, 2017
    Sun Multisport Events LLC
    Boston, MA – January 18, 2017 – Sun Multisport Events today announced renowned sports medicine physican, author and IronStrength creator Jordan D. Metzl MD; nationally known board certified specialist in sports dietetics Bob Seebohar; and elite American marathoner and ultra marathoner Mike Wardian are part of the initial lineup of… ›
  • New Virtual Race Platform with Fundraising Focus Launches
    January 18, 2017 – Raleigh, NC:  Launched in an alpha release in mid 2016, RevoRace.com is a virtual race system that allows athletes to compete in a variety of events and races when they want, where they want.  The platform caters to cyclists, runners, swimmers, adventure racers, paddlers, and other endurance sports… ›
  • Aravaipa Running Appoints New Race Director for the Desert Trail Series and the Insomniac Night Trail Runs
    Steep Life Media
    Phoenix, Az.  – Aravaipa Running, an event production company based out of Arizona specializing in trail and ultra-marathon running events announces it has expanded its team with a new Race Director, Noah Dougherty. As an avid outdoors-man from Vermont and a thirteen year resident of Arizona, Noah brings many years… ›
  • Amy Thayer, Ph.D. Joins Speaker Lineup at TBI Conference
    Triathlon Business International
    AUSTIN, TX (January 18, 2017) – Triathlon Business International (TBI) today announced that Dr. Amy Thayer, director of research at Achieve, will be speaking at the Race Director breakout session on Monday afternoon, January 23, as part of TBI’s 7th annual business conference in Dallas, January 22-24. Thayer will be addressing the highly discussed topic of millennials, a group… ›
  • MPA Signs Partner Agreement With Triathlon Business International
    Mike Plant & Associates Incorporated
    ESCONDIDO (California) – Jan 18, 2017 – Mike Plant & Associates Inc (dba MPA Event Graphics) has signed a two-year agreement to become a  Corporate-Partner and Official Signage Supplier to Triathlon Business International. Under the agreement, which will run through 2019, MPA will receive promotional consideration from TBI in return… ›
  • US Olympic Triathlete Ben Kanute Announces New Coach and Key 2017 Race Events
    Jim Vance
    TUCSON, AZ – January 18, 2017 – US Olympic Triathlete Ben Kanute, officially announced today that his coach for the 2017 season and beyond will be Jim Vance, of SuperFly Coaching, (a division of TrainingBible Coaching). Vance is the author of two of the most successful triathlon and run training… ›
  • Premier Event Management Hires Charles Allen as Chief Operating Officer
    Premier Event Management
    NEW ORLEANS — (January 18, 2017) Premier Event Management (PEM), a leading endurance sport event producer and organizer, has announced the addition of Charles Allen as an equity partner and Chief Operating Officer (COO) of the company. Allen will oversee the business operations for PEM’s more than 25 multi-sport and endurance racing events. He… ›
  • U.S. Bank OC Marathon’s New “Corporate Challenge” is a Win-Win-Win
    OC Marathon
    [Orange County, CA.] –   Start training your teams! Organizers of the 13th annual U.S. Bank OC Marathon are thrilled to announce the addition of the “Corporate Challenge” to this year’s world-class event that spans three races in two days: the Wahoo’s OC 5K, the half marathon and the full marathon.  The OC Marathon Corporate Challenge… ›
  • Stages Cycling continues as official power meter supplier to Team SKY for 2017
    Stages Cycling
    Boulder, CO — Stages Cycling will continue to supply Stages Power meters to Team Sky for the 2017 season, handling the team’s most important performance need during the 2017 season—precision power measurement.  Team Sky will ride the new Stages Power Dura-Ace 9100 production model as well as the previous Shimano 9000… ›
  • Toward a Common Vision – TBI and USA Triathlon Collaborate on Annual Conferences
    Triathlon Business International
    On January 20-24, Triathlon Business International and USA Triathlon will embark on their first-ever collaborative conferences in Dallas. The USA Triathlon Race Director Symposium will run from January 20-22 and the TBI Annual Business Conference will be held from the 22nd to the 24th.  This type of organizational collaboration benefits… ›
  • Tuesday, January 17, 2017
  • Entry Application Opens Today for the 2017 TCS New York City Marathon
    New York Road Runners
    New York, January 17, 2017—The entry application for the 2017 TCS New York City Marathon opens online at tcsnycmarathon.org at 12 p.m. EST today. The month-long runner application window for both guaranteed and non-guaranteed entries will remain open through February 17. The race, which is the premier event of New York Road Runners and… ›
  • Spectrum Sports Partners with Honey Stinger to Fuel “RunCatalina”
    Spectrum Sports Management
    Avalon, Calif­­­ – (January 17, 2017) – Spectrum Sports Management, the leading Southern California sports management event production and sponsorship agency unites with Honey Stinger for its upcoming RunCatalina events, including the Avalon 50K/50M Benefit Run, Catalina Island Marathon and Catalina Eco Marathon. All runners are invited to travel to Catalina… ›
    Sunday, January 22, 2017
  • Marathon Investigator Derek Murphy Reveals How He Catches Cheaters nbcnews.com - After a big marathon, Marathon Investigator Derek Murphy sits down with his laptop and chases cheaters — armed with race data, finish-line photos, anonymous tips and an algorithm.
  • Jerry Turner to Launch Footwear Brand insideoutdoor.com - Jerry Turner, the former president of Brooks in the 60s and 70s and more recently head of American Sporting Goods, has come out of retirement to launch Turner Footwear. Expected to launch in May, the line will initial include a few performance running and workout styles, with an expanded lineup following shortly.
  • Saturday, January 21, 2017
  • Inside the UCI’s blockbuster deal with Wanda Group velonews.com - Wang Jianlin, China’s richest man, reached out to the UCI with an intriguing offer. His Wanda Group wanted to create a new stage race in China. The UCI was all ears. Not only does the agreement mark a return of the WorldTour to the lucrative Chinese market, it also aligns the cycling governing body with China’s richest man who is aggressively expanding his endurance sports portfolio.
  • Friday, January 20, 2017
  • Suits fly as LeMond Composites fires its CEO bicycleretailer.com - Greg LeMond's company has fired and is suing Connie Jackson, the CEO of LeMond Composites, which was formed last year to manufacture low-cost carbon fiber primarily for non-bicycle applications. LeMond Companies LLC alleges that Jackson violated terms of her employment agreement, before and after her termination. Jackson was also a minority shareholder in the company and was co-inventor of the manufacturing process.
  • Thursday, January 19, 2017
  • A Runner’s Guide to Etiquette outsideonline.com - The rules of competitive distance running are pretty straightforward and easy to remember. But how should one conduct one’s self when running in a non-race environment, without any set rules or regulations? Here’s a guide on how to avoid being a jerk on the roads, trails, and track.
  • Ironman teams with Omnigon to relaunch Ironmnan digital platform sportspromedia.com - Ironmnan announced it has partnered with Omnigon, a digital agency, to design and develop an all-new Ironmnan digital and online experience. The upgraded platform is designed to drive engagement with current and new Ironmnan fans and athletes.
  • BTI to open second warehouse in Reno bicycleretailer.com - Bicycle Technologies International plans to open its second distribution center in Reno-Sparks, Nevada, this spring. BTI said the new location will provide the distributor with overnight ground shipping to shops in California, Oregon, Washington, Idaho, Nevada, Utah and Arizona. Dealers will receive orders up to two days faster than BTI’s location.
  • Sex Abuse in Cycling—How Big Is the Problem? bicycling.com - Recent allegations of sexual abuse in pro cycling have some wondering how pervasive the problem is, and what we can do to stop it.
  • IRONMAN owner Wanda Group reports 9% uplift in sports revenue triathlonbusiness.com - Wanda Group unveiled its financial results for 2016. Underlining the scale of Wanda’s entire operations, overall group operating revenue grew by 3.4% in 2016 to reach RMB 254.98 billion (US$37 billion), while profit had ‘a double-digit jump’.
  • Wednesday, January 18, 2017
  • ABUS adds two in sales, promotes Marmet bicycleretailer.com - ABUS has promoted Phil Marmet from East Coast sales manager to North American key accounts and sales manager. Anthony Mikrut and Dan Rocha have joined the company as East Coast sales manager and Midwest sales manager, respectively.
  • Tour Down Under eliminates podium girls, peloton’s opinions vary velonews.com - All this week at the WorldTour opener, there will be no kisses for the winners on the finish-line podium. Instead, juniors and local dignitaries are presenting the trophies. Last month, local politicians pulled the plug on the long-running tradition, saying it sent the wrong image to young women.
  • Will The Tightest Knot Change Active Apparel Forever? sgbonline.com - Researchers at The University of Manchester say they have created the most tightly knotted physical structure ever known, which could one day revolutionize active lifestyle apparel. This Nanoscale discovery could lead to the lightest, strongest fabrics.
  • Daily Burn and Spartan Race Team up to Offer Obstacle Race Training mudrunguide.com - Daily Burn, the leading streaming fitness service offering more than 600 workouts, announces the launch of a first of its kind interactive partnership with Spartan Race. The partnership brings Spartan Race’s official training philosophy, Spartan SGX, to the Daily Burn on demand library, which allows users to work out anytime, anywhere.
  • A New Fitness Tracker That Actually Uses Science outsideonline.com - The days of counting steps are over. The Mio Slice looks at your heart rate to give you an overall health score based in science. It is the first wearable to use the proprietary Personal Activity Intelligence score. Strap the Slice onto the wrist, where it monitors heart rate during rest and activity, and then applies a proprietary algorithm to generate a PAI score.
  • Under Armour confirms Lance Allega as Vice President of Investor Relations triathlonbusiness.com - Apparel, accessories and ‘connected fitness’ specialist Under Armour has announced Lance Allega as the company’s Vice President of Investor Relations. In his role, Allega will be responsible for communicating Under Armour’s growth strategy, financial performance, operating model, key business metrics and plans for building long-term shareholder value to investors, analysts and other external audiences.
  • Tuesday, January 17, 2017
  • Virgin Sport Announces “Festivals of Sport” Series runnersworld.com - Mary Wittenberg, who became famous in the running community during the 10-year span she was president and CEO of New York Road Runners, resigned from that position in May 2015 to head a new lifestyle company known as Virgin Sport. Now, 21 months later, Virgin Sport under Wittenberg is announcing its first events.
  • The New Rules of Hydration outsideonline.com - There's a ton of misinformation about how much to hydrate and when, but the basics are actually pretty simple. Here's what you need to know.
  • Brooks Running Company Promotes New EVP, GM Of Global Sales sgbonline.com - Brooks Running Company has promoted Dan Sheridan to executive vice president, general manager of global sales. For the past four of his 19 years at Brooks, Sheridan led sales management, e-commerce, regional marketing execution, business development and customer service in North America.
  • San Antonio retailer is Beeline Bikes’ first brick-and-mortar partner bicycleretailer.com - Beeline Bikes announced Tuesday that Crossroad Bikes in San Antonio is the first brick-and-mortar retailer in the mobile bike shop franchiser’s new Retail Partner Program.
  • Monday, January 16, 2017
  • Texas triathlon retailer offers franchises bicycleretailer.com - Playtri, an endurance sports retailer, coaching service and event producer, is opening triathlon store franchise opportunities this year. The company plans to focus on selling franchises in Texas and surrounding states at first.
  • TrademarkVision creates visual search-engine to spot design knock-offs bikebiz.com - US company TrademarkVision is developing software that will be able to take a 3D scan of, say, a distinctive TT frame shape, and then monitor whether it becomes available from non-official sources. TrademarkVision currently offers a 2D version of this software to monitor logo rip-offs.
  • ‘Weekend Warriors’ reap significant health benefits with fitness blitz telegraph.co.uk - Weekend Warriors who shun exercise during the working week then embark on a fitness blitz on their days off, gain almost the same benefits as those following daily guidelines, a new study has shown.

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