USA Triathlon Featured on Universal Sports Network’s Beyond the Medals – The Business of Sport

June 15th, 2015

World Champion Gwen Jorgensen, CEO Rob Urbach discuss state of the sport

COLORADO SPRINGS, Colo. — The business of triathlon will be showcased in a new episode of Beyond the Medals – The Business of Sport, airing this Wednesday, June 17, at 7:30 p.m. ET on Universal Sports Network.

The episode is comprised of interviews with reigning ITU World Champion and current No. 1 world ranked Gwen Jorgensen, USA Triathlon CEO Rob Urbach and United States Olympic Committee CEO Scott Blackmun. Topics include the key role of sponsorship, the 2015 ITU World Triathlon Grand Final Chicago, triathlon’s status as an NCAA Emerging Sport for Women and other initiatives to gain participants and spectators nationwide. The segment with Blackmun further discusses the need for opportunities for student athletes, Olympic hopefuls and Olympians regardless of institutional budget constraints.

The episode premieres at 7:30 p.m. ET on Wednesday, June 17 on Universal Sports Network. Additional broadcasts of the episode will be aired throughout the week and are listed below. To find Universal Sports Network on a variety of cable providers, viewers can visit universalsports.com/tv-listings/channel-finder.

A Universal Sports Original Production, Beyond the Medals – The Business of Sport takes an in-depth look at the economic, political and social stories affecting the Olympic sports industry leading up to the Rio de Janeiro 2016 Olympic Games. Beyond the Medals – The Business of Sport is co-executive produced by Universal Sports Network, Lagardère Unlimited and Horrow Sports Ventures.

Universal Sports Network Broadcast Schedule: Beyond the Medals – The Business of Sport
All Times Eastern — Subject to Change
Date                 Time (ET)
June 17             7:30 p.m.,10:30 p.m.
June 18             9:30 p.m.
June 19             1 p.m.
June 20             7 a.m., 10 p.m.
June 22             12:30 p.m., 8 p.m.
June 23             8 a.m.
June 24             5 p.m.
June 26             10 p.m

About USA Triathlon USA Triathlon is proud to serve as the National Governing Body for triathlon, as well as duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon and paratriathlon in the United States. Founded in 1982, USA Triathlon sanctions more than 4,300 races and connects with nearly 500,000 members each year, making it the largest multisport organization in the world. In addition to its work with athletes, coaches, and race directors on the grassroots level, USA Triathlon provides leadership and support to elite athletes competing at international events, including International Triathlon Union (ITU) World Championships, Pan American Games and the Olympic and Paralympic Games. USA Triathlon is a proud member of the ITU and the United States Olympic Committee (USOC).

USA Triathlon

USA Triathlon Featured on Universal Sports Network’s Beyond the Medals – The Business of Sport

Contact Info

Lindsay Wyskowski
7199552828
lindsayw@usatriathlon.org
http://www.usatriathlon.org

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