Transamerica Rock ‘n’ Roll Half Marathon Unveils New 2014 Course

January 13th, 2014

Transamerica Rock ‘n’ Roll Half Marathon Unveils New 2014 Course

New route announced for 2014 Transamerica Rock ‘n’ Roll San Francisco Half Marathon; Transamerica Life Insurance Company serves as title sponsor of April 6th event; Race sold out last year; registration available at

SAN FRANCISCO – January 13, 2014 – The Transamerica Rock ‘n’ Roll Half Marathon San Francisco today announced the new course for the 2nd annual race, taking place on Sunday, April 6, 2014. In San Francisco fashion, the course will start at the Pacific Ocean on Great Highway, include a final homestretch run on Polk Street and finish at Civic Center Plaza. The re-designed route features picturesque views of Alcatraz and the Golden Gate Bridge, among other notable Bay Area attractions.

The new course will run through the Richmond District, the Sea Cliff neighborhood, the historic Presidio and the Marina district, followed by a back-and-forth jaunt across the Golden Gate Bridge. Participants will then run past Crissy Field, where WWII aviators trained, and Fisherman’s Wharf before finishing in front of City Hall.

“San Francisco is an iconic, challenging and fun destination for a half marathon and this new course excites the runner in me. The new route offers impressive hills, rewarding views and the memorable experience of running across the Golden Gate Bridge,” said Wendy Ramirez, San Francisco Travel Association. “The Bay Area scenery will truly be a showstopper at this event.”

Also part of the cityscape is the iconic Transamerica Pyramid, located in the heart of the Montgomery Financial District. Recognized worldwide, the Transamerica Pyramid building and logos featuring it are Transamerica’s primary identifiers of product authenticity and celebrate the company’s attributes of innovation and strength.

“Transamerica is very excited to repeat our title sponsorship of the Transamerica Rock ‘n’ Roll Half Marathon San Francisco,” said Ed Walker, President, Transamerica Direct. “We have a strong commitment to the endurance community and are honored to have the opportunity to be a part of the San Francisco event.” 

Event weekend will kick off with a two-day Health & Fitness Expo at the Moscone Convention Center on Friday, April 4 and Saturday, April 5. The free expo will be open to the public and feature the latest health and nutrition information with a variety of products for sample and sale, as well as a series of interactive fitness clinics.

For more information about the Transamerica Rock ‘n’ Roll Half Marathon San Francisco or to register for the event, please visit

About Transamerica Rock ‘n’ Roll Half Marathon San Francisco

The second annual Transamerica Rock ‘n’ Roll Half Marathon San Francisco takes place on Sunday, April 6, 2014. The half-marathon starts on the Great Highway, includes live bands performing at each mile along the route and finishes in downtown San Francisco at Civic Center Plaza. Event weekend kicks off on Friday, April 4 with a two-day Health & Fitness Expo at the Moscone Center where participants pick up their race number and packet. The expo will feature more than one hundred running and fitness retailers, exhibits and interactive clinics. For more information, please visit or follow @RunRocknRoll on Twitter.

About Transamerica Direct

Transamerica Direct is the direct-to-consumer business unit of Transamerica.  At Transamerica, we help our customers Transform Tomorrow®. Through Transamerica Direct, the Transamerica companies offer a wide array of life and health insurance solutions that create better tomorrows by protecting families and their dreams. Insurance products and services are issued by Transamerica Life Insurance Company, Cedar Rapids, IA, and affiliated Transamerica companies. With more than a century of experience, Transamerica has built a reputation on solid management, sound decisions and consumer confidence. For more information, visit transamerica.comFacebook or Twitter.

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Transamerica Rock ‘n’ Roll Half Marathon Unveils New 2014 Course

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