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The Louisiana Marathon joins Abbott World Marathon Majors Age Group World Championship and announces partnership with Louisiana Farm Bureau Insurance

August 21, 2019

Baton Rouge, LA. – The Louisiana Marathon has joined the second edition of the Abbott WMM Wanda Age Group World Championships in 2021 as a qualifying race.

Launching in Sept. 2018, the Abbott World Marathon Majors Wanda Age Group World Rankings aims to raise awareness of the sport of marathon running by highlighting the achievements of age-group marathon runners, that otherwise might go unnoticed.

The 2020 Bank of America Chicago Marathon will mark the end of the qualification period for the second edition of the AbbottWMM Wanda Age Group World Rankings. The World Championships will take place in the spring of 2021 with the venue to be announced next year.

Participants in an AbbottWMM Wanda Age Group World Ranking qualifying race will earn points according to their age, time and gender, aligned with the following age groups for men and women: 40-44, 45-49, 50-54, 55-59, 60-64, 65-69, 70-74, 75-79, 80+.

Tim Hadzima, Executive Director of Abbott World Marathon Majors said: “We are very excited about the response to the AbbottWMM Wanda Age Group World Rankings from marathons around the world. More than 125,000 runners aged 40+ participate in AbbottWMM races each year and this new system will allow even more runners to become a part of the AbbottWMM family. Our system gives runners a chance to run all over the world and all across the calendar on a truly global stage. We want to give them a chance to gain recognition like never before.

We are proud to be working with all our partners to take age group marathon running to the next level and showcase the achievements of these everyday champions.”

“We couldn’t be more excited to be part of the AbbottWMM Wanda Age Group Qualifying Series,” said Craig Sweeney, Strategic Partnership Director of the Louisiana Marathon.  “the goal of the Louisiana Marathon has always been to bring a world class marathon experience to Baton Rouge and the opportunity to qualify for a world championship elevates what was started 9 years ago.”

The Louisiana Marathon is very excited to announce the Louisiana Farm Bureau Corporate Challenge in partnership with LA Farm Bureau Insurance, increasing the scope of the already very inclusive weekend.

“Louisiana Farm Bureau Insurance is proud to sponsor the 2020 Louisiana Marathon,” said Executive Vice President and State Manager Blaine Briggs. “Bringing people together to enjoy food, fun and fellowship is part of our culture. Promoting healthy lifestyles is lagniappe.”

The 9thannual Louisiana Marathon will take place on Jan. 17th – 19th, 2020 in downtown Baton Rouge.

For more information about registration and other details, please visit: http://www.thelouisianamarathon.com

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ABOUT THE LOUISIANA MARATHON 

Founded in 2012, the Rendezvous running festival is scheduled for Martin Luther King Jr. weekend and takes place in Louisiana’s capital city, Baton Rouge. As a multi-race format there’s a race for everyone:

marathon (26.2 miles), half marathon (13.1 miles), quarter marathon (6.55 miles), 5K (3.1 miles) and a kids marathon (1 mile). Each year friends, family, and curious spectators line up along miles of picturesque roadways, filled with inspiring Louisiana sights and sounds to cheer on runners from 50 states and more than 32 countries. The Louisiana Marathon course takes runners from downtown Baton Rouge through the University Lakes, the Louisiana State University campus, and through historic rivertown neighborhoods. To register and for more information: http://www.thelouisianamarathon.com

ABOUT LOUISIANA FARM BUREAU INSURANCE

For 69 years, the Louisiana Farm Bureau Insurance Companies have protected families across the state by providing home, auto and life insurance. Protecting the people of Louisiana is what’s important to us. Real Service. Real People.™

ABOUT ABBOTT WORLD MARATHON MAJORS

The Abbott World Marathon Majors (AbbottWMM) is a series of six of the largest and most renowned marathons in the world – Tokyo Marathon, B.A.A. Boston Marathon, Virgin Money London Marathon, BMW BERLIN-MARATHON, Bank of America Chicago Marathon and TCS New York City Marathon.

Encompassing an annual series for elite runners and elite wheelchair athletes, AbbottWMM also applauds the achievements and passion of everyday champions from around the world. The new AbbottWMM Six Star System is an online results hub that celebrates every runner who has completed from one to six of the races in the series and encourages them to ‘Reach For The Stars’.

The AbbottWMM also launched the AbbottWMM Wanda Age Group World Rankings in 2018 and the first AbbottWMM Wanda Age Group World Championship race will take place at the Virgin Money London Marathon, April 2020. Series 2019/2020 will feature more than 175 races with the world championships being held in Spring 2021.

For more information,visit www.Abbottwmm.com

ABOUT ABBOTT

At Abbott, we’re committed to helping you live your best possible life through the power of health. For more than 125 years, we’ve brought new products and technologies to the world – in nutrition, diagnostics, medical devices and branded generic pharmaceuticals – that create more possibilities for more people at all stages of life. Today, 99,000 of us are working to help people live not just longer, but better, in the more than 150 countries we serve. 

ABOUT WANDA SPORTS HOLDINGS

Wanda Sports Holdings is the world’s leading sports business entity. Founded to capture the opportunities in the global sports industry and to contribute to the prosperous international sports landscape – in three key areas: 1) Spectator Sports (media and marketing business), 2) Participation Sports (active lifestyle business), 3) Services (digital, production and service business). Wanda Sports Holding incorporates the international sports marketing company Infront Sports & Media, the iconic endurance brand IRONMAN®, and Wanda Sports China. The headquarters are in Guangzhou, China.