Key trends from the 2018 The BibRave 100 list showcase what earned these races a coveted spot among The Best Races in America
(Portland, OR) – BibRave, the running industry leader in grassroots digital marketing, , recently announced the 2018 The BibRave 100: A Definitive List of the Best Races in America. With the release of the list, BibRave also published a custom white paper on “What Winners Have In Common,” highlighting key trends from the 2018 list in partnership with MYLAPS Sports Timing. MYLAPS is an industry leader and event partner for hundreds of events around the world, providing the most accurate, reliable results and turn-key event apps.
The white paper was published on The BibRave 100’s Race Director Central – a resource for event directors containing case studies and best practices aimed at educating and informing event directors across the country. Important takeaways from the white paper include details on the importance of community, how small races compete with the big races, elevating the race day experience with event apps, and more.
“MYLAPS and BibRave have both been innovators in how we connect with the running community and the best events around the country,” said Mike Schmitz Managing Director of the Americas at MYLAPS Sports Timing. “We were excited to tap into BibRave’s creativity to celebrate the races that are delivering exceptional race experiences to their runners, while also using data from The BibRave 100 to inform other events on how to stand-out from the crowd.”
MYLAPS shares additional best practices on The BibRave 100 Race Director Central, including a case study on how real-time information elevated the 2018 Boston Marathon experience for runners and their friends and family.
“MYLAPS has been a leader in elevating so many different elements of what runners value on race day – from reliable results to dead-simple event apps,” said Tim Murphy Co-Founder of BibRave. “We all know race day timing is critical to a seamless event, and the MYLAPS EventApp extends that benefit to runners and spectators alike. They’re a great partner to not only highlight the best races from The BibRave 100, but also to showcase what makes those events shine.”
About MYLAPS Sports Timing:
MYLAPS helps athletes, timers and events to create the ultimate sports experience for participants, followers and sponsors. Every year, MYLAPS captures the performance of over 20 million people all over the world. And turns their data into insights, progress and fun. We offer them a better understanding of their performance and help them with their best next steps. Founded in 1982, we have revolutionized the world of sports timing with groundbreaking innovations and set the standard ever since. Our products and platforms are used at professional events like the Olympics and NASCAR to countless local events around the corner.
More info on www.mylaps.com.
BibRave works with races and brands to help them engage with runners and ultimately drive more sales and registrations. Through their large and highly-vetted network of running bloggers (BibRave Pros), their popular Twitter event (#BibChat), and their new Podcast (The BibRave Podcast) BibRave helps endurance brands and races go beyond simple advertising and truly connect with more runners.
The company’s consumer-facing product is a race review site where runners can learn about a race before signing up, and leave feedback after the event. The company launched in late 2013 in the Midwest and is now based in Portland, Oregon.