SPYDER Announced as Presenting Sponsor of 2018 ColderBOLDER
October 9, 2018
BOULDER, COLO. (October 9, 2018) – BolderBOULDER Inc, organizers of the ColderBOLDER 5K today announced SPYDER as the presenting sponsor for Colorado’s coldest 5K. Spyder Active Sports provides intelligently designed apparel to provide athletes of all abilities with warmth and performance.
“As we embark on the 16th running of the ColderBOLDER in the Boulder community, we are thrilled to announce a partnership with a company who also has strong ties to the Boulder community,” said BolderBOULDER race director Cliff Bosley. “We know our runners love Spyder’s ski apparel and we are excited to introduce them to their baselayers and cold weather performance apparel as they gear up for Colorado’s cold running season.”
The Spyder location in Boulder will host ColderBOLDER packet pick-up in addition to providing exclusive Cold Blooded technical tees to registered runners.
“As a 40 year Boulder based brand we are thrilled to finally join in the Colder Bolder, a Boulder tradition. There is a passion and pride in supporting a community based event especially when it takes place in our season of expertise,” said Spyder VP of Marketing Brady Collings. “Outdoor winter activities are our specialty and this is our community, what better way to engage and support those that have given Spyder so much over the years.”
The ColderBOLDER 5K is a little different, but so are those who enjoy running in the cold. Instead of one race with multiple waves the ColderBOLDER is actually 13 individual races. The first 12 races are invite only. Each individual race puts runners together with others that raced the BolderBOULDER at about the same speed. The 13th and final race is open to everyone; runners, joggers and walkers. The top three men and women in each race win Cold Medals, with a total of 78 medalists.
Temperatures for the ColderBOLDER have ranged from -3 degrees to 75 degrees Fahrenheit. Whatever the weather though, the ColderBOLDER is sure to pour cold water on those winter blues. For more information and to register for the ColderBOLDER, click here.
About Team BolderBOULDER
Team BolderBOULDER is the owner and organizer of the BolderBOULDER Memorial Day 10K Classic named America’s All-Time Best 10K by Runner’s World. This race attracts over 50,000 runners, joggers, walkers and wheelchair racers, and draws professional athletes from around the world to compete for one of the largest non-marathon prize purses in road racing. This team also organizers the ColderBOLDER 5K on December 1, 2018 at the University of Colorado and the FORTItude 10K in Fort Collins, CO on September 2, 2019. For more information please visit: www.bolderboulder.com
Spyder has been one of the world’s most recognizable and innovative alpine sportswear brands for 40 years. Focused on enhancing the ski experience both on and off the mountain, Spyder prides itself in weaving together products that have both advanced technical composition and styles. Original founded in 1978 by David Jacobs, coach of the Canadian ski team, Spyder’s roots run deep in in the ski community. From the development of its industry-changing Rad Pad ski racing sweater, to fabric technologies later banned from international competition, Spyder designs technical apparel built to push limits and elevate the experience. A sponsor of the US Ski Team since 1989, and collaborator with some of the best athletes and winter resorts across the globe, the iconic Spyder logo can be readily seen on the world stage, in the backcountry, and on the men and women that matter most to the industry. More information on Spyder, the athletes it supports and its history of innovation can be found online at www.spyder.com.
Spyder is a subsidiary of Global Brands Group, LLC.