PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

August 15, 2023
Introducing Project 2:59 – A Collaboration between The Running Effect Podcast and Final Surge
August 15, 2023 /ENDURANCE SPORTSWIRE/ – The Running Effect Podcast and Final Surge are proud to announce Project 2:59, a collaborative endeavor that combines Dominic Schlueter's determination to achieve a sub-3-hour marathon with the coaching expertise of Alex Ostberg, a seven-time All-American in track and field. The endeavor will be powered...
August 11, 2023
British Cycling could take legal action to prevent Japanese and French Federations from using new track bikes
British Cycling is considering taking legal action over potential patent infringements from the new bikes of the Japanese Track Cycling Federation and French Track Cycling Federation. Cycling Weekly understands the potential infringements relate to the wide fork and seat stay designs on the Look P24 and V-IZU TCM. This design...
August 10, 2023
Ultra X Tanzania Race Documentary Released
/ENDURANCE SPORTSWIRE/ – Ultra X, the renowned global ultra-marathon events series, has unveiled the official race documentary capturing the inaugural Ultra X Tanzania, their first-ever race in Africa. This extraordinary 5-day, 250km race unfolded against the breathtaking backdrop of Mount Kilimanjaro. Key Highlights of Ultra X Tanzania: Multi-Stage Challenge: Ultra...
August 8, 2023
Asics Posts Another Record Quarter Thanks to Global Return of In-Person Sporting Events
Asics hit another milestone in the second quarter of 2023, reporting its highest-ever quarterly sales as business increased year-on-year in all regions and categories in the period. According to the Japan-based athletic brand, net sales in the second quarter increased 28.9 percent to 290 billion yen ($2.03 billion based on...

August 8, 2023
Advances in Endurance Sports Medicine on Display at Cape Elizabeth Marathon
Plymouth, MA/ENDURANCE SPORTSWIRE/ – Sports Medicine Consultants, LLS an industry leader of medical coverage services for large athletic events, unveiled their latest device to move injured participants more effectively. Called the REX Rapid Extraction Mobile Stretcher, it is redefining the industry by allowing a single person to effortlessly move any patient...
August 8, 2023
Sports Tech HQ Invests in SummaForte™, a Science-Driven Performance and Recovery Brand For Athletes, Fitness-Conscious Consumers, and Sports Training, Rehabilitation and Medical Professionals
INDIANAPOLIS /ENDURANCE SPORTSWIRE/ – Sports Tech HQ is pleased to announce its investment in SummaForte, a performance and recovery brand leveraging CBD, clinically-tested nutrients, and innovative manufacturing and delivery technologies to help people achieve peak performance and rapid recovery. The US Farm Bill of 2018 legalized CBD throughout the US, but...

August 7, 2023
Thömus Bikes Head to Glasgow for UCI MTB World Championships with Three Favorites
Santa Monica, California (August 7th, 2023) /ENDURANCE SPORTSWIRE/ - Thōmas Maxon Team, current UCI team points leaders are ready to head to Glasgow with 4th placed UCI ranked Lars Forster, winner in Leogang, 19th placed Mathias Flückiger who took 2nd in Val De Sole, Vital Albin, U23 rider Luke Weidmann,...

August 4, 2023
Cape Cod Coffee Releases a Special Edition Coffee in Honor of Rick and Dick Hoyt
FALMOUTH, Mass. /ENDURANCE SPORTSWIRE/ – In anticipation of the ASICS Falmouth Road Race, sponsor Cape Cod Coffee has released a special new roast that pays tribute to two of the most iconic participants in the famous road race. The Coffee for a Cause program has chosen The Hoyt Foundation, which was...

August 4, 2023
Media Alert – “The Long Swim, Cycle, and Run to Freedom” Documentary Featuring Xylon Van Eyck Now Available
Atlanta, GA/ENDURANCE SPORTSWIRE/ – In a captivating and inspiring documentary, "The Long Swim, Cycle, and Run to Freedom," viewers are taken on a remarkable journey through the life of Xylon Van Eyck, a South African native whose resilience, determination, and passion for creativity have shaped his extraordinary story. Witness Xylon's compelling journey...
August 3, 2023
Strava offers tool to calculate carbon savings and encourage more environmentally friendly transportation
Strava has announced a new tool that focuses on carbon savings. Starting today (Cycle to Work Day in the UK), users who tag their activities as commutes on Strava can see their estimated carbon savings when commuting by running, walking, cycling or e-biking instead of traveling by car. A recent...