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May 25, 2023

PitFit Training and Nix Biosensors Team Up with Infinit Nutrition to Create Custom Hydration Products for Race Car Drivers

BOSTON, MASS /MAY 25, 2023 /ENDURANCE SPORTSWIRE/ – This Sunday marks the start of two of the largest races in motorsports, IndyCar’s 107th annual Indy500 and NASCAR’s 64th CocaCola 600. Nix Biosensors, in partnership with PitFit Training, the leader in human performance in motorsports, will outfit each of their drivers with sweat-analyzing biosensors...

Press Releases

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Sponsorship

May 24, 2023

New Fitness Platform ReadyFit Launches Mobile Military Physical Fitness Testing

Coronado, CA /ENDURANCE SPORTSWIRE/ -  ReadyFit, a mobile fitness testing platform, officially launched today to provide aspiring and current military service members with a tool to maintain physical fitness standards, while also providing a tool for military leaders to assist with recruiting and monitor individual unit readiness. ReadyFit administers the...

Business

PR Newswire Syndication

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May 22, 2023

Yamaha Bicycles Announces 30th Anniversary Special Edition YDX-MORO 07

CYPRESS, Calif. /ENDURANCE SPORTSWIRE/ - In celebration of launching the world’s first power assist electric bicycle in 1993, Yamaha Power Assist Bicycles has announced the 30th Anniversary Special Edition YDX-MORO 07. Planted in performance with racing tradition, pedigree, and reliability, the YDX-MORO 07 has been developed with Yamaha’s 30 years...

Cycling

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May 22, 2023

BibBoards Sparks a Controversy: Embracing Innovation and Sponsorships for Race Success

/ENDURANCE SPORTSWIRE/ – In a bold move that challenges tradition and sparks debate, BibBoards, the leading provider of innovative bib fasteners, is calling on runners and race organizers to break free from the shackles of safety pins and embrace a new era of sponsorship opportunities. With their cutting-edge design and branding...

Cycling

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Running

Triathlon

May 19, 2023

Electrolit Hydration Beverage Unveils New Mango Flavor

CERRITOS, Calif., May. 19, 2023/ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – announced today the launch of its newest flavor, Mango. This fruity new flavor joins the global brand’s now 15-strong line of hydration beverages. Launching May 19, Electrolit Mango will be exclusively...

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