January 15, 2020

MOXiLIFE™ Nutrition Focuses on Gut Friendly Personalized Supplements

Nutrition that Builds the Gut to Brain ‘Bridge’ for Endurance Athletes Scottsdale, Arizona- MOXiLIFE™ Nutrition has designed sports nutrition products dedicated to supporting the unique nutritional needs of women and all endurance athletes. MOXiLIFE™ uses gut friendly, high absorbing, Organic, NON-GMO, NON- synthetic, clinically validated, & predominantly plant based products. “Targeting...

January 14, 2020

Full Circle Coaching Ultimate Tri Camp Scholarship Opportunity

Scholarship Opportunity to attend Ultimate Tri Camp 2020 Miami, Florida, January 14, 2020 – Full Circle Coaching announces a Scholarship Opportunity to attend their 10th anniversary Ultimate Tri Camp for 2020. The event will take place in sunny, Clermont, Florida (Feb 26-Mar 1, 2020) for five days of swim, bike, run,...

January 14, 2020

SlayRx Sports Nutrition Launches SparkPlug, a Unique Caffeine and Electrolyte Workout Enhancer

Atlanta, Georgia, January 14, 2020-  SlayRx , a new innovator on the sports nutrition scene has added SparkPlug, a slow-release caffeine and electrolyte blend to its already robust line-up. The fun part? It’s mixed with a sweet, crackling surprise and is easy to take along on any kind of workout....

January 14, 2020

Email Capture Pop-Up for RunSignup Race Websites

Races can grow their email lists and convert anonymous website visitors to real participant and donor leads with RunSignup’s new Email Capture pop-up. It’s easy to create and customize a sleek email capture form in seconds: no developer required, the pop-up works immediately on your race website, and, like all...

January 13, 2020

U.S. to probe Fitbit, Garmin, other wearable devices after Philips complains

U.S. trade regulators said on Friday they will investigate wearable monitoring devices, including those made by Fitbit Inc (FIT.N) and Garmin Ltd (GRMN.O), following allegations of patent violations by rival Koninklijke Philips (PHG.AS) and its North America unit. More info on Reuters.

January 13, 2020

UltrAspire Celebrates Massive Growth in 2019

The UltrAspire team experiences a large growth percentage St. George, Utah UltrAspire is a hydration & lighting brand dedicated to working with athletes to create new and innovative gear. UltrAspire CEO, Bryce Thatcher, has been in the industry designing and introducing new concepts since before 1985 when he launched Ultimate...

January 10, 2020

Barebells Functional Foods™ Introduces Premium Protein Bars in the United States

Multiple Regions Launch Rich-in-Protein Snack LOS ANGELES - Barebells Functional Foods™  – the leading high-in-protein, no added sugar* protein bar brand – announced today that four flavors will launch in the United States. Currently present in over 35 markets worldwide, the brand has extended into the U.S. to satisfy the...

January 10, 2020

High Peaks Plant-Based Sausage Announces Launch in the United States

Premium, Vegan Sausage Brand Enters US Market to Meet Increased Demand For Meat Alternatives Cohoes, NY (January 10, 2020) — High Peaks – the premium, all natural and plant-based sausage brand – announced today that it has launched in the United States to meet increased demand for meat alternatives. The...

January 9, 2020

How Target could rival Nike and Adidas with its new athletic brand

Target has big ambitions in the athletic space. The chain today announced the launch of All in Motion, a private-label athletic and sporting goods brand — and it says the label could do $1 billion in sales in its first year. The size-inclusive brand launches this month with men’s, women’s and children’s...

January 9, 2020

Fitness device upstart takes on Apple, Peloton, Fitbit at CES 2020

China-based Huami (HMI) already has set its sights on being the innovation leader in the wearable fitness device market. Now the ambitious company, little known in the U.S., is making a splash at CES 2020 with a lineup of impressive new contraptions, and not all of them wearable. Not familiar with the...

January 9, 2020

Full Circle Coaching Announces Ultimate Tri Camp 2020

10thAnniversary – Triathlon Training Camp for All Levels Miami, Florida, January 9, 2020 - Coach Erinne Guthrie (USAT Level II Triathlon Coach since 1999) of Full Circle Coaching LLC, and staff present their 10th annual Ultimate Tri Camp, a 5-day event guaranteed to improve your triathlon physical and mental limits. It’s...

January 7, 2020

Headsweats Reinforces Cycling Safety Awareness Together with the It Could Be Me Campaign

BOULDER, Colo. (Jan. 7, 2020) – Headsweats, the leader in high performance apparel and headwear, has teamed up with Boulder local Triny Willerton and her “It Could Be Me” campaign to raise awareness for road safety. After experiencing a horrible road cycling crash involving a motorist driving a truck in 2018,...

January 6, 2020

INFINIT Nutrition Introduces Custom Protein Recovery

The Original Custom Nutrition Company is revolutionizing sports nutrition again with customized protein and recovery blends tailored to the individual consumer. Cincinnati, OH, January 6, 2020 — INFINIT Nutrition, a sports nutrition company that revolutionized the industry with its patented lineup of custom-blended nutrition solutions, has unveiled a brand new...

January 6, 2020

LEOMO Begins Selling Revolutionary TYPE-S Sports Computer that Harnesses the Power of Advanced Motion Analytics

See LEOMO’s TYPE-S at the 2020 Consumer Electronics Show, Booth IW-9/Aria West LAS VEGAS (Jan. 6, 2020) — LEOMO, Inc., a leading international technology and sports innovation brand, proudly releases its revolutionary TYPE-S sports performance computer with advanced motion analysis capabilities. Launched with a successful Kickstarter campaign, TYPE-S will be...

January 5, 2020

Suunto 7 Smartwatch Delivers Leading Sports Expertise For Everyday Life with Wear OS by Google™

Powered by the Qualcomm® Snapdragon Wear™ 3100, all-new Suunto 7 state-of-the-art smartwatch with adventure-proof GPS sport watch features for a no-compromise approach to wearable technology HELSINKI, FINLAND (Jan. 5, 2020) – The long-awaited next generation of Suunto arrives with the reveal of the new Suunto 7, a premium smartwatch that...

January 3, 2020

Rad Power Bikes Announces Crossover Fat Tire Step-Thru Electric Bike

North America's largest ebike brand expands its flagship ebike with new RadRover Step-Thru and evolves lineup with a suite of model upgrades SEATTLE - January 3, 2020 —  Rad Power® Bikes is marking the latest evolution of its flagship ebike with the all-new RadRover® Step-Thru -- a low-step electric fat...

January 2, 2020

Endurance Sportswire Names its Most Popular Press Releases and Industry News Items of 2019

San Diego, Calif. - As we embark on 2020, Endurance Sportswire has put together a list of its most viewed press releases and industry news items over the past year. MOST VIEWED ENDURANCE SPORTSWIRE PRESS RELEASES Professional Triathletes Organisation Approaches Wanda Sports Board Proposing to Enter Into Discussions to Acquire...

January 2, 2020

RunSignup Releases 2019 Year in Review

(Moorestown, NJ)– RunSignup has released their 2019 Year in Review, evaluating the growth of the company in both usage and technological progress. The core numbers are impressive, with company growth of over 20% in an endurance market that grew just 1% (based on data for their upcoming RaceTrends Report to...

December 31, 2019

NordicTrack x iFit Partner With GearJunkie for the 2020 Adventure Grant Contest

Win a Grand Prize of $7,500 and NordicTrack equipment to train for and take on a dream outdoor adventure  (Logan, Utah — December 30, 2019) — NordicTrack x iFit and GearJunkie are teaming up for the second year for the 2020 Adventure Grant. The Grand Prize winner will win $7,500 and...

December 27, 2019

deboer wetsuits taking Pre-Orders for Fjord 1.0 wetsuits

Stamford, CT, Release: December 27, 2019 - deboer wetsuits is now taking online pre-orders for Fjord 1.0 wetsuits that will ship in April 2020. Due to overwhelming demand we are currently out of stock of Men's Small, Women's Small, and Women's Medium-Tall Fjord 1.0 wetsuits, as well as low stock...

December 20, 2019

Ice Cross Athlete Crashes Into CBD

An Unexpected Miracle Remedy: How CBD helped one athlete deal with a mysterious condition and a brutal training regimen Barbie Keck, a former undercover narcotics officer, was in her vehicle, following a suspect one day in Iowa, when she inexplicably got into a motor vehicle accident. What she didn’t know...

December 19, 2019

RunSignup Releases Early Sales Tax Results

(Moorestown, NJ) – RunSignup rolled out their new sales tax functionality this month in response to a wave of changes to state sales tax laws. The changes stem from the landmark 2018 Supreme Court decision on South Dakota v. Wayfair, Inc that changed the way in which online sellers are...

December 18, 2019

Kahtoola Wins New Product Showcase Award at The Running Event

Flagstaff, Ariz. (Dec. 18, 2019) – Kahtoola, creator of award-winning MICROspikes® and NANOspikes® footwear traction, is proud to announce it has received the “New Product Showcase Award” at The Running Event (TRE) in December 2019. Chosen by fellow TRE attendees, Kahtoola’s new EXOspikes™ (versatile traction for flexible footwear) took home...

December 16, 2019

The RunnerBox Heats Up its Offering with New Winter Edition

The RunnerBox, a leader in the endurance gift and subscription industry, has debuted its most anticipated box of the year: The Winter Edition. While the previous Fall edition saw a box almost double the size, the Winter Edition will showcase a fresh new look which includes the introduction of The...

November 13, 2019

Introducing the New PEAR Sports Health and Fitness Software Platform for Enterprises and Consumers

Newport Beach, CA - November 13, 2019 - PEAR Sports, a SaaS and digital mobile solutions company that creates proprietary digital coaching and wellness solutions, today announced it has launched its new enterprise software platform. The PEAR Health & Fitness Platform elevates the user experience with dynamic, interactive audio and...